As we all know, China's automobile industry has overtaken in the corner of the new energy track, saying that overtaking is implicit, and the super is almost set. The support of the state, the self-improvement of enterprises, the recognition of consumers, and the efforts of many parties are thriving. Do you know how many new energy brands we have now? I roughly counted, almost 80.
Of course, you can't say 80, maybe even 20. After all, what makes everyone familiar are those that run all over the street. Wei Xiaoli, BYD, and possibly some old oil trucks, which are famous for seeing real cars. Of course, there are some brands that we are also thunderous, but they are famous for not seeing or not producing, such as the legendary Faraday, Hengchi 5. As for some brands you wouldn't have guessed it was a car.
"Hedgehog", you think it is singing rock, but it is actually a car;
"Speed", you think it is a courier, in fact, it is a car;
"Ranger", you think it is the game peripheral, in fact, it is a car;
"Chang Huan", you don't even know these two words, how do you know that it is a car!
According to the statistics of the national monitoring platform for new energy vehicles, as of March 2019, the cumulative number of registered new energy vehicle enterprises on the national platform has reached 635, 486 new energy vehicle enterprises have been successfully registered, 450 new energy vehicle enterprises have passed the "platform compliance test", and as many as 5827 models have passed the "vehicle compliance test". This number is scary, don't be afraid, these 635 companies are qualified to produce new energy vehicles, not registered new energy vehicle brands. I first get a qualification, do not build a car and then say, this is what the people often say: idle, busy with use.
It can be seen that there are many new energy vehicle brands in China at present, the market is huge, and the relative must be a mixed and slightly disorderly new energy vehicle market. In the past, the problem that often appeared in the exploration of the market economy was "loosening up and strict in one tube", and now the new energy market has a similar situation, with strong state support, rushing to the top, waiting for the day when the supervision is strict, or after ten years of survival of the fittest, the more than six hundred enterprises mentioned above do not know whether there can be one-tenth left. Therefore, the state has also begun to gradually strengthen the standard management, and the newly drafted "Regulations on the Administration of Investment in the Automobile Industry" will regulate pure electric vehicle investment projects. For example, in the future, the approval of pure electric vehicle projects will be decided by local governments, and the investment in circle money and enclosure land will be restricted. The "Regulations on the Administration of Investment in the Automobile Industry" also requires that the construction scale of new pure electric vehicle projects should not be less than 100,000 passenger cars. In this way, the development of new energy vehicles will gradually move towards standardization and specialization, bringing more excellent products to consumers.
The core of manufacturing is the product, and the product is made and not blown. When companies look for investment, they rely on storytelling, but in the face of consumers have to rely on products to speak, consumers do not listen to stories, your company's grand ambitions have nothing to do with the people who buy cars, they only care about you don't go out of business, don't stop production, don't have no place to repair cars. Or to conclude with a phrase commonly used in the market economy:
Consumers" vote with their feet.