On September 9, 2023, SS24 China International Fashion Week official supporting trade exhibition DHUB Design Exchange, at 751D· PARK Beijing Fashion Design Plaza opened wonderfully. With the theme of "Smart and Green", this season's DHUB focuses on technological innovation and green sustainability, injecting fresh faces and new vitality into China's fashion consumption and starting a new journey.
DHUB Design Hub was founded in 2014, with a total of 1000+ exhibiting brands, as the official supporting trade exhibition of China International Fashion Week, an important part of the debut, debut, and first exhibition content of China International Fashion Week, DHUB Design Hub is rooted in the development of the fashion industry, committed to designer brand promotion, tapping the power of high-quality youth design, and promoting the integration of resources for commercial landing. A large number of original designer brands have successfully achieved commercial transformation through the DHUB platform, and the commercial value and user base of the brand have been greatly improved.
This season's DHUB includes the 12th 10+3 SHOWROOM Young Designer Base Program designer brand MOLE'NERATION, Kim Musheng KIMUSSO, Lacrimatory, MUENGYAN YANG, PLAYTOP, MoeHo, SHUXUAN G., KINGWEN, SUNSHENGNAN, From5 Fangwu, LAST LAZY New Lazy and "Future Star" Exhibiting designers bring new designs with great style, highlighting the trend attitude of new fashion forces. Fashion, accessories, bags and other fashion products are splendid, attracting a large number of designers, fashion buyers, fashionistas to check in, purchase and communicate.
Newly launched by the China Fashion Designers Association, the "Future Star" program will further bring together the power of collaborative innovation of young design forces from well-known fashion colleges across the country, explore cutting-edge fashion trends, lead future fashion propositions, and inject new vitality into the sustainable development of the fashion industry. The Organizing Committee of China International College Student Fashion Week selected designers from the outstanding graduates who won the China International College Student Fashion Week Individual Award in 2023 and the winners of the 28th Newcomer Award, and a total of 13 outstanding designers stood out among more than 60 designers' excellent works to participate in DHUB Design Exchange with the "Future Stars" exhibition.
"Smart and Green" helps fashion
On the first day of the opening of DHUB Design Fair, heavy rain still can't stop people's love for fashion, this season China International Fashion Week in Beijing 751D· PARK has created a new trade exhibition with the theme of "Smart and Green", attracting many young customers who love fashion and art to visit and feel the charm of avant-garde design.
Business empowers consumption upgrading
Designers selected by the China International Fashion Week 10+3 SHOWROOM Young Designer Base Program can receive the support of the runway release and the opportunity to enter the DHUB Design Fair.
KOLs appeared in MOE HO's latest runway pieces
In addition to selling their latest design items at DHUB Design Exhibition, the selected brands of the 12th 10+3 SHOWROOM Young Designer Base Program also have six brands in Beijing: SHUXUAN G., MoeHo, KIMUSSO, Lacrimatory, PLAYTOP, AND MOLE'NERATION in Beijing. PARK held a wonderful show, and held a special release of new products at the same time, and the fastest realization of the most IN items, one second on the body.
Business empowerment and consumption traction are a basic focus of this season's China International Fashion Week to transform design value into market value. The platform function of China International Fashion Week is to take Beijing Fashion Capital as the "spatial coordinates" and radiation influence on the national fashion industry as the "value axis", improve the element allocation and resource integration of Chinese fashion design, build Beijing into an urban highland of international fashion consumption center, and play a key industrial support and trend leading force.
Link platform to help the voice
China International Fashion Week links the cooperation platform to work together, inviting celebrities and fashion KOLs to enter the show scene, DHUB Design Exploration Store selection, and expand channels and influence. In addition, many celebrities and KOLs will watch the show, communicate face-to-face with designers, show the charm of original designs, speak for Chinese fashion designers, and witness the colorful SS24 China International Fashion Week.
China International Fashion Week DHUB Design Fair explores more high-quality youth design power, empowers new industrial transformation, empowers aesthetics in the new era, empowers new lifestyles, and realizes real fashion consumption upgrading. Let more fashion consumers realize dynamic interaction with professional publishing platforms, expand and deepen new channels and new scenarios for fashion design to commercial transformation, and provide solid and powerful and continuous industrial support for the urban construction of international fashion consumption centers.
SS24 China International Fashion Week supporting trade exhibition
DHUB Design Hub
2023.9.09-2023.9.12
13:00-18:00
751D· PARK Beijing Fashion Design Plaza
SS24 China International Fashion Week
The live channel is enabled