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The Asian Audiovisual Technology Application Forum was held during the 2022 Service Trade Fair

author:Bright Net

On September 5th, The China (Beijing) International Audiovisual Conference - Asia Audiovisual Technology Application Forum was held in Shougang Park of China International Fair for Trade in Services, which was hosted by Beijing Municipal Radio and Television Bureau and Beijing Economic and Technological Development Zone, and co-hosted by China Radio and Television International Network Co., Ltd., Capital Convention and Exhibition (Group) Co., Ltd., Jingdong Group and Guangming Network.

The Asian Audiovisual Technology Application Forum was held during the 2022 Service Trade Fair

More than 70 representatives from the Department of International Cooperation of the State Administration of Radio and Television, the Beijing Municipal Bureau of Radio and Television, the China Radio and Television International Economic and Technical Cooperation Corporation, the National Engineering Laboratory of Digital Television (Beijing) and other departments and enterprises attended the meeting, and representatives of foreign institutions such as Kyrgyzstan Long Television, Singapore Infinitin, and Mongolia New Sansel Limited Television attended the meeting through video.

Chang Jin, second-level inspector of the Department of International Cooperation of the State Administration of Radio, Film and Television, and Kong Jianhua, member of the party group and deputy director of the Beijing Municipal Radio and Television Bureau, delivered speeches at the forum.

Chang Jin said that the new round of technological revolution has brought about profound changes in the media environment and communication pattern, and brought new opportunities and challenges to radio and television and online audiovisual international communication. It is necessary to implement general secretary Xi Jinping's instructions, strengthen international cooperation in scientific and technological innovation, and improve the mainland's influence and rule-making capabilities in global science and technology governance. Focus on promoting new development, promote the construction of the media industry and digital economy, strengthen international exchanges and cooperation in audiovisual technology research and development and new technology applications, provide technical and talent support for media capacity building in developing countries, and inject new momentum into the innovative development of Chinese and foreign media industries and digital economy.

The Asian Audiovisual Technology Application Forum was held during the 2022 Service Trade Fair

Kong Jianhua, member of the party group and deputy director of the Beijing Municipal Radio and Television Bureau, said that in recent years, the development of audiovisual technology in Asia has made rapid progress, especially the application of a series of technologies such as the mainland ground national standard evolution system (DTMB-A) and radio and television 5G+4K/8K+AI, which has provided technical support for the development of radio and television in countries along the "Belt and Road". Digital changes life, high-quality broadcast content, can not be separated from high-tech communication technology, let us join hands, with the improvement of China's radio and television technology, for the "telling Chinese story, spreading Chinese voice" empowerment.

The Asian Audiovisual Technology Application Forum was held during the 2022 Service Trade Fair

He Dongbo, deputy general manager of China Radio and Television International Economic and Technical Cooperation Corporation, shared his observations and experiences on radio and television technology and brands from the perspective of BIRTV.

Song Jian, director of the National Engineering Laboratory for Digital Television (Beijing), pointed out that China's terrestrial digital television standards have been successfully promoted to 14 countries and regions such as Laos and Cambodia, creating a successful model of "output in standards, breakthroughs in dissemination, friends in cooperation, cultural influence, industrial drive, and sustainable development" for radio and television on the mainland.

Zhang Sulan, founder and former chairman of Kyrgyzstan's Delong TV Station, talked about his experience in developing overseas cable TV channels and shared IPTV's practice and experience in Central Asia.

Zhu Xinmei, director of the International Research Center of the Development Research Center of the State Administration of Radio, Film and Television, started from the policy and practice of international trade and international communication of audio-visual programs in the mainland, and explained the content of the mainland's construction of a strategic communication system with distinctive characteristics.

For the first time, Beijing Digital Video Technology Co., Ltd. on the 350 km /h high-speed rail train, relying on 5G technology to build an ultra-high-definition live broadcast studio, 5G ultra-high-definition mobile studio, the 5G signal, ultra-high-definition video codec technology and high-speed rail - three Major Chinese business cards into one, to achieve real-time collection of shooting content, anytime transmission and arbitrary scheduling, greatly improving the freedom of program shooting.

Zhao Wei, head of the Cheetah project and head of the Special Equipment Section of the General Taiwan Technology Bureau, shared the bits and pieces in the development and use of the 4K ultra-high-speed rail camera system, and its core equipment and materials have been nationally produced and localized, breaking the situation of foreign technology companies dominating the world by foreign technology companies for special equipment in the Winter Olympics.

China and Mongolia jointly established the "New Sanser" company, jointly promoted the transformation and upgrading of the Sansser cable network, created a new radio and television cooperation model, and brought new changes brought by China's high-definition TELEVISION technology to the Mongolian audience, bringing vivid and wonderful high-definition audio-visual services to the Mongolian audience, en Bolid Battelle, deputy general manager of the Mongolian new Sanser company, said excitedly.

Zhou Caixia of Sichuan Jiuzhou Electronic Technology Co., Ltd., starting from the terminal, interpreted the application of ultra-high-definition + AI intelligent terminal.

Xu Zhicheng, Project Director of ATxSG Event/BCA (BroadcastAsia) at Infinitin's Singapore International Radio and Television Show, gave an analysis of trends in the SOUTHEAST Asian TV and online video market. Guangxi Hualibo Culture Media Co., Ltd. shared the role of AI artificial intelligence small language translation and matching technology in improving cultural communication capabilities.

Based on this forum, all parties will strengthen cooperation, under the pattern of domestic large circulation as the main body and domestic and international dual circulation promoting each other, jointly respond to new opportunities and challenges brought by the development of the global audiovisual industry, promote the iterative upgrading of audiovisual products and network foundations in countries along the "Belt and Road", accelerate the mainland audiovisual technology, products and services to go global, and provide Chinese standards and Chinese solutions for Asian audiences. Contribute more Chinese wisdom. (Guangming Network reporter Kong Fanxin)

Source: Guangming Network