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How many times has Saab been sold?

author:km/h
How many times has Saab been sold?

I dare not say the exact number, but there are several times.

When people focus on the public relations incident between Mercedes-Benz and Rolls-Royce, Saab has news that it may be sold, but this time it is not called Saab, it is called NEVS?

According to foreign media sources, NEVS' owner Evergrande is considering selling the Swedish electric car company, which is currently valued at $1 billion.

How many times has Saab been sold?

If the transaction is successful, Evergrande's $300 billion debt can be smoothly reduced by 0.3%!

From Saab's bankruptcy to being divided and acquired, Brother K did not want to write an article, but this time he really hurt Saab.

Even when it was acquired by Spyker, Saab was a car manufacturer, and it had been torn apart in the hands of Evergrande, leaving only a shell.

Now even this shell is going to be sold twice...

How many times has Saab been sold?

u1s1, which car company can be so miserable, I am afraid that even Martin, who has been bankrupt 7 times, has to sympathize with Saab.

Next, Brother K will talk in detail about what human tragedy Saab has experienced over the years.

Speaking of Saab's acquisition, the most impressive thing for the Chinese people should be that in 2009, BAIC acquired a part of the platform and intellectual property rights to manufacture BAIC Senova.

Ps. Saab is also known in Hong Kong as Senova~

How many times has Saab been sold?

In fact, from the perspective of the entire macro history of mergers and acquisitions, this can only be said to be a small episode.

Saab was first sold in 1990, and you read that right, Saab couldn't help himself 31 years ago.

At that time, General Motors of the United States acquired a 50% stake in Saab and became Saab's largest shareholder.

How many times has Saab been sold?

One might want to ask Saab why he is selling?

At that time, Saab you can understand as a product manager to do the market, always hoping to sell the best products to consumers.

For example, the proportion of hot formed steel in the 95 series vehicle was more than 60%, which was absolutely great in that era.

However, the thick use of materials means that the manufacturing cost is high, and the profit margin of the bicycle is limited.

How many times has Saab been sold?

Under this premise, the Great Depression of the 80s and 90s was the last straw that crushed Saab.

To say that no one buys, sales are easy to lose money, and Saab has gradually entered a difficult period.

Although GM was a big business at that time, its car brands included Chevrolet, Buick, Horton, Opel, Pontik, Saturn, OzMobil and so on.

But GM's car-making concept has only one, yes, it is GM...

How many times has Saab been sold?

People are used to using the same car for different car logos sold in different places, Chevrolet Mai Ruibao replaced by Saab's logo is Saab 9-3?

Of course, this is too absolute, the words are not rough, the platform and the power system are all connected.

The consequence of this is that Saab does not have its own characteristics, especially technology.

Ps. If Subaru replaced it with An electronically controlled four-wheel drive with Toyota's 2.5L engine and DCCT, would you still buy Subaru?

How many times has Saab been sold?

In the Scania era before 1990, Saab mastered a lot of advanced engine technology.

For example, the mass production of turbocharged engines, 2.0T four-cylinder engine performance comparable to self-priming large V8, coincided with the energy crisis, when many car manufacturers coveted Saab's turbo technology.

And since then, the technical improvement patents for the vortex engine, such as the engine APC automatic power control system.

But after GM acquired Saab, the technology was diverted to other GM car brands.

How many times has Saab been sold?

Even in 2003, Saab's engine division was merged with GM's division in Rüsselheim, Germany, ruining Saab's own technology development capabilities.

In this way, Saab can only live the day of "what is common, what does Saab use".

Saab, who has lost his soul, is destined to go far.

How many times has Saab been sold?

So under the influence of the financial crisis, in 2010, GM dumped the rotten pit to the Dutch supercar manufacturer Spyker.

At that time, some of Saab's die-hard fans went to the General Headquarters in Detroit to petition to save Saab.

How many times has Saab been sold?

This was Saab's second change of hands, and it lasted only a short period of 1 year.

For this reason, it is difficult for Spyker to maintain the production of existing models, so who has the money to improve Saab?

Ps.'s acquisition of Saab left Spyker with a shortage of funds, and as a result, he went bankrupt in 14 years.

How many times has Saab been sold?

So in 2011, Spyker set its sights on China, hoping that someone would take over.

It just so happened that huatai, huge and youth groups at that time were all interested in acquiring Saab, first of all, Huatai.

After Huatai's failed acquisition of Spyker, Huge became the next takeover man.

How many times has Saab been sold?

Unfortunately, there was an episode in the middle, and the huge plan was to buy 24% of the shares and obtain the exclusive agency right in the Chinese market, which was agreed by GM.

Ps. Why did Saab already sell to Spyker, but still have to get the approval of GM? This has to say that GM has a lot of chicken thieves, Saab is given to Spyker, but the most critical Phoenix platform for the production of new cars is still written in the hands of GM, and Saab's engine and gearbox are also provided by GM; if GM does not agree, Saab may stop production at any time, and it is useless to have money.

As a result, a youth group came out, and the two sides pre-purchased a total of 53.9% of the shares, becoming Saab's new owner.

How many times has Saab been sold?

GM did not agree, on the grounds that it did not want the stake of Chinese companies to exceed 40%.

Due to GM's obstruction, Saab eventually failed to complete the merger and filed for bankruptcy in Sweden at the end of 2011.

In 2012, Sweden's national electric vehicle company NEVS acquired Saab, who was mired in bankruptcy, in its third change of hands.

How many times has Saab been sold?

This period was the most chaotic time for Saab, when assets were written in the hands of different companies and eventually fell apart.

NEVS acquired almost all of Saab's assets, including the intellectual property rights of Saab's three major companies and the existing Saab 9-3 models and the Phoenix platform.

But the intellectual property of the new Saab 9-4X and 9-5 remains in GM's hands and has not been sold to NEVS.

Ps. So the domestic electric Saab (National Energy) is only 9-3, there are no other models.

How many times has Saab been sold?

In addition, the aforementioned BAIC purchased three vehicle platforms, two turbocharged engine series and two gearboxes from GM in 2009.

Ao, Youth Automobile also obtained the right to use the Phoenix platform by taking a stake in Spyker.

After NEVS acquired Saab, it resumed production of the fuel version of Saab 9-3 for a period of time, and still uses Saab's trademark.

How many times has Saab been sold?

But in the end, at this time, Saab 9-3 is already an old product and has long been uncompetitive in the market.

In 2016, NEVS announced that it would no longer use the "Saab" brand from 2017, and the NEVS 9-3 pure electric vehicle produced thereafter would no longer use the Saab trademark.

At this point, Saab has really withdrawn from the stage of history.

Next you saw the Guoneng Electric 9-3, and later Xu Jiayin visited the NEVS headquarters.

Throughout Saab's life, he was brilliant in the early days, but gradually declined from the 1990s until he became a shell company in the early 20th century.

Ps. Mainly NEVS did not produce many mass cars, but only engaged in an oil to electricity 9-3, and finally sold this "shell resources" company to Evergrande at a high price.

How many times has Saab been sold?

If Geely had been able to take over Saab at that time, would it have been a different story?

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