In 2022, a show "Annual Comedy Competition 2" has successfully broken the circle of comedy variety shows, and variety shows with "laughter" as the core are constantly being updated. With the popularity of programs such as "Exclamation Club" and "Hundred Rivers Rhapsody", throughout the comedy-themed variety show in 2023, three major characteristics will be presented, one is a platter-type comedy reality show; the second is a composite comedy variety show with multi-element integration; The third is a special program independently created by a comedy label.
The platter comedy reality show is a gathering of multiple comedy labels, gathering talented comedians from all over the country to select new talents through the competitive format. Among them, Tencent Video and Xiaoguo Culture jointly launched a new comedy variety show "Comedy Conference" is a show of this theme. The program team selected dozens of young comedians from various circles from thousands of contestants, who are talented and characteristic, supplemented by diversified video content such as live broadcast and short video. Youku improv comedy reality show "Improv Comedy League", invites celebrity leaders and contestants to perform together and explore the unlimited potential of their comedy. Oriental Satellite TV's reality sitcom "On the air! Sitcom 2" invites Happy Twist, Benshan Media, Deyun Society and others to join the show.
The multi-element fusion of composite comedy variety shows is the new highlight of the track program. "Hundred Rivers Rhapsody", which is being broadcast on Douyin, is an innovative exploration of comedy variety shows. With sitcoms as the core content and musicians' comedy performances as the core highlights, the program invites guests such as Lang Lang and Xue Zhiqian to discuss many social issues of public concern. In addition, programs such as "Happy Music" and "Northeast Transfer Student's Old Iron I'm Coming" have also brought novel comedy expressions to the audience through the new model of "comedy +", presenting more new forms of comedy.
The special programs independently created by comedy labels also give comedy variety shows more new choices. Among them, Youku and Deyun Society jointly launched the comedy label program "Shaking Baggage Conference", Lang Haochen and Zhang Jiulin, Xu Xiaozhu and Xiao Xiaoyue, Wang Xiaoyi and Chen Jiupin, Zhang Xiaolei and Chang Xiaokun and other crosstalk actors appeared on stage, doing their best. In addition, the second team-building reality show "Happy Twist Year" will also bring happiness to the general audience.
Industry insiders said that in recent years, comedy variety shows have attracted the audience with good performances and good creations, allowing the audience to be moved and healed in laughter while paying attention to reality, opening a new era of comedy variety shows. It is not easy for the program to break through, and if we want to develop in the long run, we can only develop and grow if we adhere to the original content and avoid homogenization; Only by adhering to guiding mainstream values and guarding against the occurrence of pan-entertainment phenomena can we broaden the development path of comedy competition variety shows.
Source: Tonight News Reporter: Gao Shuang