Since October 22, the Publicity Department of the Shenzhen Municipal Party Committee and the Shenzhen Branch of the Construction Bank have launched the cultural purchase activity of "Hui Culture Hui Shen Huo" in the city, distributing digital RMB consumption red envelopes to citizens in Shenzhen, with a maximum of 520 yuan and a total of up to 25 million yuan, benefiting the five major cultural consumption scenes of "book purchase", "movie viewing", "performance", "exhibition" and "tour".
Shenzhen Publishing Group's six Major Shenzhen Book Cities (Central Book City, Luohu Book City, Nanshan Book City, Bao'an Book City, Longgang Book City, Longhua Book City), 50 Jane Reading Bars, Hongwen Art Space, Pocket Book City, and Huaxia Starlight Cinema provide citizens with "one-stop" cultural consumption scenes for book purchase, movie watching, cultural creation, and exhibitions. At the same time, various cultural activities such as famous lectures, parent-child reading, and creative exhibitions held in major book cities and book bars also provide the highest quality and high-grade cultural experience for citizen readers.
It is understood that the first batch of digital red envelopes began to register on October 21, every Friday at 5 pm on time to draw the lottery, winning the lottery to get 66 yuan, 88 yuan, 168 yuan, 520 yuan and other denomination red packets, no consumption threshold, direct use of deductions. In mid-to-late November, the second and third phases of online and offline consumer activities will be distributed. During the event, when citizens in Shenzhen go to Luohu Book City, Central Book City, Nanshan Book City, Bao'an Book City, Longgang Book City, Longhua Book City physical book city with red envelope consumption, you can enjoy a 20% discount on all books, and immediately enjoy the discount.
Huaxia Starlight Cinema will also launch a series of preferential movie viewing activities, using digital YUAN red envelopes to purchase cinema products, you can enjoy 1.8% discount.
Citizens can participate in the registration lottery through the WeChat public accounts "Shenzhen Release", "Shenzhen Yiwenhui", CCB Life APP, CCB Life CCBgo Mini Program, and the following four entrances.
Lucky Draw Tips:
Consumption strategy:
Original title: "25 million digital yuan wenhui coupons are coming, Shenzhen Book City is as low as 20% off"
(Author: Shenzhen Special Economic Zone Daily reporter Jiao Ziyu correspondent Han Shiya)