Icelandic Laozhai Tea King Tree in 2023, picked at a price of 1.68 million.
Compared with the quiet 1.66 million in 2022, 20,000 more seems to indicate that this year's tea market is a little warmer than last year.
1.68 million, one year of picking rights, such a sky-high price, mixed reputation is normal. However, compared with the 880,000 and popular tea king trees in 2019, today's 1.68 million. The repeated Tea King drama is not as attractive as it was at the beginning.
Iceland's old village can become the top stream of Pu'er Tea Mountain in Yunnan.
There is an element of market hype, but more is the choice of history, the choice of quality.
Just like some bosses in the tea industry, before drinking the real Icelandic Laozhai tea, they think that Icelandic Laozhai is well! Isn't there a square, convenient transportation, tea trees are relatively large, a group of people go up to check in, raise the price of tea, can be better than the tea they make?
However, after drinking the real Icelandic Laozhai tea, I suddenly woke up: it turns out that Icelandic tea is so expensive because the quality is really good.
The unique ecological terroir has created the sweet rock sugar, the fragrance of orchids, and the delicate taste of Icelandic Laozhai tea. This unique flavor is not replicable.
Is it worth 1.68 million?
Many tea friendly wonders, the tea king and the surrounding little brothers, a year of picking rights of 1.68 million, is it worth this price?
In the eyes of people who don't love tea, a bunch of leaves, 1.68 million, is pure hype. In the eyes of Pu'er tea players and enthusiasts, even if it rises to 2.68 million, it is still worth the price, and they will pay for it.
Sky-high price Icelandic tea, playing in circles. In the circle, as long as there are 1.68 million people who love tea and are willing to give 1.68 million, it is worth 1.68 million. But out of the circle, even if its quality is good. In the eyes of those who do not appreciate it, it is just a pile of leaves.
As for whether it is worth it or not. People who love wine are willing to spend more than 200,000 yuan for a bottle of Romani Conti, 750 ml of wine. It is also normal for people who love tea to spend 1.68 million yuan to buy the king tea tree and the surrounding ten kilograms of ancient trees.
Romani Conti or Icelandic Laozhai Tea King Tree, you don't think it's worth it, it's just breaking grapes and water, breaking leaves. You think it's worth it, it's the best in tea, the terroir in wine.
Choice of market
Today's Pu'er tea market, Iceland's old village status can no longer be shaken.
What supports the status of Iceland's old village are a small number of ancient tea trees such as single plants and a type of ancient trees in Iceland's old village.
The price of ordinary tea plants, with the market. However, Icelandic Laozhai single and a type of ancient trees, the very few ancient tea trees sought after by the rich and players, are completely priced by players, and the highest price wins.
That is to say, no matter what the market situation is, even if it is as cold as spring tea in 2022. Single and first-class old trees in Iceland's old village, because they are sought after by the rich and a few players, will also be in short supply.
It is precisely because of the popularity of players that a very small number of individual ancient trees are refined.
Iceland's old village, the tea plantation on this terrace, seems to have become the emperor's harem.
There are not only the Tea King Tree, but also the Tea King Tree Queen of Iceland, as well as the Queen of Iceland, the Princess of Iceland and other titles. At present, except for the Tea King Tree, which is contracted by Bama, the other three star ancient tree groups are all contracted by Noonichi Iceland.
According to unreliable grapevine information in the rivers and lakes, the unit price of fresh leaves of some star plants in Iceland's Laozhai is about 40,000-50,000 kilograms. To make dry tea, about 20-250,000 kilograms. A kilogram of dry tea is about the price of a bottle of Romani Conti.
Moreover, with such a high price, there are actually several tea bosses rushing to start. Sure enough, the world of Pu'er tea players is paranoid with some arrogance.
At present, the high price of a single plant in Iceland's old village is the result of the consumption stratification formed after the differentiation of social classes, which acts on the Pu'er tea industry.
Social stratification is everywhere, and the sweetness of Iceland's old village has been deeply imprinted in the hearts of players, and the industry can no longer create a legend similar to Iceland.
In other words, the status of Iceland's old village cannot be shaken.
Written at the end:
The Tea King auction, 360,000 old banzhang was a blockbuster.
In the end, the Tea King auction was played to the extreme, but it was the Icelandic Old Village.
In 2019, 880,000 Icelandic Laozhai Tea King trees were popular inside and outside the circle, bringing market effects far beyond expectations.
At that time, the auction of the tea king tree was released, and the ancient trees of Iceland's old village also rose. Iceland's old village has risen with the price of tea in the surrounding mountains. In the joy of the rising price of tea, everyone sold the ancient tree tea short.
Most people, in the wave of price increases, receive a benefit. Either selling tea, or being lively, or being famous, everyone is enjoying it.
This is the reason why the Tea King auction can affect the entire industry in the first place.
However, nowadays, the Tea King drama is staged every year, but no new tricks have been played. The market, already aesthetic fatigue.
What's more: tea prices have peaked. The market's acceptance of tea prices has reached its peak, and even if Iceland's Laozhai Tea King auctions a new high price, it can no longer drive the surrounding tea prices up.
Aesthetic fatigue, coupled with the inability of most people to profit from it, the auction picking of tea king trees has lost its influence on the entire industry and even a certain tea area, and has only become a symbol of the company's intention to make its own tea, a sense of ritual in a small circle.
After all, the highlight of the tea king is the result of the spillover of dividends given by the times. When the market goes through the dividend period, the natural influence is no longer there.
Drink tea and choose what you love
Tea, an addictive healthy drink.
Drink tea just to please yourself. A cup of tea when you are busy, quench your thirst comfortably. A cup of tea at leisure, a slow drink. For those who love tea, no matter how noisy the outside world is, having tea with it is a simple and leisurely beauty.
Whether it's an old village in Iceland or an ordinary mountain, you can drink whatever you like. Expensive as Iceland, taste a few brews, taste Icelandic old village full of terroir overflowing in teacups, rock sugar sweet orchid fragrance, delicate soup, strong penetration, taste Iceland old village, is a beautiful to the ultimate enjoyment.
However, no matter how good tea is, drinking too much will also aesthetic fatigue. Yunnan tea mountain, one mountain and one taste, different plots in the same mountain, the style is also different.
With an inclusive attitude, taste all the flavors of hundreds of mountains and discover the subtle beauty hidden in the flavors of different mountain teas.
Tea, because of the change in flavor, because of the variety of categories, is more charming.