Business Daily News (Reporter Zhu Benyin, Zhang Xinyi, Correspondent Wang Kejun) On the afternoon of November 14, large trucks slowly drove into the Gaoqing Black Cattle Breeding Base in a long line, and after 28 days of sea navigation, after 45 days of centralized quarantine, 12,009 Angus high-quality breeding cows from Uruguay began to settle in "Newland".
Du Bin, general manager of Shandong Newland He Niu Food Co., Ltd., said that the 12,009 high-quality breeding cows that have entered the park are just the beginning, the company plans to import 60,000 breeding cows from Uruguay, and is committed to building a breeding base of 100,000 high-green black cattle in 3-5 years.
As early as June this year, Gaoqing black cattle industry focused on integrating global live cattle resources, layout overseas high-quality breeding cow supply chain, Shandong Newland Dihe Niu Food Co., Ltd. sent a professional team to go abroad, purchase excellent breeding beef cattle breeds around the world, and Gaoqing black cattle, a new breed of domestic high-grade high-quality beef cattle "marriage", using Gaoqing black cattle jelly fine tube breeding calves, strong combination, promote the large-scale development of Gaoqing black cattle, and realize the accelerated expansion of Gaoqing black cattle.
The Angus cattle introduced this time are known as the best maternal breed in the international beef cattle hybrid system, with strong adaptability and fast growth. As a breeding mother, its breeding of high-green black cattle has high survival rate, short growth cycle, high meat yield and excellent meat quality, which is the best breeding mother for high-green black cattle.
As the birthplace of Gaoqing black cattle, Gaoqing is the core area of the yellow beef cattle industrial cluster along Shandong. Based on industrial characteristics and development advantages, Gaoqing County clearly put forward the task goal of "by 2026, the county's high-green black cattle breeding capacity will reach 200,000 heads, slaughter and fine division will reach 80,000 heads, and build a 10-billion-level high-green black cattle industrial cluster in the Yellow River Delta".
Under the guidance of this goal, since the beginning of this year, the Gaoqing County Party Committee and the county government have insisted on highlighting the cultivation of the black cattle industry as the leading agricultural industry, strengthened the overall planning at the county level, improved the top-level design, and done a lot of effective work in optimizing the industrial ecology, expanding the scale of breeding, and standardizing brand operation. Set up a leading group for the development of Gaoqing County black cattle industry with the secretary of the county party committee and the county chief as the leader, the deputy secretary of the county party committee and the deputy county chief in charge as the deputy leader, and the main responsible persons of relevant units and town offices as members, specially set up seven major action work classes for the development of the high green black cattle industry, promote the implementation of the whole industrial chain of high green black cattle from seven aspects, such as germplasm, scale, brand, industrial chain, consumption, culture and finance, and hold weekly scheduling meetings for the development of the high green black cattle industry, providing a strong organizational leadership guarantee for the development of the high green black cattle industry.
Gaoqing black cattle breeding "unveiling" project landed, more than 12,000 Angus high-quality breeding cows arrived in Hong Kong, the opening layout of Gaoqing black cattle "enclave breeding" model, Gaoqing black cattle flagship stores bloomed everywhere, successfully held the Gaoqing Black Cattle Festival, and implemented the support policies of "Luyan Benefiting Agricultural Loans" and "Yellow Beef Cattle Loans"... In terms of promoting the development of the black cattle industry, Gaoqing County spares no effort to increase policy support, and has successively issued the "Opinions on Supporting the Accelerated Development of Gaoqing Black Cattle Industry" and "Implementation Opinions on Seven Major Actions to Promote the Development of Gaoqing Black Cattle Industry", focusing on solving the bottlenecks that restrict the development of Gaoqing and Black Cattle Industry, detailing the implementation of 42 specific work projects, focusing on seven major actions, targeting the difficult pain points that plague development, and providing targeted policy support in 16 key links, creating a good environment for the development of Gaoqing and Black Cattle industry.
This year, the first full-link digital beef industry cluster in China settled in Newland, and the project realized the four-in-one digital management of "beef cattle characteristic industrial park + whole industrial chain + national cold fresh supply chain + high-end beef brand" through the high integration of industrial Internet and consumer Internet, opening up a new channel for the stable sales of beef cattle slaughtering enterprises in the province, and the digital management model represented by "black cattle butler" has become a new benchmark for digital agriculture.
Build a direct procurement production base, open up the "supply chain", comprehensively deepen cooperation with Alibaba Hema Xiansheng, and build a direct procurement production base for high-quality livestock products. Gaoqing Black Cow products can directly reach more than 300 Hema stores in 21 large and medium-sized cities such as Beijing, Shanghai, Guangzhou and Shenzhen within 48 hours, with annual sales exceeding 1 billion yuan. Docking with e-commerce platforms, smoothing the "sales chain", cooperating with Taobao, Tmall, JD.com, Pinduoduo, Douyin and other e-commerce platforms, actively building a "new retail" system that integrates online and offline, and realizing online sales of high-quality livestock products. At present, more than 10 livestock breeding enterprises in the county have expanded their "new retail" business, driving a sharp jump in sales. Strengthen quality control, dredge the "traceability chain", use smart chips to link self-built traceability systems and digital monitoring platforms, improve the level of digital traceability services for the whole process from production to table, truly solve the food safety problems that consumers are most concerned about, and ensure the high quality and competitive price of livestock products.
Build a digital platform carrier, innovate a new development model of Gaoqing Black Bull, build a digital comprehensive service platform for Gaoqing Black Bull, and realize data interconnection, resource co-construction and sharing, and business collaboration and collaboration. Build an all-factor "database", develop the "Black Bull Butler" terminal application, wear electronic ear tags, positioning collars and other Internet of Things devices for Gaoqing Black Cattle, and comprehensively form an information service platform covering Gaoqing Black Cattle breeding, slaughtering, processing, sales and social services. Smooth the "sharing flow" of information, improve the information co-construction and sharing system, and connect more than 430 industrial chain related subjects such as banks, insurance companies, socialized service institutions, and slaughtering and processing enterprises to the "Black Bull Butler" system, and relevant subjects cooperate to break information islands and realize information sharing and integration. Build a "new scenario" of precise service, expand the application scenario of "Black Bull Butler", take system data as the basis and support for the implementation of preferential policies, change from "people looking for policies" to "policies finding people", realize "one-click direct access" of preferential policies, and accurately solve the problem of "last mile" in the implementation of preferential policies.
In addition, Gaoqing County insists on walking on multiple legs, synchronously accelerates the research and development process of Gaoqing black cattle germplasm, adopts an open breeding model, selects domestic and foreign expert teams to settle in, uses modern breeding technology, applies embryo transfer, genetic engineering, and sexual control technology, shortens the breeding process as much as possible, and creates a double promotion model of commercial development while breeding in the shortest time. The two enterprises of Newland and Qantas have cooperated with the Shandong Academy of Agricultural Sciences and Qingdao Agricultural University respectively to carry out the "unveiling" project of high-green black cattle breeding. Among them, Qantas has screened 28 high-green black cattle breeding cows and collected blood for laboratory testing, and the next step will be to carry out live egg collection and embryo cultivation. The Gaoqing Black Cattle Breeding Farm has been completed, and the Gaoqing Black Cattle Engineering Technology Research Center is about to start construction, and the construction is expected to be completed by August 2023. The intelligent grading APP of Gaoqing black beef has entered the software experiment stage, and after the software is completed to develop and apply, it can easily and quickly identify Gaoqing black beef products.
With 12,009 Angus high-quality breeding cows entering the park, Gaoqing black cattle have increased their breeding scale, and the development of the black cattle industry has entered a new realm and entered the fast lane. In the future, Gaoqing County will continue to take the ecological protection and high-quality development of the Yellow River Basin as the main line and take the "five modernizations" as the leadership to further promote the development of Gaoqing black cattle industry. In terms of branding, make good use of the regional public brands of "Yellow River Pearl" and "Gaoqing Black Cow", increase promotion and promotion, let Gaoqing Black Cow products enter major supermarkets, and realize the transformation of "Gaoqing products" into "Gaoqing brand". In terms of scale, accelerate the construction of 8 breeding parks, encourage qualified enterprises in the county to develop the enclave breeding model through cooperation and remote farm construction, promote the black cattle industry development model of "leading enterprise + party branch + cooperative + farmer" in Tangfang Town, promote farmers to enter the park in the district, and expand the scale of high-green black cattle breeding. In terms of standardization, research and formulate standardized processes such as breeding, slaughtering and processing of Gaoqing black cattle industry, create a standard system for the whole industry chain, and standardize and lead the development of Gaoqing black cattle industry. In terms of ecology, we will build a cycle model of "straw cattle rearing - returning to the field through the belly" to achieve green, healthy and sustainable development of the high-green and black cattle industry. In terms of digitalization, make good use of the "Black Bull Butler" to make all Gaoqing Black Cow products traceable, so that consumers can buy with confidence and peace of mind. Deeply implement the "seven major actions" for the development of high-green and black cattle industry, and strive to become the largest industrial cluster of high-end beef cattle industry chain in China.