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With the hit of "Long Moon Ember Ming", Luo Yunxi's first classic character "Runyu" who opened his popularity returned to everyone's field of vision. It is not difficult to see from the public opinion guidance after the start of the broadcast that whether it is as a fan of Luo Yunxi or Lu Hao, he has been saving a breath for him in the nearly five years after the broadcast of "Fragrant Honey Sinks Like Frost": I hope that the "water boyfriend" who once loved can "explode" again.
In fact, this kind of weak state of opening the upper channel because of a blockbuster, but suffering from difficulty in maintaining stability and breaking through, not only trapped Luo Yunxi alone. For example, Li Xian, who successfully won the position of "current boyfriend" in the hearts of thousands of girls with the role of Han Shangyan in "Dear, Love", Ding Yuxi, who was recognized as "May boyfriend" by relying on "The Rumored Chen Qianqian", and Cheng Yi, the "August boyfriend" who occupied everyone's hearts with Yu Sifeng in the play "Liuli", were all boyfriend candidates in the mouths of netizens, and were once placed on deep expectations.
It's just that now three or five years have passed, and the aura of the boyfriend of that year is disappearing unstoppably, have these former "ex-boyfriends" found the foundation of standing outside of "being thrown by the moon"?
01
In the process of ascending to the top, it is difficult to maintain stability
In the comparison of 100 finger data, we can see that Li Xian's popularity that year is not the same magnitude as the other three, with a search index of up to 770w+, which is rarely matched in the five years before and after the broadcast of "Dear, Love". But today I still want to pull Li Xian to "downgrade" for comparison, for no other reason, but in the current context, the remaining aura of "current boyfriend" really cannot support the glory of the past.
In fact, from Li Xian's own before and after comparison, this "sense of falling" is more obvious, after "Dear, Love", he starred in only two works in the drama field, one is "Sword Dynasty" in 19 years, and one "Go to the Windy Place" in 22 years.
In the spare time, according to the idea, Li Xian should have first relied on "Life is Like the First Sight" to open up the path of the main drama, neutralize the past traffic with strength and word of mouth, so as to further stabilize his top performance, and then use "Go to the Windy Place" to awaken the Su sense of "current boyfriend" for the second time, and go to a higher level at the traffic level. As a result, the "drop" of "Life is Like the First Sight" directly disrupted the overall rhythm of Li Xianwei's steady rise, plus his many attempts on the big screen were somewhat broken, and at the same time there was no fixed popular variety show brushing face, so it inevitably went to "self-degradation".
In contrast, Cheng Yi's exposure is quite good. After "Liuli", he basically seamlessly entered the group, focusing on accumulating works in the field of dramas, and the works broadcast alone include "Chang Annuo", "Ideals Shining on China", "He Jun Song", "Mountains, Rivers and Moon Ming", "Agarwood Like Crumbs", "The Bottom Line", etc., although these for him have not surpassed Yu Sifeng of the year, but "continue to attract fans with ancient costume solid fans, and at the same time upgrade and raise coffee in the main drama", is still the best choice for Cheng Yi to steadily expand his circle at this stage.
Different from the previous two who directly became popular by relying on the identity of the male protagonist, Runyu, played by Luo Yunxi, is only the second male, but in the year after the broadcast of "Xiangmi", he has successively increased his fans by tens of millions, and has really eaten the rising dividend. However, the level of projects Luo Yunxi participated in in the following was uneven, and Xingfan had previously written in one
Urban idol drama actor data inventory
analyzed that his personal data during the broadcast of "Heavy Fire on the Moon", "Half Honey Half Injury" and "Chaser of Light" was good, and did not show obvious signs of fan loss, but these three works cannot be called the "life-changing" hits. And the extreme bet "Hao Yi Xing" that was ready to soar into the sky collapsed in the middle of the road, causing him to be stuck in this awkward ascending channel to usher in the sending. At present, no matter what position "Long Moon Ember Ming" will send Luo Yunxi to in the end, it will refresh another height since his debut.
Among the four, the most obvious one who fell behind was Ding Yuxi. In the two years after the small explosion of "The Rumored Chen Qianqian", he was not without output, "Moonlight Variations" and "Spring Purdah Dream People" are all new attempts given by him, and even tried to save a stepping stone to the movie road for himself in the classic youth pain IP of "Ten Years of One Pin Wen Ruyan", but the already unstable powder absorption foundation did not meet the blessing of good results, so that Ding Yuxi still stayed at the "niche" level.
It can be seen that it is impossible to have a popular body to make yourself famous, but how to maintain stability or even advance after this is not to be underestimated, after all, a wrong step will bring not only the current failure, but also a huge deviation in the long-term path.
02
Business fashion is a comprehensive battle
In the field of business, there are many more factors to measure. For example, the appearance and fashion, national popularity, and back-tone risk of the artist itself, the stickiness and purchasing power of the fan group, the ability of the team to contact business resources, and the popularity and word-of-mouth reputation of the work are all important factors that affect the number of categories and titles they can eventually get.
Among them, Li Xian is still a well-deserved top. Whether it is luxury brands such as Prada, Cartier, Versace, or brands with high national popularity and international popularity such as Honor of Kings, Estée Lauder, Pepsi, etc., Li Xian has been involved. And since the popularity of 19 years, he has won 10 first spokespersons and 6 global spokespersons, and some brand cooperation has not signed spokespersons of the same magnitude since the expiration of cooperation.
In addition, in terms of fashion, Li Xian has also unlocked ten of the thirteen mainstream magazines currently on the market. It can be seen that even if he fails to release another explosive model to achieve a heat bonus for himself, it does not prevent Li Xian from "stabilizing the river". After all, the value increase that Han Shangyan brought to him was too great. With the blessing of classic characters, from time to time there are movie cakes "feeding", good image and temperament, supplemented by a strong brokerage company, it is not difficult to understand why he is still the object of bets.
Among the remaining three, only Cheng Yi holds high luxury (LANVIN, Chopard), and at the same time takes a low-key quality route through life businesses such as Nestle Yiyang, Kerun, Meikefei, Arden, Ray-Ban, etc., and has also won the covers of many magazines such as "GLASS MAN" and "Fashion LOFFICIEL" in fashion, and the overall degree of matching between business and fashion resources and their own coffee positions is high.
In contrast, Luo Yunxi and Ding Yuxi are lackluster in this regard. However, it is foreseeable that at the end of "Long Moon Ember Ming" and the subsequent long-tail effect, Luo Yunxi's business and fashion resources will have a more obvious inflection point jump, which is in line with the rising trend of the leading actors of popular dramas. And the appearance conditions of the artist itself are always an aspect that the brand side focuses on, so even if it is compared to the young students who rely on ancient puppets on the same track, Luo Yunxi must be slightly better by virtue of his appearance.
On the other hand, although Ding Yuxi has business resources such as yogurt spokesperson, L'Oréal Paris skin care spokesperson, and UR brand ambassador, he still has not waited for an opportunity suitable for "development". And the agency behind it, Light Media, although it can help it get involved in the film track, it is slightly weak in artist management and fashion resources.
It can only be said that in addition to the popularity of artists and their own advantages, if you want to lay a solid foundation in terms of commercial value and fashion resources, you need to fight for comprehensive strength.
03
Can you still hope for stamina?
To say whether an artist has a red life, in the end, it is still inseparable from the work. Since yesterday's day cannot be chased, we might as well look to the future.
Still look at Li Xian first. Not long ago, he partnered with Zhou Yutong into the new drama "Spring Color Sending Lover", playing the body plastic surgeon Chen Maidong in the play. The play roughly tells the story of Zhuang Jie, a migrant worker, who met his lover Chen Maidong after returning to his hometown, and felt the healing, understanding and tolerance of love in the process. Looking at the character elements alone, the overall look and feel is biased towards "Go to the Windy Place" 2.0, and the style of the finished film remains to be verified. However, "lying flat drama" is still in the general trend of applauding and not being popular in the mainland, and although it has played a record and rich role to a certain extent, this type of drama born from niche groups and niche perspectives has not found its explosive cut.
In addition, Li Xian also holds two period dramas in his hands, one is "Life is Like the First Sight", which carries too much expectations, and the other is the revolutionary drama "When the Stars Shine" starring his partner Ren Min, and the main theme is in place. At the same time, he did not give up his attempts in the field of film, "Three Words" directed by Lou Ye and "Chinese Criminal Police" directed by Xin Yukun are waiting to be launched.
Overall, pure idol dramas like "Dear, Love" are no longer Li Xian's consideration, and if all these works can meet the audience smoothly, then the quality route of the double blossoming of the drama he craves is basically stable.
Perhaps "troubled" by CP binding, Cheng Yi simply directly highlighted his ambition for the male protagonist route in the work to be broadcast. A "Lotus Building" and a "Heroes" are popular works in martial arts IP. But to be honest, due to the decline of martial arts themes, there are not many artists who can get sweetness on this track in the past two years, and Cheng Yi currently has only one puppet drama "South Wind Knows My Will" that has been completed for two years in addition to these two major plays. So whether he is determined to soar and completely become the successor of the male protagonist, or "desperate" to maintain stability, may be tested this summer.
In addition to the hit "Long Moon Ember Ming", Luo Yunxi also has a puppet drama "Love Meets Darwin" to be broadcast, and the costume detective romance drama "Yan Xinji" that just joined the group a few days ago. Generally speaking, the possibility of a current puppet drama becoming a hit is lower than that of an ancient puppet, which is why there has only been one "Dear, Loved" over the years, and the ancient puppet can hold an "X boyfriend" from time to time, so even if Luo Yunxi does not want to be "welded to death in ancient costume", the public's expectations for him are still mostly beautiful men in ancient costume.
Although Ding Yuxi's current performance is not as good as the top few, the "age advantage" of 95 children still leaves him some time to grow. Because "Canglan Recipe" became popular last summer, one of his follow-up to be broadcast, "Seven O'clock Auspicious", also produced by Stellar Gravity, was also given more attention. Whether it is Yang's transcendent flow physique or the escort of stellar gravity, everyone has pressed his turnaround opportunity on this drama.
In addition, he also has a comic drama "Dali Temple Shaoqing Tour", the original IP fan base is not small, whether it can become the next "Youth Song Xing" is unknown.
At present, Ding Yuxi is filming the criminal investigation drama "Black and White Forest", partnering actors such as Ning Li, Han Xue, Su Xiaotong and so on. Since criminal investigation and suspense themes will always attract a fixed audience, if the quality passes, it can be regarded as a possibility for Ding Yuxi to knock on the door of realistic themes and men's dramas.
In terms of movies, in addition to the backlog film "Genius Game" with Peng Yuchang, Ding Yuxi also participated in "All Beings" starring Zhang Yu and Xin Baiqing, ranking five times is destined to have few scenes, but the significance for him to develop film resources may be no less than the accumulation of youth films.
In fact, looking all the way, you will find that as long as you can survive, the so-called decline may usher in the day when the trend rises, but some people can endure, some people can't wait, some sink, and some people float on the water. Although there are always fresher and more exciting "X boyfriends" on the market, you still have to go down with your strength, because this may make a "boyfriend" become a "lifelong boyfriend".
Don't look forward to the day when no one calls your boyfriend, because once it appears, it means: you are not upgraded, but "dumped"~