On June 29, BYD held a brand launch and new model launch conference in Johannesburg, South Africa, officially launching the pure electric vehicle model Yuan PLUS (known overseas as BYD ATTO 3) for the South African market, and announcing the official price, officially opening a new pattern of BYD's South African passenger car market.
BYD South Africa brand launch site
Yuan PLUS is BYD's first A-class Chao sports SUV based on the e-platform 3.0, which integrates four advantages of intelligence, efficiency, safety and aesthetics. The Yuan PLUS has excellent aerodynamic design, the drag coefficient of the whole vehicle is as low as 0.29, and the acceleration is 7.3 seconds per 100 km/h, highlighting the sporty style. In addition, the Yuan PLUS has a maximum range of 420km (WLTP), providing users with a more convenient and comfortable new experience of urban commuting. The debut of BYD Yuan PLUS in South Africa has injected new vitality into the local passenger car market, and further contributed to South Africa's green transportation, energy conservation and emission reduction, demonstrating BYD's determination to promote future intelligent mobility and sustainable development in the world.
BYD Yuan PLUS (known overseas as BYD ATTO 3)
Huang Zhixue, General Manager of BYD's Middle East Africa Automotive Sales Division, said: "We believe that every user in South Africa deserves a car that not only meets their transportation needs, but also exceeds their expectations. BYD has been providing its global users with a first-class sustainable travel experience for many years, and today BYD Yuan PLUS has officially entered the South African market, which is a new chapter in green mobility for us and the South African electric vehicle market. ”
Huang Zhixue, General Manager of BYD's Middle East Africa Automotive Sales Division, delivered a speech
As more and more countries encourage sustainable transportation solutions to combat climate change, BYD has also been committed to providing new energy vehicles equipped with advanced technology to countries around the world to promote the local transition to green transportation. In addition, South Africa has also set an ambitious goal of "reducing greenhouse gas emissions by 2030", and BYD's entry into the local new energy passenger vehicle market is bound to be an important milestone in sustainable transportation in South Africa. In the future, BYD will build a localized sales and service system in South Africa to provide local users with a better consumer experience and further help South Africa move towards a green future and achieve sustainable development.
The guests took a group photo at the event
BYD has been providing users around the world with an excellent sustainable electric vehicle experience. As a leader in new energy vehicles, BYD has ushered in a strong growth momentum with its leading technological advantages such as blade batteries, DM-i super hybrid technology, and e-platform. As of May 2023, BYD's cumulative global sales of new energy vehicles exceeded 4.3 million units. In the future, BYD will adhere to technological innovation, adhere to the green dream, create a better mode of mobility, and promote the sustainable development of human society.
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