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Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

author:One brother food record

Baijiu is an indispensable drink in Chinese life.

According to relevant statistics, the average annual output of liquor in the mainland accounts for about 30% of the world's total distilled liquor production, and the consumption accounts for about 28.5% of the world's total sales, which is very considerable data.

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

However, the one that has a monopoly position in the world market is European wine!

Among the world's six major distilled spirits, the first is whisky, with a market share of 30.25%, the second is brandy, vodka ranks third, and the market share of liquor is less than 1%.

Although many liquor companies are now trying to promote liquor to the world, the effect is not ideal.

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

And that 28.5% of the sales volume, in the final analysis, is only the mainlanders love to drink liquor, although vodka into the mainland market, but for senior wine friends, foreign wine is still not as good as local liquor!

So, what is the difference between distilled spirits, vodka and liquor?

As the saying goes, "one side makes the other side of the wine", and the ecological environment of the mainland is still very different from that of foreign countries.

The ingredients for winemaking are different

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

The mainland is a grain and grain province, the raw materials used in liquor, sorghum, wheat, barley, corn, etc., the whole process does not add any foreign substances, the raw materials used are different, and the flavor of the wine will also have various aromas.

Vodka uses potatoes, potatoes, the flavor is the same, there is no special flavor.

Fermentation methods are different

Baijiu is made of koji, inheriting the ancient wheat, barley and other koji, and then using the microorganisms in the koji and various enzymes produced by microorganisms to catalyze the fermentation of grain and finally convert it into alcohol.

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

It is precisely because of this pure natural fermentation, without certainty, that different types of liquor have been created.

Vodka is fermented with barley sprouts, wheat sprouts saccharification, and also uses pressure to gelatinize potatoes with high starch content, the aroma of the wine is relatively uniform, and then it will be refined and filtered, leaving only highly pure alcohol.

The substances contained are different

In addition to alcohol and water, there are flavor substances acids, esters, alcohols and aldehydes, which determine the flavor and quality of liquor, and the taste is rich.

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

Vodka is different, it only has alcohol and water in it, it has no taste to drink, and if you want to have a taste, you need to add the right amount of seasoning.

In general, vodka is defined as "alcoholic liquor" in the continental definition.

If so, why does it sell all over the world, while liquor is only drunk Chinese?

▷ Everyone's taste is different

Just like the senior wine lovers in the mainland, who are accustomed to drinking sour, sweet, bitter and spicy, rich in taste liquor, when drinking vodka, they will feel that there is no taste, only alcoholic wine, which is difficult to drink, so in China, the way vodka is drunk is used as a base wine, mixing various cocktails, fruit wine and the like.

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

Foreigners are the same, accustomed to drinking vodka at more than 40 degrees, when drinking liquor, they will only feel stimulated and difficult to swallow.

▷ The way to drink liquor is limited

In addition to drinking vodka alone, it can also be blended according to different tastes, so it is also loved by young wine lovers, while liquor is just the opposite, and can only be drunk alone.

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

Liquor inside the substance rich, the degree is generally more than 50 degrees, only the more mature middle-aged wine friends, in order to taste the inside like life of the sour, sweet and bitter spicy, and it can not be combined with beer, drinks, etc., easy to increase the burden on the body, which leads to it only by some people like.

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

This is also why Moutai as the most popular sauce flavor type, a bottle in the mainland is difficult to find, but it is not popular abroad, before everyone may think it is expensive.

However, as long as you check it, you can find that more than 3,000 bottles of Maotai on the mainland are only sold for a few hundred yuan in foreign countries.

Many mainlanders also buy Moutai from abroad, in fact, there is no need for this, the town of sauce wine Guizhou Moutai town produces a lot of high-quality sauce wine, but in this Internet era, did not do publicity, not much fame, many people do not know, this Jun Zhongyuan private wine is, by the original deputy director of Moutai Li Xingfa's apprentice, once passed the government to brew, he is also a diaoyutai retired winemaker, skilled, mature, quite trusted.

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

The distillery and the Moutai distillery are next to each other, enjoying the advantages of the innate environment, and the starting point is much higher than other wines, but it is not proud and lax, but more stringent, and every step in the brewing is strictly in accordance with the standards and requirements of Moutai.

Only the glutinous sorghum used for soy sauce wine, on the basis of local cultivation, it is also necessary to screen out the large grains, thick skin and fullness.

With the 12987 Kunsha process, under the tempering of many steaming and fermentation and 165 processes, the volatilization of grain essence can be controlled within a reasonable range to the greatest extent and give the wine a pure sauce taste.

Why can vodka, which is known as "alcoholic liquor", sell all over the world, while liquor is only drunk by Chinese people?

More than 300 days of brewing base wine, cellared for 6 years, remove spicy substances aldehydes, top substance methanol.

With the remaining grain essence, after repeated blending, so that the wine body to achieve a palatable, balanced state, after testing, the quality is above the excellent level, in order to put into the market.

With a pure sauce taste, sweet and sour liquor, without a hint of miscellaneous taste and irritation, elegant and delicate taste, it has received repeated repurchases from a group of wine friends, who have given it a thumbs up and praised it as "full of aroma"!

Finally, what kind of liquor do you usually drink, have you ever drunk vodka? Welcome to leave a message in the comment area to discuss~

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