Nintendo President Furukawa Shuntaro was interviewed by NHK, a Japan broadcasting association, and said in an interview: "When it comes to new technologies, Nintendo tends to go its own way rather than follow the example of others. While some fans may be frustrated that the company hasn't explored topical novelty concepts like VR, Nintendo is always looking for ways to revolutionize the gaming experience. ”
Given Nintendo's history, Furukawa's comments are not surprising. Although the company has been slow to embrace technologies such as cutting-edge graphics or virtual reality, Nintendo continues to bring new ideas to the industry.
Concepts like joystick sticks used to be considered strange, but they are now common in the industry. Nintendo is also betting on technologies like the NDS's dual-screen hardware, the Wii's motion control or the 3DS's glasses-free 3D. These ideas go far beyond what its competitors do, but Nintendo pursues these novel ideas and believes they will revolutionize the gaming experience.
In fact, Nintendo has been exploring emerging technologies, such as 3DS tried the then popular naked-eye 3D, cooperated with Niantic to launch the AR mobile game "Pokémon GO", and even tried VR on the switch, not to mention the historical VirtualBoy. It can be said that Nintendo will decide whether to join the emerging technology according to its actual situation, rather than like other companies, at the beginning of various hot spots, such as the meta-universe and NFT pit, which was perfectly avoided by the cautious Nintendo.
It can be said that looking back at the history of Nintendo's game console, it can be described as not tossing and not dying, for the other two console developers, Nintendo has always been not conservative, whether it is the appearance design of the console or the name, every time it goes a different style. Even the WiiU era created a precursor to the switch dual form.
Therefore, Nintendo conservative people actually do not understand Nintendo, Nintendo just in its own way to achieve the combination and presentation of new technologies. Of course, this presentation will not always be successful.
Nintendo's console appearance is very different in each generation, and the name is also renamed, and the tossing of the controller is the focus of discussion for any fan.
Nintendo tried to move into VR back in 1995
Is a 3DS with glasses-free 3D a success or failure?
The Wii is arguably the originator of motion games
"Pokémon GO" even opened a new era of AR mobile games
Labo is also a new attempt by Nintendo, but the threshold cost is still too high
AR Mario Kart is also very creative
To sum up, Nintendo is not backward at all for new technologies, and when some new technologies appear, Nintendo will have relevant personnel to conduct research and technical reserves, but it is conservative about whether to introduce them quickly, after all, the old Ren has always disliked hot spots. Because Nintendo is based on the interests of users, Mao Maoran cuts into new technologies, which may lead to users being pitted, and the reputation of many years of operation may disappear once it goes wrong. For example, the previously hyped metaverse, cryptocurrencies, NFTs, etc., have proved to be a temporary hot spot and cannot be sustained.
According to rumors, Nintendo will launch the Switch 2 soon, I wonder if the new Switch 2 will bring everyone a new and unique experience? Let's wait and see!