In recent years, China's tourism industry has boomed, attracting a large number of tourists from all over the world. However, among these tourists, there seems to be an unusual crowd of people who, under the "guise of tourism", actually come for baijiu.
Most of these tourists come from Germany, a country famous for beer, and for what reason, we will explore today.
Reason (1): Chinese liquor is rich and diverse
The variety of Chinese liquors and the variety of aromas have become a major reason to attract German tourists. As a country of beer, Germany is not familiar with the drinking culture of liquor, however, it is precisely because of the strangeness that they stimulate their curiosity.
Chinese baijiu, as a unique drink with strong history and cultural heritage, integrates a variety of brewing techniques to form a variety of flavors. This is an unknown adventure for German tourists curious about food culture. Therefore, they came here to taste various aromatic types of baijiu and feel different flavors on the land of China.
Reason (2): Learn how to brew liquor
Secondly, one of the reasons why German tourists flock to China in pursuit of baijiu is to learn how to brew it. China's baijiu production technology has a long history and unique skills, which deeply attracts German winemakers and enthusiasts.
As a world-famous beer country, Germany is full of curiosity about the unfamiliar alcohol of baijiu. They hope to learn about the brewing process of Chinese baijiu through field visits and learning, and integrate the technology and craftsmanship into their own brewing culture, thus opening up new possibilities.
Reason (3): The price of liquor in the international market is relatively low
German tourists believe that the price of Chinese liquor is relatively low in the international market, which has also become an important factor for them to come.
Compared with European wine or other high-end liquors, the price of Chinese baijiu in the international market is indeed lower, but the quality is not inferior. This price-performance ratio appeals to rational consumers who believe that buying baijiu in China is both delicious and economically more cost-effective.
Just when people are curious about the enthusiasm of German tourists flocking to China's baijiu, some high-quality baijiu that is worth recommending must be mentioned. They are of interest to German tourists, and these two wines are some of them, which are loved by German drinkers, and see if you have ever been lucky enough to taste them?
Steamed Taiwanese wine
Steamed Taiwanese wine, a treasure of sauce that carries the precipitation of time. This wine has been carefully brewed by the Daqu Kunsha process, and this wine skillfully displays the essence of the sauce-flavored liquor, as if passing through the tunnel of time in the moment of taste.
It is brewed by the infatuated winemaker, and every drop of steamed wine carries the passion and pursuit of the winemaker. The raw material selected is the best grade of glutinous sorghum, which lays a solid foundation for the texture and taste of the wine. After 10 years of cellaring, the body of the steamed taijiu has become mellow and natural in the baptism of time, as if it has hidden the essence of nature.
The aroma of wine in the bottle is overflowing, and the aroma of sauce wafts abruptly. This is not only an aroma, but also a cultural inheritance, a respect for the brewing process. Every drop of steamed wine is like a wise man, connecting the past, present and future, making people feel the depth of time in the moment of drunkenness.
It is not only the crystallization of liquid, but also the pursuit of the taste of life. Its sauce is fragrant in every cup, making people feel a deep satisfaction.
Han Dong Master Wine (Zhenjiao 15)
Han Dong Master Wine is characterized by the aroma of sauce, and each sip is like a journey of artistic conception. This is not only a taste enjoyment, but also a spiritual pleasure, every drop is like the mark of time, carrying history and inheritance.
This wine is made of the finest glutinous sorghum, which has undergone strict technological treatment, and every link is full of ingenuity. The brewing process is like a precise symphony, with each note playing the theme of sauce. After the precipitation of the years, the body of the Han Dong Master Wine is more mellow, as if it is a witness of time, with the accumulation and taste of the years.
Whether you're enjoying it alone or celebrating with friends and family, Han Dong Master Wine is a treasured vintage.
In short, a large number of German tourists poured into China, although under the "guise of tourism", in fact, they came to China to pursue the charm of baijiu. Through this phenomenon, we can not only see the expanding influence of Chinese baijiu in the world, but also feel the spread and exchange of Chinese culture around the world. In the days to come, I believe that Chinese baijiu will continue to shine on the international stage and bring a wonderful taste experience to more people.