Sharing electric vehicles are mainly for the 3-10 km travel market, providing a lot of convenience for those who do not have a car (especially office workers), through scanning the code to unlock the lock, recycling sharing, gradually entering people's lives, known as the next stage of differentiated competition of shared bicycles.
However, shared electric vehicles also face many dilemmas and challenges. Although the target is the cost-effective travel market, the charging standard is relatively high due to the high operating costs of shared electric vehicles (including purchase, maintenance, charging, battery replacement, etc.). At present, the charging standards of several mainstream shared electric vehicle brands on the market are different, but they are basically more than 2 yuan every 15 minutes. In contrast, the fee for shared bicycles is much lower, generally between 0.5 yuan and 1 yuan for the same time period.
This has led to the low utilization rate of shared electric vehicles, and many users feel that the price is not cost-effective, and it is better to ride their own electric vehicles or take the bus and subway. And due to the limited amount of shared electric vehicles, many times users cannot find nearby available vehicles, or find that the power is insufficient or seriously damaged.
In terms of policy, since shared electric vehicles belong to the category of non-motor vehicles, they need to comply with relevant national and local regulations. For example, in the new national standard implemented in 2019, it is stipulated that the maximum speed of electric bicycles cannot exceed 25 km / h, the weight of the whole vehicle cannot exceed 55 kg, and the rated power cannot exceed 400 watts. This puts forward higher requirements for the design and performance of shared electric vehicles.
In addition, in some cities, there are restrictions on the number of shared electric vehicles, parking areas, driving range, etc. For example, in Beijing, the number of vehicles in each area cannot exceed 3,000, and they can only be parked and driven in designated areas. This brings greater difficulty to the operation and management of shared electric vehicles.
In summary, as an emerging means of transportation, shared electric vehicles have great potential and advantages in meeting people's short-distance travel needs. However, under the current market environment and policy system, it is also facing difficulties and challenges such as soaring prices and policy restrictions. How to reduce costs and improve efficiency under the premise of ensuring quality and safety; How to expand the market and innovate the model on the basis of complying with regulations and norms is a problem that the sharing electric vehicle industry needs to think about and solve.
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