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Pristine farming in the mountains, but good products must be 'out of the cabinet'
—— Zheng Puxiong
I don't think he can raise it, he doesn't have the toughness
Character name: Zheng Puxiong
He raised chickens on barren mountains and earned millions a year by selling chickens.
Through clever planning, a barren mountain generates 6 points of income a year, with a total annual sales of tens of millions of yuan.
He is Zheng Puxiong of Tongcheng County, Hubei Province, creating tens of millions of wealth by raising chickens, what is his secret?
01
Nothing
Zheng Puxiong is a native of Bayan Village, Tongcheng County, Hubei Province, and since he was a child, he has been a headache for his parents since he was a child.
When he was in middle school, the school often called his home and told his parents that he had not gone to school and that his father could not do anything with him.
He himself laughed and said: "At that time, it was not that I didn't love learning very much, but I didn't love it at all and didn't want to learn." ”
Books can't be read, it's not good to do farm work, and after graduating from junior high school, he can't wait to go out and explore the world. His father hated him and said that he couldn't read books well, and people couldn't do the farm work well when they were too lazy to do the family, and they still wanted to go out and run. Before leaving the house, he was forced to write a letter of guarantee, telling him that if he gave up studying and went out to work, he must ensure that he would not blame his father in the future.
Zheng Puxiong did not hesitate to write a letter of guarantee and go out to work.
The fledgling Zheng Puxiong, like a bird flying out of a cage, freely breathes the fresh air outside and enjoys the colorful world.
He does construction, he runs business, he does everything. But I can't do any work for long. After 16 years of working outside the home, the 32-year-old Zheng Puxiong achieved nothing but returned to his hometown with his wife and children.
At this time, Zheng Puxiong suddenly recalled the words that his father said to him when he just stepped out of the house: You don't regret it.
Now he looked at his white-haired father and his mother, and his heart was full of mixed feelings.
02
Entrepreneurship begins
Zheng Puxiong who returned home was not willing to do anything like this, he began to reflect on the reason why he had achieved nothing, he found that he did not have a clear life plan from the time he went out to the present, there was no accurate positioning, it was easy to be dazzled, he often saw what others did to make money, he followed it, and the result was that the work was changed back and forth, and the money was not earned.
Thinking of his wife and children who have suffered with him over the years, Zheng Puxiong deeply realizes at this moment that if he wants to make a career and change the fate of his family, he must focus on doing things and insist that Qingshan will not relax.
But what to do?
Zheng Puxiong walked around the village, and while walking around, he recalled that when he was working, he found that the free-range native chickens in the countryside were very popular with the people in the city.
Moreover, every household in the village will raise a few, the cost is low, and it does not require any experience and technology. He also specifically asked the farmer about the chicken breeding.
"This chicken is very good to raise, you can just give it the leftovers you eat." It grows to lay eggs in half a year, and you can make money. ”
He carefully investigated: free-range native chickens generally start laying eggs in 5-6 months, and every spring and autumn are the periods with high egg production rates, with an annual egg production of 100-130 pieces, and can be released in 8 months. He can sell eggs to make money first, and then sell native chickens, which can take up to 6 months or 8 months to make a profit.
Therefore, Zheng Puxiong made up his mind to raise chickens, but this was opposed by his father.
My father felt that he had not mixed well in the outside for so many years, and now when he came back, he had to toss and raise chickens, which was really mud that fell on the ground and could not support the wall.
The more his father opposed, the more zheng Puxiong strengthened his confidence and must do something to make his father proud of him.
Zheng Puxiong immediately put his ideas into practice, he looked at the barren mountains in his hometown, one is that the area of the barren mountains is large enough, which is very suitable for free-range chickens, and the other is that the place is undeveloped, and the contract price is cheap and low.
Although he has not saved any money after working outside for so many years, Zheng Puxiong is cheerful and righteous, and he knows several good big brothers.
Several elder brothers heard that Zheng Puxiong wanted to contract the mountain to engage in aquaculture, and they took money to support it.
In the spring of 2011, Zheng Puxiong cobbled together again, took a total of more than 1 million yuan, contracted 200 acres of barren mountains, and began the chicken breeding model.
But sure enough, as his father expected, Zheng Puxiong, who had been useless in these years, did not raise well and died a lot, not only did not make money but also lost a lot.
Zheng Puxiong realized the seriousness of the problem, and he hurried to find someone everywhere to help himself contact to learn breeding techniques.
This time he really knew that the difference between large-scale breeding on a barren mountain and raising chickens in their own farmers' yards is not generally big.
Zheng Puxiong was afraid that his father would be disappointed in him again, so he clenched his teeth and secretly swore that he would succeed this time.
03
Active learning
Zheng Puxiong took the initiative to find experienced people to learn, he ran to the farm to seriously learn the technology for a week, at this time he understood that large-scale breeding and raising a few loose chickens at home is completely different.
After that, Zheng Puxiong opened a crazy learning mode, actively participated in various professional training activities, and enriched his professional skills. He studies in the field at least 4 times a year, building his own knowledge system and strengthening his chicken farming skills.
Through study, coupled with his own continuous investigation, Zheng Puxiong decided to replace the traditional native chickens in the farmhouse and raise more Eggs Jianghan Chicken and Five Black Chickens.
"Originally, the native chicken was raised, and now there are two new breeds. The first is Jianghan chicken, with a lively and active personality and a tight meat. The second is five black chickens, whose fur, flesh, bones and internal organs are black, and produce green shell eggs. These two chickens are generally smaller in size, but have a high egg production capacity, so they are more popular in the market. ”
"I used to keep detailed records of chickens, and before that, our local chickens can lay about 80 to 100 eggs a year. Now these two kinds of chickens can lay about 150 to 180 chickens a year. Some chickens are more powerful, and can get 200 pieces a year. ”
Through training, Zheng Puxiong learned the temperature, temperature difference and humidity control methods of raising chickens.
He applied what he had learned to practice, and gradually the mortality rate of chickens became smaller and smaller, and the number of chickens became more and more than one year. In 2014, his 10,000 chickens sold for 1.5 million yuan.
"Amazing! The boy of the old Zheng family came back to raise chickens, and I heard that he had made a lot of money! ”
"That kid is really good, he was naughty when he was a kid. Now I have chickens, and I heard that they are very good. ”
The chicken breeding business has gradually developed and obtained considerable benefits, and Zheng Puxiong has more confidence to expand the chicken business. He contracted all the remaining undeveloped land around the barren mountains and continuously expanded the scale of chicken breeding, which at one time reached more than 50,000 chickens.
Zheng Puxiong's father, seeing that his son did make money by raising chickens, also changed his attitude towards him.
Zheng Puxiong took advantage of the victory to pursue, and contracted all the surrounding barren mountains, a total of more than 1500 acres. This time the scale of chicken raising expanded, but with it came a big trouble that was caught off guard.
Due to the doubling of the amount of breeding, the chickens were stared at by some uninvited guests all day and all night, and the mountains and forests were deep, and there were many chicken thieves who made Zheng Puxiong miserable.
"Like eagles, weasels, snakes, wild boars, and wild dogs, they all come to catch chickens. And you know no, that eagle specializes in picking chicks to catch! ”
Zheng Puxiong's chicken farm loses a lot of chickens every day, worth up to hundreds of yuan.
04
Train the chicken to fly high
Eagles catch chicks.
Zheng Puxiong said that this is because the big chicken eagle can't fly away, so he can only catch the chicken.
Whether it is a big chicken or a small chicken, it is money, and he has to lose at least five or six chickens every day, which makes him a headache.
What the hell to do?
Zheng Puxiong began to go out to study and investigate to see how other farmers could defend against predators and protect the safety of chickens. During his studies, he learned that some of his peers relied on breeding some big geese, some blew trumpets and set off firecrackers to drive them away, and some hung some bunting flags at high places.
Zheng Puxiong looked around, or shook his head. Because the area of their own barren mountains is really too large, relying on these methods will not work at all.
At this time, Zheng Puxiong suddenly recalled a video he had watched, on which a chicken expert had said that free-range chickens can have high-flying ability.
Therefore, Zheng Puxiong followed this line of thinking and tried to make his chicken fly.
"If my chickens can be trained to fly, then in case of danger, they can escape on their own." If I don't train them, there are so many predators on the mountain, they have only one way to die. ”
In order for the chickens to fly higher and farther, he deliberately developed a set of methods. At a very young age, the chickens are caught and trained in the mountains.
Train the chicken to fly high, a total of 3 moves:
The first trick, food temptation. Every time when feeding the chickens, he did not take the fixed point feeding, but ran all over the mountain with the feed on his back, and if the chickens wanted to eat, they had to follow Zheng Puxiong all over the mountain.
The second trick is to ask the dog to be a helper. Because the mountains and forests are too big, people's physical strength is definitely limited. At this time, Zheng Puxiong raised a few dogs and let them run around the mountains and chase the chickens.
The third trick is to build a gliding track for the chickens. He specially selected steep places to train the chickens in their ability to fly.
After years of training, these chickens progress rapidly, and they fly higher and higher, farther and farther. It is even possible to fly directly from one hill to another.
After training in this way, the chickens not only practiced the ability to fly, but more surprisingly, their courage was also greater, and even a 2-meter-long snake did not pay attention to it.
Some eagles were also confused when they saw these flying chickens.
This time, the number of chickens eaten by predators each year has been reduced from 15% to less than 5%. And after the amount of exercise, the chicken is more compact, and even the chicken skin is very smooth.
"The chickens in this place, its quality is good. Because of the amount of exercise, its fat is in the muscles, not under the skin. ”
Zheng Puxiong's chicken is suddenly famous in the local area, customers have placed orders to buy, not only that, Zheng Puxiong after this incident, the name of "Flying Chicken Brother" came from this.
05
"Flying Chicken Brother"
With the further expansion of the scale of breeding, "Flying Chicken Brother" installed cameras around the chicken coop and took a lot of interesting small videos to share on the Internet.
After installing this system, what he himself did not expect was that wealth had actually risen, which could be described as wealth from all sides.
Because of the installation of this system, Zheng Puxiong can use his mobile phone to monitor the every move of the chickens and record videos. He casually posted the video he had recorded on the Internet, and he didn't expect that many people were very interested in his chicken.
"Some of the links I sent were links, and they could click in to see a breeding environment and living status of the chickens on my side."
Seeing that the big guys were very interested in their chickens, Zheng Puxiong began to chase these chickens every day to take videos, take photos, and then post them on the Internet.
Suddenly, one day, he found a video that had 270,000 hits in just one hour. And customer orders have also begun to soar.
This gave Zheng Puxiong a great inspiration, it turned out that everyone loved to watch their chickens fly. He began to find ways to make the chicken fly in the sky, and just like that, his chicken was on fire.
With more and more people paying attention, Zheng Puxiong is with the chickens every day, and even when he eats, he does not eat with his wife, and he has to run to the chickens with his rice bowl.
Because he wants to live broadcast, spend more time, to share with everyone his chickens in the mountains.
Shoot videos, do live broadcasts, and let Zheng Puxiong sell more than 3 million yuan a year.
Zheng Puxiong, who could not stay idle, after systematic investigation, he re-integrated the resources of the barren mountain, and according to the advantages of the barren mountain, developed other breeding business models other than chicken farming, such as expanding the planting of fruit trees, pond fish farming and other industries.
According to the diversified industry model, he invites customers to pick fruits by holding picking festivals, picking eggs in the mountains, fishing in ponds, and tasting local chicken feasts.
In the future, he will further expand the scale of his own breeding and breeding, develop green ecological tourism, and realize the emerging industrial ecology of farm + tourism integration.
Looking back at the beginning of his career, his father once asked him that he could not regret it or give up. 10 years have passed, Zheng Puxiong with his unremitting efforts, hard work and enterprising spirit, to fulfill the original promise to his father, compose a brilliant life.
Editorial: Yue Si
Audit: Lonely
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