Speaking of costume themes, the three giants of the network broadcasting platform have recently launched S+ productions, which is enough to give respect to "costume dramas".
Tencent Video's "Star Han Brilliant Moonrise Canghai" recently screened the finale, and the super-sadistic plot earned the tears of the audience and successfully ranked first in the heat list.
Youku's "Agarwood Like Crumbs" is also two consecutive broadcasts, which has attracted the attention of many netizens.
iQiyi's "Freesia Tips" came to the top and adopted the method of continuously updating the series, increasing the market share. The costume dramas on the three major platforms played against each other, and the scene was particularly lively, which staged a good drama for the audience.
In addition, there will be 9 costume dramas scheduled (incompletely arranged) next, and friends who like to chase costume dramas are blessed. Below, we unveil them one by one in the order of the platforms:
Youku has two costumes to be broadcast
One is the costume mythological drama "Starfall Condensed into Sugar" starring Chen Xingxu, Li Randi, Chen Muchi, He Xuanlin and others.
The drama was officially launched in January 2022 and is the finale of the "Honey Trilogy" following "Fragrant Honey Sinks Like Frost" and "Rock Sugar Stewed Sydney".
This drama is one of the high-quality dramas of Youku Pet Theater, and the show currently has about 500,000 reservations. Judging from the new drama poster picture, Chen Xingxu and Li Randi are very well matched, and the appearance is online.
The other is the costume sadomasochistic love drama "The Legend of Anle" starring Di Lieba, Gong Jun, Liu Yuning, Xia Nan, Pei Zitian and others.
In the play, Reba played the role of Ren Anle, she is the orphan daughter of the imperial family, because of the family changes, she wants to do her best to resettle civilian refugees, but also has been brave to find out the truth.
Gong Jun plays the role of Han Ye, who is full of righteousness and concern for Cangsheng, and Ren Anle accepts him as a staff member. With the help of Ren Anle, Han Ye cracked the case of cheating and corruption. They were with each other all the way, and developed a sadistic and touching love.
At present, the number of reservations for the drama has reached 1.38 million, according to relevant sources, the drama will be launched in the fourth quarter and is expected to become a big hit during the winter vacation.
iQiyi's three costumes are to be broadcast
These three dramas are all costume love dramas, all of which are a combination of men and women, but the plots are somewhat different, and the viewing points are also somewhat different.
The first is the costume fairy love drama "Moon Song Line" starring Zhang Binbin and Xu Lu, Wang Youshuo, Zheng Hehuizi, Wang Yilun and others. The drama was released as early as January 2021 and has been reviewed in April this year, and can be broadcast at any time.
The platform reservation volume of this drama has reached 1.946 million person-times, and the new drama trailer and poster pictures are more textured, and the CP adaptation of the two leading actors is full of adaptability and the expectation is relatively strong.
The second is the fantasy costume drama "Dust Edge" starring Yang Ying and Ma Tianyu. This drama tells the story of a piece of bluestone cultivated into a fairy fetus, and the patrol is about a hundred lifetimes, but it is difficult to maintain a love affair for a lifetime.
The show was already finished in February 2021 and reviewed in June this year, but post-production was slow, so it was delayed and could not wait to start. Even the reservation channel of the platform has not yet been opened.
iQiyi's third pre-aired costume is "Hua Rong" starring Ju Jingyi, Guo Junchen and others. The drama will tell the story of the heroine Wei Zhi and the male protagonist Yan Yue who have gone through ups and downs and rewritten the magnificent fairy tale of the Heavenly Dao.
The show was released in October 2021 and got a distribution license some time ago, which means that the show is not far from being broadcast.
The biggest attraction of this drama is Ju Jingyi's costume, according to Reuters and poster materials, the actors of this drama are dressed very carefully. In the case of large-scale publicity, the platform reservation has reached 470,000 times, which is worth looking forward to.
Tencent's four costumes are to be broadcast
Among the three giants, Tencent Video is the platform with the most scheduled costume dramas. In the past, Tencent Video's costume dramas were not inferior, and this time the upcoming dramas seem to be the same.
At present, there are "Jade Bone Yao" starring Xiao Zhan and Ren Min, "Snow Eagle Lord" starring Gulinazha and Xu Kai, "Heavy Purple" starring Yang Chaoyue and Xu Zhengxi, and "Streamer Introduction" starring Zhang Han and Zhu Chudan.
The four costume scheduling dramas are all highly anticipated and closely watched episodes, and the popularity of each series is also good. According to the number of bookings on the platform, it reached 371.1w, 32.1w, 39.1w and 3.0w respectively.
Intuitively from the data, "Jade Bone Yao" can be described as a fault-type leader! Judging from the news transmitted on the Internet, "Moonrise Canghai" is in a hurry to screen the finale, which can also be regarded as making sufficient preparations for the follow-up "Jade Bone Haruka".
If the follow-up Tencent Video still has to come up with the theme of costume drama to fight against other platforms, the "Jade Bone Yao" that has been reviewed is the best choice.
According to informed sources, "Jade Bone Yao" will be broadcast at the end of August, "Moonrise Canghai", may wish to wait quietly!
In fact, it is not surprising that this drama will be broadcast, in addition to the popularity of this drama is often urged, the post-production of this drama is complete.
In addition, before Tencent Video was not broadcast, it was affected by the clothing incident, and the costume of "Yu Bone Yao" had to be re-reviewed, so it delayed some time. At present, the costumes of "Jade Bone Yao" have been successfully reviewed, and it is also very reasonable to broadcast it now.
Of the above 9 costume dramas, which one are you most looking forward to?