As a top outdoor exploration brand from Switzerland, MAMMUT has focused on the production, research and development and innovation of outdoor equipment in the course of 160 years.
Not chasing fame and profit, but intensive farming.
Make every product of MAMMUT Mammoth better, every storefront, every service platform, every link and interaction with consumers, carry forward the 160 years of outdoor genes and innovation guardian spirit of MAMMUT Mammoth in China, and provide more outdoor enthusiasts with a better and all-round outdoor consumption experience!
Rope tied for 100 years
In 1862, Kaspar Tanner, with a vision for the future, returned to Dintikon to set up a small rope factory. The excellent product quality soon attracted nearby farmers and artisans. But there are some strange customers who frequently buy small amounts of rope, which they use neither to tie livestock nor to build pulleys but to climb nearby snow-capped mountains. Kaspar Tanner is acutely aware that there is a larger market for his ropes outside of the highly seasonal agricultural sector.
▲Kaspar Tanner。
As sales increased, the original rope factory could no longer meet the demand, and in order to further develop his business, Kaspar Tanner moved his family to the wide transportation market of Runzburg. A few years later his son Oscar Tanner took charge of the operation of the factory, and the ambitious Oscar Tanner purchased a large plot of land and built a 100-meter-long ropeway for improved rope production while continuing to develop new rope-making tools. As the scale continued to grow, MAMMUT's predecessor, the rope factory in Lenzburg (Seilwarenfabrik AG Lenzburg), was born.
The unique rope weaving machines in the rope factory in Rendsburg are produced day and night, and these ever-improving ropes are being brought to the precipitous cliffs of the world by more and more climbers. In 1943, the rope factory in Rendsburg was renamed Mammut Seile, and the mammoth appeared for the first time.
Mammoths are the most representative creatures of the Alps during the Ice Age, and they and Homo sapiens represent the peak of the power and intelligence of surface creatures at that time. The brand image of the tough and hardy mammoth not only represents the top quality of MAMMUT ropes, but also shows the spirit of exploration and innovation in the field of ropes for many years.
The development of technology in the twentieth century led to the introduction of a new synthetic fiber nylon 66, the advent of new materials gave MAMMUT the opportunity to accumulate in the field of professional ropes, and in the following years, MAMMUT developed epoch-making nylon climbing ropes, which became the most trusted guardian of life for climbers at that time.
In 1964, the new MAMMUT Dynamic power rope withstood many crashes and remained intact, the malleable power rope greatly reduced the risk of climbers during the crash, and the safety standards of mountaineering opened a new era, and MAMMUT Dynamic became the first power rope to obtain UIAA certification, which is known for its strict safety standards.
Protecting dreams
The continuous development and evolution of mountaineering and personalized and diversified subdivisions have profoundly changed the lifestyle of modern people. The only constant is the unknown risks that never disappear in the outdoor environment: avalanches, high winds, torrential rain, accidents, and even inadvertent hypothermia can be deadly threats.
160 Years of Rope Safety MAMMUT hopes to provide a full range of safety solutions for outdoor enthusiasts who enjoy the world of mountains with a spirit of continuous exploration and innovation.
Nothing Is Impossible
Before the eighties of the twentieth century, the waterproof and breathable of outdoor clothing was considered an impossible paradox, but waterproof and breathable were the most basic functional requirements of outdoor clothing.
The emergence of EPTFE has brought the light of this problem, and the openness to new technologies and materials is an important part of MAMMUT's innovative spirit, which has been continuously tested and field-tested to prove its excellent waterproof and breathable performance, and has pioneered the launch of the revolutionary waterproof and breathable assault jacket ALTITUDE in Europe.
ALTITUDE turns the once impossible into a reality, maintaining excellent breathability while being highly waterproof, and wearers no longer have to sacrifice comfort and safety in sports because of waterproofing as in the past. The emergence of ALTITUDE has also made the assault jacket truly a shelter that can be worn around the clock.
Guarding dreams - the softshell era
IF ALTITUDE ALLOWS MAMMUT TO TAKE A SMALL STEP IN THE HISTORY OF GUARDING SAFETY. The series of products of MAMMUT after the eighties made the world feel the power and spirit of this ancient beast once again.
The 1981 Mammoth series of down jackets, which combined the concept of clothing and sleeping bags, has a strong warmth, giving people a new understanding of the concept of warmth in outdoor environments.
Three years later, MAMMUT not only launched a full line of climbing gear, but also released a product that reinvented the way outdoor clothing is worn: shell pants.
Windproof, warm, quick-drying, breathable and even mildly water-resistant, the functional soft shell blurs the boundaries of the classic three-layer dress concept. It's neither traditional thermal nor traditional outermost layer, but it combines most of the best of both worlds and offers greater comfort.
JUST LIKE MAMMUT'S SEVENTH GENERATION CLASSIC SOFT SHELL MASTERPIECE ULTIMATE, NOT ONLY HAS AN OPEN 3D STRUCTURAL DESIGN OF THE PADDING, COMFORTABLE 4-WAY STRETCH FABRIC MAKES THE BODY IN MOTION WITHOUT ANY SENSE OF RESTRAINT, BUT ALSO THE SURFACE WATERPROOF AND BREATHABLE LAYER BRINGS A HIGH ADAPTABILITY TO COMPLEX CLIMATES, SO THAT ULTIMATE CAN ACCOMPANY YOU ALMOST ANYWHERE ON THE EARTH.
Protecting dreams - the spirit of Iger
"Switzerland" is more like an adjective, in addition to the familiar excellence and trustworthiness, technology and innovation are also the spirit and symbol of Switzerland in the country of snow-capped mountains.
On April 20, 2011, Mammoth hardcore athlete Dani Arnold broke the record for climbing the north face of the Eiger held by Swiss machine Ueli Steck with a record of 2 hours and 28 minutes, nearly 20 minutes faster than him.
Dani Arnold also wore his iconic orange and blue shirt when he managed to break the record. THIS ORANGE AND BLUE SHIRT REPRESENTS MAMMUT'S TOP TECHNOLOGY AND INNOVATION EIGER EXTREME. The birth of EIGER EXTREME has a distinct background of the times, and mountaineering in the 90s reached an unprecedented peak from the level of skill to equipment technology. Mountaineering is gradually shifting towards a very personal style of light and fast climbing, and climbers try different routes to challenge higher difficulties, showing their unique aesthetics and superb skills.
The love of purity and freedom has once again put EIGER North Face in the spotlight. The four mountaineers showed the ruggedness and beauty of the north wall of Iger and their unparalleled climbing skills, while the striking and powerful MAMMUT equipment in the camera was also unforgettable.
EIGER EXTREME HAS BEEN BORN SINCE 1995, FROM THE FIRST GENERATION TO THE FIFTH GENERATION, EACH GENERATION OF EIGER EXTREME IS MMUT'S EXPLORATION AND BREAKTHROUGH OF SAFETY CONCEPT AND PERFORMANCE. Each iteration and evolution is aimed at the goal of "Live The Extreme With All Your Senses".
In the hometown of "Absolut Alpine" at the end of the century, MAMMUT amazed the world with EIGER EXTREME and made the spirit of freedom and purity shine around the world.
Guardian dreams - the waves that never disappear
From the Alps to the Karakoram, from the Himalayas to the Sierra Nevada, there is a lingering shadow for climbers: avalanches.
A SENSE OF MISSION FOR SAFETY AND A PRECIOUSNESS OF LIFE LED MAMUT TO DEVELOP BARRYVOX, THE FIRST BEACON MACHINE THAT COULD BE USED FOR AVALANCHE RESCUE, AS EARLY AS 1968.
The latest MAMMUT Barryvox S not only has advanced positioning technology, a tight and sturdy shell, but also has excellent hand feel and super mechanical properties and durability.
Today, MAMMUT has a full range of safety products from avalanche beacon machines to avalanche airbag backpacks, and the equipment to protect safety has covered mountaineering, skiing, rock climbing, almost all outdoor fields in the city...
160 years ago, MAMMUT's relatively rough hemp ropes have been reborn and become stronger, and the ropes that sustain the life of climbers have always connected MAMMUT's unchanging love and mission wherever they extend.
“Do what you can't,Be what you can!”
WORLD OF MOUNTAINS - OBSESSION
From the small town of Dintikon surrounded by ancient castles to today's world's top MAMMUT mountaineering equipment brand, this mammoth beast is still on its journey, from Europe to America to Asia...
NEVER STOPPING, MMUT HAS ITS OWN UNIQUE UNDERSTANDING AND ACTION FOR INNOVATION. Whether it is the development and production of equipment or the company's promotional activities, this uniqueness is vividly displayed.
In 2008, MAMMUT conducted a field test of a sleeping bag product in the Inhe Garden, Switzerland's most remote mountainous area, as an important part of the sleep laboratory activities. From interns to vice presidents, a total of 60 people lay horizontally on the snow at an altitude of 2,700 towards the starry sky, no tents and no shelter...
Although these performance art activities have received a lot of skepticism, every year MAMMUT conducts similar activities: alpine boot test, backpack test, heartbeat test... These tests are not so much propaganda as a demonstration of the confidence and pride of MAMMUT people in their products.
This confidence and pride also allows MAMMUT to take on more and greater responsibilities and missions.
WORLD OF MOUNTAINS - WE CARE
Every life on earth deserves respect, from the supply of raw materials to the traceability of origin, MAMMUT strictly follows the guidelines of animal welfare. The earth is our only home, minimizing the footprint of environmental damage, making full use of environmentally friendly materials and conserving resources are indispensable measures for the permanent sustainability of the interaction between humans and nature, MAMMUT has always been relentless in the practice of low carbon footprint, but also pay attention to all the designers and producers behind each piece of equipment, their efforts to make the outdoors safer, to ensure their fairness and safety is also MAMMUT's continuous goal.
From product to production from safety to responsibility, WE CARE!
Running mammoth
After nearly 10 years of deep cultivation and development, MAMMUT has grown together with Chinese outdoor explorers, and has now deployed more than 40 offline stores in major cities in China, bringing more professional and ultimate equipment protection to everyone who loves mountain exploration.
In 2021, after Li Bo, general manager of China, planned MAMMUT Mammoth in the Chinese market, the first brand new concept store - MAMMUT Beijing Guomao Store was officially opened, and there will be more channels that can provide Chinese consumers with high-quality outdoor exploration services in the future.
2022 is the 160th year of MAMMUT Mammoth exploration in the mountains, and it is also a year of vigorous development of China's outdoor sports market and the increasing prosperity of outdoor brands.
Next, we will also have more exploration products and equipment suitable for Chinese consumers to meet you, in a world surrounded by mountains, for the love of free exploration, MAMMUT Mammoth will accompany you, always there!