On the afternoon of September 18, the topic of #actor Liu Jin's iPhone in front of the Apple store# rushed to the top of the hot search and attracted attention.
In a recently released video, Liu Jin described his dispute with Apple after-sales and angrily slammed his iPhone 13 Pro Max in front of the Wangfujing Apple store. Liu Jin also announced: "From now on, no longer buy any Apple products, Apple is far ahead on the road of domineering, arrogant and unreasonable." ”
On September 18, in response to the doubts of some netizens, Liu Jin posted a detailed description of the situation, saying that he had not modified his mobile phone and was willing to take legal responsibility for his words.
Public information shows that Liu Jin is a Chinese mainland actor. In March 2015, Liu Jin was familiar to the audience for his role as the "big stupid" in the CCTV hit drama "Don't Let Me See". In October 2015, he became unexpectedly popular because of his role as "Qiuya's husband" in the hilarious comedy 1.4 billion box office movie "Charlotte Troubles" starring Shen Teng and Ma Li.
In September last year, Liu Jinfa revealed that he had not been filming tea eggs recently, which caused heated discussions among netizens. In this regard, he himself said that there is no shame in setting up a stall, he now has no drama to film, in order to make a living, he decided to sell tea eggs at the stall.
Actor Liu Jin angrily slammed iPhone rights protection:
Apple is overbearing, arrogant, and unreasonable
On September 17, Liu Jin released a video statement. In the video, Liu Jin told what happened with Apple after-sales, and angrily slammed his iPhone 13 Pro Max in front of the Wangfujing Apple store. Liu Jin also announced, "From now on, no longer buy any Apple products, Apple is far ahead on the road of domineering, arrogant and unreasonable." ”
Liu Jin said in the video, "I used the iPhone 13 Pro Max for 1 year and 19 days, after official testing, the mobile phone motherboard has a problem, and 4400 yuan can be repaired." Later, he called 12315 and Apple customer service, and after coordination, Apple agreed that as long as there was a problem with the hardware, it could be repaired for free, and then returned to the factory for repair. After five or six days of waiting, Apple sent an email to Liu Jin saying that the iPhone 13 Pro Max had been modified without authorization and needed to pay 6960 yuan for repair. After that, Liu Jin coordinated again through 12315 and Apple customer service, and Apple's reply was based on factory testing and determined that the mobile phone had been modified. ”
Liu Jin said, "Apple's domineering behavior, both the hand and the referee, is very domineering, very arrogant, and has no choice but to smash this iPhone 13 Pro Max." ”
However, in a number of subsequent Weibo posts, the client still showed that it was still an iPhone. At the same time, Liu Jin is still live broadcasting on the live broadcast platform, and his fans are rising rapidly, so netizens questioned his "hype and eyeballs".
On September 18, Liu Jin posted a detailed statement through Weibo, emphasizing that he bought the mobile phone in an Apple-authorized store, did not modify and repair it privately, and was willing to take legal responsibility for his words.
As for netizens questioning its hype, Liu Jin responded, "It's definitely not for traffic, the cleanser cleans himself, I just defend my rights."
In addition, according to the New Yellow River report, Liu Jin said that he only wanted to share this fact with everyone, and would not add oil and vinegar.
Guizhou Radio and Television's "People's Concern" reported that the staff of the store involved responded that they would record the matter for feedback, and a professional team would investigate. "My side will collect the backstage and ask the manager to investigate such a situation, and we have a special team responsible for such a work."
The Paper learned that Liu Jin's mobile phone has been used for 1 year and 19 days since the date of purchase, and the official flagship store details page of the Apple Store shows that the hardware warranty service of each iPhone is 1 year.
In an interview with The Paper, Ge Zhihao, a lawyer at Beijing Guantao Zhongmao (Shanghai) Law Firm, believes that judging from the video content released by Liu Jin, dropping the mobile phone in front of the store does not constitute infringement: "Unless the content of the publisher's accusation against Apple (especially the factory inspection response part) is fictitious, this content still belongs to the normal category of consumer criticism of the business and its products." ”
Ge Zhihao also stressed that the use of such methods to protect rights is not encouraged. "Assuming that there are doubts about product quality or after-sales methods, it is recommended to solve them by including complaints, lawsuits, etc."
The iPhone 15 series is still hot
It is worth noting that at 20 o'clock on September 15, Apple officially opened the pre-sale of the new iPhone 15 series. Within 10 minutes, Apple's official website crashed at one point. In the official flagship store of Tmall Apple Store, within one minute of going on sale, the first batch of iPhone 15 Pro and iPhone 15 Pro Max were all sold out.
According to brokerage China, according to data from the Jingdong platform, as of 9 o'clock on September 18, the number of iPhone 15 series reservations has reached about 3 million units. Among them, the iPhone 15 Pro has more than 1.27 million pre-orders, and the iPhone 15 Pro Max series has more than 920,000 pre-orders. Judging from the current delivery waiting time of the iPhone 15 series shown on Apple's official website, Pro series models need to wait an average of 6-7 weeks.
Some netizens posted their order information for buying the iPhone 15 Pro Max, and the order showed that the latest delivery time was delayed to October 31. And the user's delivery time was delayed to November 17, which means that users have to wait about 2 months to get their phones.
The above data shows that the iPhone 15 series is still very hot. Guo Mingxi, an analyst at Tianfeng International Securities, who has been tracking Apple's industry chain for many years, pointed out that from the pre-order situation of the iPhone 15 series in the first week, the demand for the iPhone 15 Pro Max was as strong as previously expected, better than last year's iPhone 14 Pro Max. The two standard iPhone 15 are in demand similar to last year. iPhone 15 Pro demand is weaker than last year, and one of the main reasons may be that more advanced users are turning to pre-order the iPhone 15 Pro Max this year.
Guo Mingxi believes that Huawei's return cannot have no impact on the iPhone, but the impact of Huawei's return on the iPhone needs to be observed. However, this impact will not be reflected in the Chinese market pre-order of the iPhone 15, because the people who will pre-order the iPhone are not the target customers of Huawei mobile phones. In terms of shipment estimates, Guo Mingxi still maintains the estimate of about 80 million iPhone 15 shipments this year.
However, according to polar news reports, a few days ago, some netizens posted pictures of all iPhone 15 series models on e-commerce platforms. iPhone 15 standard version model directly reduced 400 yuan; iPhone 15 Plus model dropped 400 yuan; iPhone 15 Pro dropped 500 yuan; The iPhone 15 Pro Max also dropped 500 yuan.
The reporter then logged on to Jingdong, Taobao, Pinduoduo and other e-commerce platforms to see that at present, the iPhone 15 series models have opened pre-sale. In the Taobao 10 billion subsidy zone, some models such as iPhone 15 and iPhone 15 Plus can enjoy a subsidy of 5 yuan, and a maximum subsidy of 500 yuan for replacement; JD.com launched a trade-in maximum subsidy of 680 yuan; Pinduoduo's subsidy is relatively large, and the highest first launch of the iPhone 15 series model is directly reduced by 500 yuan.
Industry insiders believe that for the first launch of Apple's iPhone 15 series models, the platform to give subsidies does not mean that "the whole system is broken". This is only the marketing behavior of the e-commerce platform itself, and it does not mean that Apple is cold in the Chinese market.
Source: Daily Economic News Comprehensive Securities China, The Paper, Extreme News, New Yellow River, People's Concern, etc