Yu Wenhong knows nothing about medicine, but has worked in the industry for 29 years and made nearly 5 billion yuan. Those sentences that urgently make women make money, become beautiful, and get ahead seem to be very "big heroines" and make money independent, in fact, they are still selling huge appearance anxiety, and even equate beauty and ugliness with superiority.
Text | Financial Gossip Female Author: He Sauce
Recently, the medical beauty circle has exploded because it has made too much money.
On August 9, a medical beauty company in Hangzhou concealed more than 4.7 billion yuan in revenue, evaded taxes of 147 million yuan, and was fined 88.27 million yuan, which was on the hot search.
This huge number once again refreshed the netizens' cognition of money, it seems that the monthly income of the financial circle of 80,000 is not nothing, after all, a small clinic monthly income of 800 million, simply crushing many listed companies monthly flow, the medical beauty industry profiteering can be seen.
In addition to paying attention to this medical beauty company called Qianhe Medical Beauty, what has aroused heated discussion among netizens is the mysterious female boss behind it, 51-year-old Yu Wenhong.
She has 5 marriages, and is currently an Albanian male model 20 years younger than herself and "supermodel champion" Rolando, and the surrogate gave birth to a delicate mixed-race baby.
▲ 51-year-old Yu Wenhong and 31-year-old European male model husband, as well as a mixed-race son
On platforms such as Douyin and Xiaohongshu, she regards herself as the company's living signboard, emphasizing her journey of creating hundreds of millions of dollars from a rural girl from scratch, and single-handedly creating a big hostess who "women must make money, and men can't change if they can't".
But along with this tax evasion incident, many bad things about this successful lady were pulled out, and everyone suddenly found that so many big truths were said in the video, and it was not for money.
1.
/ 150,000 do a nose for her,
No Physician License at All /
According to Tianyan, Yu Wenhong is the ultimate beneficiary and actual controller of Qianhe Medical Beauty, and is also the chairman of the board of directors of Hong Kong Yu Meiren International Group, known as President Yu. This Dalian woman born in 1971, the appearance is not particularly vigorous, how did she earn nearly 5 billion yuan in 5 years?
Based on her self-introduction and online news, Yu Wenhong's entrepreneurial history should be like this: she loved to draw since she was a child, and after her father's death, she had no financial resources, lived in a house of less than 5 square meters, and apprenticed in a beauty salon at the age of 20.
In 1993, the 22-year-old Yu Wenhong borrowed money from relatives to open the Yu Beauty Studio and was in debt of hundreds of thousands due to bankruptcy. At the age of 26, she went abroad to study technology and started the company again at the age of 30.
In 2004, Yu Wenhong founded Hong Kong Yu Meiren International Group Co., Ltd. in Hong Kong, China. The following year, at the age of 34, she and her fourth husband gave birth to their eldest son. In 2009, she established Hangzhou Guming Culture and Art Planning Co., Ltd. in Hangzhou Flower Garden, saying that "the cause is one step forward".
In February 2010, Yu Wenhong rented a 1,000-square-meter villa next to the West Lake Scenic Area's Yinghua Square to qianhe medical beauty clinic, with an annual rent of 2 million. In 2014, she acquired a defunct nursing home in Germany and renamed it the "Yu Meiren German Black Forest Sanatorium".
Regarding Yu Wenhong's wealth, there is a press release that writes that "around 2014, she was worth 100 million yuan and bought a German sanatorium", and there was also speculation on the search engine that "Yu Wenhong was 60 billion", but the exact source was not found by clicking in, no matter what, according to this tax evasion incident, the income concealed in the past five years from 2017 to November 2021 was 4.7 billion, according to this rate of making money, at least, the current value of five billion is estimated to be there.
After having money, Yu Wenhong got involved in investment and currency circles, and his title was added to the chairman of the CAYMAN Islands MSW Pacific Growth Fund, a shareholder of Yi Ling Capital, the co-founder of the silubium digital asset trading platform, and the female president of Meiba written on the press release, which seems to be worthy of the name.
Yu Wenhong is an executive or shareholder in 37 companies, including investment companies
But these tall resumes, careful study may not be very reliable.
For example, her promotional draft was "invited to the Cannes Film Festival", but it was actually a dinner session after sponsoring the AMFAR charity dinner at the Cannes Film Festival. And even if you take a photo with a political figure, it does not mean that the relationship is close, let alone that the cause has been authoritatively certified.
For another example, her company mainly promotes "girl needle", "porcelain doll", "playful doll" and other names and introductions are very low sky-high projects, in addition to the text synopsis, write some erythropoietin technology and skin rejuvenation effect that has never been heard of, without a little scientific component.
Moreover, the "porcelain doll" is actually to extract its own serum and inject it into the face, saying that it only takes one shot to completely improve the skin problem, and it is impossible to think about it. Netizens also broke the news that they used 15,000 to hit once, except for the white point has no effect. According to media reports, 15,000 porcelain dolls are still the lowest consumption of Yu Meiren Group.
Moreover, some insiders revealed that this therapy is similar to the "zombie beauty" popular in Hong Kong in the past, which is likely to cause people to die of septic shock, and has not been approved by the relevant departments, because the process is extremely difficult to control.
Then look at the campaign propaganda of the Black Forest Sanatorium 6 years ago, which is even more absurd. The shock was that the "quota was full" and many people participated.
The press release describes this as a 25,000-square-meter hospital with 137 rooms, a helipad, and a golf course. Only 10,000 yuan can enjoy seven days and six nights of anti-aging journey, of which the physical examination value of 30,000, blood purification (do not think blood can be purified) is 16,000, which is called the domestic top three hospitals have read more than ten years of medical students how to be embarrassed ...
More comedically, because of the fear that customers want to smuggle, they have to pay a deposit of 2 million yuan for anti-smuggling, but if they can send publicity in the circle of friends to collect 50 likes, they can be exempted from the 2 million yuan mortgage
▲ Yu Wenhong Company, Yu Meiren Sanatorium 2016 anti-aging tourism project
However, the person who can best hammer and die in the creation of Wen Hong and the insatiable money may still have no medical qualifications and illegally practice medicine at a high price.
In the past, when telling the history of entrepreneurship, she loved to emphasize her fate of twists and turns but indomitable, and finally the fate of the three harvests of love career and family, the biggest obstacle was because of an interview, she was falsely accused, in debt, and ended the fourth marriage.
Following her logic, she may have really been taken away, but in fact, the interview that made her feel like Ruan Lingyu that "people are afraid of words" was actually CCTV's "Focus Interview".
In May 2011, in the CCTV "Focus Interview" program "The True Face of the Face Sculpture Master", Wen Hong and Qianhe Medical Beauty were exposed. In the face of Ms. Li, who was the first medical beauty, Yu Wenhong drew a design drawing, and it cost more than one million yuan to do it according to the drawings.
▲ Face carving master Yu Wenhong and her artistic face carving (actually painting... ）
Out of prudence, Ms. Li only did the nose, but there was still an accident, she could only turn to Ding Xiaobang, director of the Beijing Medical Plastic Surgery and Beauty Clinic, m.D., who said that the red indullatch on the nose was related to the injection (person) technology and the long time of the injection material, and it was necessary to determine the repair plan after the later recovery.
After the CCTV reporter investigated, Yu Wenhong has never had a doctor's license, or a college degree or above, so the only medical-related behavior she experienced in the period of her resume, "1994 in Beijing Huangsi Plastic Surgery Hospital for further study", may not exist, after all, to go to further training, you have to be a doctor first.
Two years later, in August 2013, the Zhejiang Economic Television program "Consumer Visibility" also exposed Wenhong and Qianhe Medical Beauty. The reporter visited the scene, and the sales said that Yu Wenhong would collect 150,000 yuan for making a nose.
But Yu Wenhong, who knows nothing about medicine, but has worked in the industry for 29 years and earned nearly 5 billion yuan, the publicity caliber is like this, "Doing hyaluronic acid, artistic face carving can not require a success, except for you to find me to do, although I am more expensive, but basically can be successful at one time, but such a skilled doctor is difficult to find." ”
But in fact, Yu Wenhong is only a legal person, not an attending physician. In other words, she could not practice in Chiwa, let alone operate on, not to mention that she did not have a doctor's certificate, at that time, Chiwa only had one practicing physician, and the qualification certificate was still valid for three years.
In her opinion, many people in the industry were very jealous of her, and it was the entire medical aesthetic industry that sent her to the "Focus Interview". Moreover, "Focus Interview" is also a misunderstanding. He also stressed that his face is the company's corporate credit...
This tax evasion can also be regarded as a news and public opinion event three into the palace, I don't know if Yu Wenhong and the team are really stupid, ignorant and bold because of ignorance? But in view of the repeated teaching and making nearly 5 billion, it may be true that it is really confused, stupid and bad.
2.
/ Yu Wenhong, who employees feel is God,
Ever personally sent his brother to a detention center? /
In Yu Wenhong's press release, he once wrote: There were only 3 enterprises in the early days of Hangzhou Flower Garden, Ma Yun's Alibaba, Zhang Yimou's Impression West Lake, and Yu Wenhong's Yu Meiren International Group.
Perhaps because yu meiren and Qianhe medical beauty are extremely private, do not entertain individual customers and do not go online group buying, only cut the rich and acquaintances of the mechanism, this "black medical beauty" clinic rarely appears in the public eye, as the press release said, maintaining a high-end image.
But in 2020, a report in China Business Daily shocked to unveil the mystery of Yu Wenhong, Yu Meiren and Qianhe Medical Beauty.
In August of that year, his younger brother Yu Wenzhong found the media to complain about Yu Wenhong, saying that after the family led by his mother started a business for 27 years, his sister accused him of encroaching on his position, resulting in 37 days of detention in detention center, fratricide.
Wait a minute...... Isn't Yu Wenhong's personality the heroine of independent entrepreneurship? How did it turn out to be a family business?
She is not actually a self-made landlady, but more like an image spokesperson?
▲ Yu Wenhong said that she appeared in the picture with a plain face, her skin was so good that she had no pores, and there would be no wrinkles at the age of 90
In the version of his brother Yu Wenzhong, yu Meiren and Qianhe Medical Beauty's entrepreneurial history is like this.
After the death of the father of the family, in 1993, in order to start a business, the mother Lu Qing used the only house, replaced the façade of more than 50 square meters, led Yu Wenhong, Yu Wenzhong sisters and brothers to create a studio together, working as a whole family during the day, sleeping in the house at night, Yu Wenzhong sleeping under the barber chair, the money was kept by the mother and sister.
The company has developed for more than 20 years, and after experiencing wind and rain, Yu Wenzhong began to worry that due to irregular operations, he was a legal person and a shareholder, and he would be responsible for suspected violations of the law. He and his mother Lu Qing both hope to play steadily and slowly, but Yu Wenhong hopes to continue to expand and "play the side ball".
Yu Wenzhong described his sister Yu Wenhong as follows, "The business ability is very strong, but the character is stubborn, love to rub the edge ball, after applying for a Hong Kong identity, a large amount of funds transferred abroad, life is very luxurious." ”
In 2016, because of the incompatibility of ideas, the sister and brother were estranged. Suddenly, an internal doctor reported that the company was suspected of violating the law by playing "edge ball", and under the influence of her cronies, Yu Wenhong suspected that her brother was the one who colluded with employees to report the company.
On November 2, 2019, police from the Wuhou District Public Security Bureau of Chengdu city came to Dalian and detained Wen zhong on suspicion of embezzling company property, and a month later, due to insufficient evidence, he made a decision to release on guarantee pending further investigation. It was Yu Wenhong who accused Yu Wenzhong of committing a crime.
The reason is that one day, Yu Wenhong transferred 37 million yuan from his personal account to Yu Wenzhong's personal account, and Yu Wenzhong transferred the money to the account of "Chengdu Zhongdian Construction Haifu Real Estate Development Co., Ltd." on the same day, and bought more than 1,000 square meters of commercial and office space of Chengdu Fanyue International in the name of two other companies shared with his sister for company operation.
But Yu Wenhong accused that Yu Wenzhong's position had embezzled 37 million yuan of the property of Hangzhou Guming Culture and Art Planning Co., Ltd., although the shareholders of the company were his sister Yu Wenhong and his uncle Du Jungang, both of whom were family.
Yu Wenzhong later pondered in the detention center that his sister had long since dismissed herself and asked to quit the company, and warned through others that if she did not give up her rights and interests, there would be no good end, and she did not expect her to be so cruel.
In this way, looking at Yu Wenhong's once big female protagonist's quotation "Men calculate my money to have a life to spend", I thought it was just a small trick to deal with the mentality of love, even if I thought it was really a cruel move of infighting in the business war.
▲ Yu Wenhong quote: Money is life, men calculate that I have to have life to spend
But perhaps because Yu Wenhong's former image of a big heroine is too deep-rooted, tax evasion incidents have occurred, and most agents still support her.
Some people think that the news is black powder in the black, and the tree is a big move.
Some are addicted to their own world, saying in the VIP group that it is best to be on the hot search, and you can also brand publicity. It's a good endorsement.
Some people said that President Yu would not fall, and the team took this opportunity to increase investment promotion, because (administrative punishment) can only be punished once, and it will be safe after five years. Moreover, it is not easy to lead the police, and when some people investigate this case, their families are also hospitalized in the ICU (she did not type one of these three letters correctly).
I don't know what the above remarks think.
Whoever evades taxes of 100 million yuan shall be sentenced to fixed-term imprisonment of not less than three years but not more than seven years and shall be fined in accordance with the Criminal Law of the People's Republic of China. Where the tax payable and late fees are paid in a timely manner, and where administrative penalties have already been imposed, criminal responsibility shall not be pursued, except where they have received criminal punishment for evading the payment of taxes within five years or have been given two or more administrative penalties by the tax authorities. I don't know if Yu Wenhong has a previous conviction.
After the company evades taxes, it can also take "rich women are rich and not stupid" as the basis for discussion, testifying that their own company is a good agent, in addition to being legally illiterate or illiterate, what else can it say? Only sighs.
▲ After the accident, Yu Wenhong is still welcoming newcomers to join. The agent also thanked the incident for making the company famous (there were typos and language problems on every line)
3.
/ Marry a 20-year-old foreign husband,
Relying on the "big heroine" to sell facial anxiety /
Qianhe Medical Beauty evaded 147 million yuan of tax under the news, the review wrote, opened in the West Lake Scenic Area villa clinic, facing the high-end, women money is really good to earn ah!
There are also medical beauty industry insiders who have come forward to say that many customers are at least hundreds of thousands, hundreds of thousands of recharge.
Back to taste a pint of Yu Wenhong's original quotations that sucked millions of powders. She answered her 51-year-old method of looking like a 20-year-old, telling women that they must get money, and men also received money. Then he scolded his peers and said that because of their profession, they had all eaten, so anyone who scolded them was born into poverty and was a frog at the bottom of the well.
"Without me Yu Wenhong, what are you, the rice bowl has long been robbed by Japan, South Korea, and Germany."
▲ Yu Wenhong Reuters
Also said that in love, the relationship required by each is actually very good, 44-year-old she knows the little husband when the other party is only 24 years old, men under 25 years old are small white rabbits, buy hundreds of thousands of clothes to give some carrots to be satisfied, in fact, marrying old men also want money, the picture is one or two hundred million.
But when sharing stories, the landing point is still to engage in their own personality. She said that she was not the kind of woman who went to court crying and crying for money, money and face gave her the courage to love people, the capital to change people, "I am not as beautiful as I am, there are other people with this industry status."
Yu Wenhong also said that instead of getting entangled with rotten people and breaking things, it is better to completely turn around and strengthen yourself, and leave the rotten circle of the shallow king of the water as soon as possible, "I think you are poor, afraid that you are rich, and hate you", the world is so big, you were born as a mountain instead of a grass world (mustard), don't see it in general with jingwa (frog). (The copy in parentheses is a typo that was changed)
These urgent sentences that make women make money, become beautiful, and get ahead seem to be very "big heroines" and engage in money independence, in fact, they are still selling huge appearance anxiety, and even equate beauty and ugliness with superiority. After all, the more anxious a woman is about her looks, the more she wants to spend a lot.
Listening to the words of such beauty experts, many people go to black medical beauty. Her traffic password, how many people have ruined their homes and their faces...
▲Yu Wenhong
When you see this, you will say, why do you do black medical beauty? Is it not okay to do formal medical beauty? But now, the domestic medical aesthetic industry is in chaos, as of 2020, only 12% of the institutions that legally and compliantly carry out medical aesthetic projects account for only 12% of the industry, and only 24% of legally compliant physicians. Belonging to, choose one at random, there is a great probability of stepping on the thunder.
A few years ago, the reporter of "Oriental Today" secretly visited and investigated, and found that many micro-plastic surgery training institutions on the market only need to pay thousands of tuition fees at zero foundation, and in less than a week, they can become chief physicians to open stores and make money.
The learning process is nothing more than the injection of normal saline into each other. Finally, a fake certificate was mixed in to fool the customer, and finally, there was a room that could open a store, and if it could be hidden in the community, it would not be checked.
As for the life beauty salon generally can not get botulinum toxin, hyaluronic acid and other industry management of very formal products, on the simply use of omeldine or silicone oil to replace the product, although these are toxic and may also cause cancer, but some black medical beauty practitioners are still very optimistic, "the customer's face is damaged Don't worry, and then inject a shot of dissolving enzyme can be restored." ”
Some drugs cost only a few tens of dollars, but it costs at least a few thousand dollars to inject into the face.
Take Qianhe Medical Beauty or Yu Meiren, from the above we all know that Yu Wenhong is not qualified to practice, but the charge of 150,000 people to do a nose is almost 9 years, and said that now the customer does not have five million, please do not move yourself out of the mountain.
On the Little Red Book, a partner of a dominant capital also said that he was helping the largest domestic beauty doctor Meiyu Beauty listed. Raw beauty is life beauty, and medical beauty is two different things, you see, tax evasion does not break out, unqualified black medical beauty is about to go public...
Chiwa Medical Beauty has also been in trouble recently.
In June this year, a Ms. Wang, who used 50,000 in Qianhe Medical Beauty to do two projects, "Childlike Beauty Magic" and "Naked Makeup Fairy", complained about Qianhe Medical Beauty to the "Xiaoqiang Hotline" column of Zhejiang Radio and Television, even if she moved the needle in the face, Ms. Wang never asked what these projects were. He also kept blushing and dizzy, and didn't sleep well.
The other party probably explained that the "naked makeup fairy" is hyaluronic acid, and the "childlike magic" is botulinum toxin, but the specific product brand, capacity, unit price, and a few injections cannot be said.
For this phenomenon of black medical beauty in the industry, Wang Shihu, a plastic surgeon on Zhihu, also does not understand, he wrote in the question and answer that life beauty and medical beauty are essentially different, but now almost all nail beauty salons and other beauty places are illegally carrying out micro-plastic surgery, surgical plastic surgery medical beauty, which is shocking.
Using a knife on the face and body can have great risks and complications. For example, hormone abuse, intraoperative bleeding, nerve damage, infections, fractures, etc. Regular doctors, who can reduce risks and complications through surgical details, are authoritative.
As a result, the doctor was terrified to do a few hours of surgery to collect tens of thousands of yuan, but the black doctor beauty could earn hundreds of thousands of dollars in training for a few days. So powerful, why not publish more papers?
Recently, a plastic surgery director in Xi'an died his own outpatient clinic is also on Weibo hot search, this clinic does not have general anesthesia surgery qualifications, the other party in the familiar operating room to plan fat plump cheek (filling) after apnea, this is still a doctor who has been practicing medicine for 17 years, has worked in the hospital, and has worked in the plastic surgery hospital for a year.
Affected by appearance anxiety, girls will reduce their self-evaluation, and the fairy tale of "becoming beautiful and thin and becoming younger, and having a handsome little husband at any time" compiled by Yu Wenhong and others is in such a fragile moment that makes people feel tempted.
Girls fantasize about becoming queens after becoming beautiful, and while engaging in careers, they change men, and pray that beauty can change their destiny. But when they bump into the black doctor beauty, they don't know how fake this beauty is, how fake the essence is, how difficult it is to come...
Resources:
"'Yu Meiren' siblings infighting, suspected of "case within case" after police intervention," China Business Daily