There are different styles of ancient house buildings
There are also a large number of Fu culture landmark projects
Trendy Fu culture gathers here
Citizens and tourists can feel it here
A fusion of tradition and modernity
Here it is
The first Fu culture theme block in China
China's First Fu Street
Since the opening of the first phase of the street
"Fu Street" has become a popular Internet celebrity check-in place
The role of driving consumption is beginning to appear
presently
The second phase of "Fu Street" is planned and constructed
It is being accelerated
Fu cultural symbol project gathered popularity
Opposite the Heart of the Minjiang Youth Square, the enclosed area between Jiangbin West Avenue and Zhongping Road and Qingnian Heng Road is where "Fu Street" is located.
False Street
Walking into "Fu Street", you can see Fu cultural elements everywhere. Several squares are related to "Fu", whether they are designed, decorated or named, and theme squares such as "Wanfu", "Wufu" and "Jufu", the names are full of joy and blessing. Usually, citizens and tourists have leisure and entertainment in the square, and various folk cultural activities are held on the square on holidays.
Wanfu Square
The Fu Culture Museum, located at 7 Goldfish Lane, has an exhibition area of about 616 square meters. The museum building was built in the late Qing Dynasty, and the museum is divided into four parts: seeking blessings, sending blessings, benefiting and enjoying blessings, respectively showing the historical origin of Fu culture, the folk activities of Fu culture, the relics of Fu culture, and the new chapter of Fu culture.
Fu Culture Museum
After visiting the exhibition, Mr. Wu, a citizen, said that he used rich objects and pictures to show the profound heritage and unique charm of Fujian culture and Fu culture, which was very close to the public.
After visiting the Fu Culture Museum, citizens and tourists can also take photos and rest at Zhongping Hotel. The renovated and upgraded Zhongping Hotel not only retains the charm of Republican architecture, but also has a bit of modernity. It has been built into a Fu culture and art living room, integrating art exhibitions, cultural and creative trendy play, cultural exchanges, and Internet celebrity coffee. On weekends and holidays, there is an endless stream of citizens who come to Zhongping Hotel to check in.
Zhongping Hotel
It is reported that the "Fu Street" project covers a total area of 124 acres, with a total of 35 ancient buildings, including 12 cultural preservation buildings, 2 historical buildings, 8 historical style buildings, and 13 proposed historical style buildings. These buildings have been preserved, restored and revitalized.
Fu cultural characteristic scenes promote consumption
"Fu Street" is located on the central axis of the city, connecting the Shangxiahang Historical and Cultural District and the core area of the heart of the Minjiang River, with an advantageous geographical location, attracting many citizens and tourists and stimulating consumption.
"Fu Street" scene
"The 'Fu Street' series of activities opens up an immersive Fu culture play experience for citizens and tourists, which is an important starting point to boost corporate confidence and stimulate market vitality, and is also an important measure for Fuzhou City to implement consumption expansion and upgrading actions." The relevant person in charge of Fu Travel Yunce, the operator of "Fu Street", said.
According to reports, the commercial area here is about 30,000 square meters, a total of 86 leasable shops, and a total of 33 merchants have been settled in Fujiu, Fucha, Fuyi and other Fu cultural IP formats. During the holidays, "Fu Street" also introduces markets such as Fujian food, cultural and creative retail, and special arts and crafts.
During the Spring Festival, "Fu Street" is very popular
During this year's "Two Festivals", the rich consumption scenes of Fu culture in "Fu Street" attracted more than one million people, drove a transaction volume of more than 10 million yuan, boosted the confidence of the consumer market, promoted the recovery and development of various industries, and laid a solid foundation for Fuzhou's economic "red start" in the first quarter.
"Combined with the suggestions of the planning and design unit, we will further enhance and optimize the landscape sketches inside the block, creatively integrate Fu culture, and create a number of beautiful and display facilities and art installation landscapes, including cultural signs, business point guidelines, creative doorway landscapes with Fu cultural signs, etc." The above-mentioned person in charge introduced.
"Fu Street" is popular at night
In addition, "Fu Street" will continue to explore the connotation of Fu culture, implant craft elements, and build intangible cultural heritage skills display points; Diversify and integrate new business formats to create a number of Fu Culture Guochao IP stores; Combined with the concept of "Fu Culture +", the introduction of cultural and creative industries and other related industries.
Fu culture digs deep to help integration
At present, the second phase of "Fu Street" is accelerating the planning and construction, which will form more highlights. For example, the first white tea culture exhibition hall in Fujian Province will be built in Zhongmin Province, and the former site of Fuzhou Telecommunications and Telegraph Bureau will be built into a telecommunications and telegraph theme museum.
Former site of Fuzhou Telecommunications and Telegraph Bureau
It is understood that Huanhuazhuang, a cultural protection unit in Taijiang District, plans to build a Fujian restaurant and a Fujian cuisine museum. A hundred years ago, it was the top restaurant in Fuzhou, and its luxurious style can be faintly seen from the exquisite wooden components carved in the past.
Huanhuazhuang originally operated watercress and Fuzhou cuisine, Fujian cuisine "god" Zhuo Yushui was once the chef, and signature dishes such as "Taiji taro puree", "snow mountain pool shrimp" and "school bag fish treasure" are famous in Rongcheng. In the old days, the people of Fuzhou were proud to hold banquets in Huanhuazhuang, and celebrities such as translator Lin Shu and literary artist Yu Dafu were frequent visitors here.
In the near future, "Fu Street" will gather high-quality product resources from all over the province, create a "Fu brand product sales platform" through online live broadcast and offline marketing, and create a "Fu" brand product system in the province; Introduce high-quality brand operators to create urban consumption scenes with fashion, literature and art, and happiness. At the same time, the operator of "Fu Street" will actively connect with resources such as Fu cultural theme activities, exhibitions, and cultural performances of various departments in provinces and cities to further promote the integration of tweets and tourism.