Red Network Moment News, June 2 (Reporter Zhou Yuguang) The urban small scooter market is being occupied by new energy vehicles at a speed visible to the naked eye. Although the cost of use is low enough, the characteristics of insufficient battery life and low configuration often make many consumers entangled. With the launch of BYD Seagull, the new energy car market ushered in a "catfish", and recently we drove the Seagull in Changsha for an in-depth test drive to see why this car can leverage the entire small new energy vehicle market.
Design, the magic weapon to impress young consumers
The audience of small cars is often young people who have just entered the society, and most of the new energy cars on the market in the past are cute winds, and it is inevitable to avoid aesthetic fatigue after watching for a long time, but the seagull based on the "marine aesthetics" design concept breaks this "industry rule", and the bold use of "cyberpunk" elements and swooping appearance give the seagull a distinct sci-fi future color. Coupled with the distinctive body color and sharp angular shape, many guests who participated in the test drive jokingly called the seagull "Lambokidy".
In terms of interior design, Seagull is not sloppy because it is the "little brother" of the family. The simple shape and good materials bring the Seagull's interior a texture rarely seen in traditional cars, and the metal material decoration on the center control button is the icing on the cake. Consumers have needs, manufacturers are willing to give, forming a virtuous circle in seagulls.
Configuration, the standard configuration of the seagull is the high configuration of others
Although the price of the three versions of the Seagull ranges from the early 70,000 to nearly 90,000, the configuration given by BYD shows enough sincerity. 4 airbags, ESP, leather seats, exterior mirror heating, 10.1-inch rotating Pad central control screen, intelligent voice interaction, fast charging and other 12 practical configurations are standard, compared with the previous "simple" car, Seagull can be described as "full of material".
In view of the current use scenarios where young people like outdoors, camping, etc., Seagull also added VTOL discharge function, which can achieve external discharge of 3.3kW and transform into a mobile power station at any time, adding a lot of convenience to outdoor life.
Space, small body with big energy
Before the test drive, I didn't expect much from the Seagull's seating space, but when I actually sat in the car, I found that the whole car took a lot of thought in terms of space utilization. The wheelbase of 2500mm is the first among small cars, and the front seats use integrated sports seats, which bring a good ride feeling and save space. The rear row adopts an exclusive two-seat design, bringing more spacious rear lateral space, so that the entire rear row is no longer exclusive to babies and dogs.
Although the size of the trunk is not large, it is not bad in a car, and the rear seats can be folded down to form a larger loading space. The bottom of the central console, the door panel and other positions have also been hollowed out and stuffed into 18 storage spaces, so that all kinds of bits and pieces can have a place to put them.
Intelligence, the basic quality of vehicles in the new era
For traditional small cars, intelligence is unthinkable, but for new energy cars represented by seagulls, intelligent configuration is only a basic quality. Seagull is equipped with DiLink intelligent network connection system and standard 10.1-inch rotating hovering pad, which can easily cope with navigation, game games, listening to music, and watching videos. Through intelligent voice interaction, the "moving mouth" can complete the control of most functions in the car. The cloud service function can grasp the status of the vehicle at any time through the mobile phone, and can also realize remote control of the vehicle.
In terms of vehicle unlocking methods, Seagull is also a "fancy whole job", supporting a variety of entry methods including BYD car APP unlocking, Bluetooth key, NFC key, etc., even if you don't have a car key, as long as you have a mobile phone, you can go out with confidence, which is both safe and convenient.
Driving, endurance and driving control are all necessary
Thanks to the technical empowerment of the e platform 3.0, the Seagull provides two cruising ranges of 305km/405km (CLTC comprehensive working conditions), and is equipped with 30kW and 40kW fast charging respectively, which can be charged from 30% to 80% in 30 minutes. Beyond the endurance performance and charging efficiency of ordinary small electric vehicles, it greatly alleviates the owner's endurance anxiety, and we drive the test drive vehicle in Changsha City leisurely for a day, without worrying about insufficient power.
Although the motor with a maximum power of 55kW does not look very fierce, but the torque of 135N·m can be released instantly when the electric door is stepped on, with the weight of a ton of cars, the seagull gives people a driving feeling is still quite brisk, in the urban transportation environment, the small and flexible body can shuttle freely in the traffic, I think this is also the biggest driving pleasure of the electric car.
After a test drive, you can feel that BYD does not just want to "invade" the pure electric car market, but through Seagulls to drop a "bombshell" in this field, and latecomers either follow up or can only watch the Seagulls take away market share.