Cover news reporter Wu Yujia
A "The Wandering Earth 2" completely ignited the enthusiasm of domestic sci-fi fans. According to incomplete statistics, in the 8 days since its release, the sales of derivatives related to "The Wandering Earth 2" on Taobao have exceeded 100 million yuan, becoming the fastest film and television IP derivatives to exceed 100 million.
The popularity around the "Wandering Earth 2" can be said to have far exceeded the expectations of merchants. The reporter observed that the total amount of crowdfunding for the three peripheral items of "The Wandering Earth 2" on the Taobao crowdfunding platform has exceeded 100 million, plus the sales of canvas bags, key chains and other peripheral spots authorized by official IP on Taobao, the overall sales of the Wandering Earth 2 peripheral have properly exceeded the "small target" of 100 million. Many fans said bluntly: We are not buying peripherals, but the future of Chinese science fiction!
From the perspective of transaction volume, mechanical dogs are stupid and have the highest popularity, and many fans call for the early realization of "one household and one stupid". In addition, the digital life card and MOSS in the play are also very popular. Many people also opened their brains: "kneel for planetary engines, space elevators" and "arrange door frames."