Samsung mobile phones are not unfamiliar to everyone, in the early years of the domestic Android mobile phone just emerged, Samsung mobile phones in the domestic market also occupied a large share, but due to the high price at that time, coupled with the late occurrence of security problems, Samsung does not pay attention to the domestic market users' demands, it gradually declined in the country, to now almost no market share.
However, even if the domestic market is lost, Samsung mobile phones are still the world's first mobile phone shipments, why lost such a large market, Samsung mobile phone shipments are still so much?
1. The brand is well-known and smooth around the world
As early as the era of feature phones, Samsung mobile phones quickly opened up a global market with their advanced technology and the support of the consortium capital behind them, and were almost unlimited. Therefore, this brand impression for many years has long formed a great impression in countries around the world.
Although the current shipment of domestic mobile phones is also very high, but its own start is late, mainly to serve the domestic market, the reputation and recognition in the overseas market is indeed not high enough.
2. High hardware configuration and core self-supply
Familiar people are well aware that Samsung screens are indeed at the top level in the world, and many mobile phone screens, including Apple, have adopted Samsung screens. In addition to the screen, Samsung also has its own Exynos mobile phone chip, while Samsung subsidiary SDI is also the world's largest consumer battery manufacturer in shipments, and even a large number of 5G patents, camera sensors and so on.
Therefore, Samsung mobile phones are not only equipped with a relatively high configuration, but also the core configuration is all self-supplied, with a relatively complete supply chain, so it has enough advantages in the field of electronic products.
3. At present, there is no direct opponent against the target
Samsung mobile phones currently have the first shipment, which is largely due to the vacancy of competing products.
First of all, Apple's iPhone focuses on the high-end market, and Samsung's mobile phones have layouts from high, high, high and low end, so Apple's high sales will not have much impact on Samsung, but the high-end market will be damaged.
In addition, although domestic brands have a large number of exports in recent years, the share is still relatively small, and most of them are mainly low-end machines, and their own supply chain is indeed not perfect, mostly based on procurement, and the core configuration is almost non-existent, so it cannot launch a great threat to Samsung.
Huawei, which had won the world's first sales volume in previous years, hoped to continue to lead Chinese brands to continue to export the country, but because of the multiple restrictions later, it was unable to produce self-developed chips, and even unable to purchase new chips, so it had to give up a lot of market share. This also makes Samsung mobile phones currently have almost no particularly large competitors to compete with, and natural shipments can remain in the first place.