◎ Eighteen masters
In June 2020, Mango TV launched "Sister Riding the Wind and Waves", a B-level program that was not optimistic about venture capital in the early days was on the line, that is, the peak, and the headwind flipped into the sister variety show Top1, contracting a summer hot search. The friends on the surf front were either chasing their sisters or the others in Amway were chasing their sisters. To what extent was "Sister Lang" originally popular? The first phase of the line exceeded 100 million plays within 12 hours, and the subsequent popularity competition also made a large number of "middle-aged" fans and non-variety show viewers pick up their mobile phones again and vote for their sisters.
Why are all the nostalgic models out of the circle?
Red is really red, and embarrassment is also real embarrassment. I want to pursue a richer stage, but the competition eventually restricts the performance, to compete but no longer is the draft, saying that it is youth again, and the sister is no longer a sister, the competition has the result of the competition, and the sister has a circle of sisters. In other words, the sister is coming, but in the end, I didn't think about what to do, and it was inevitable to walk high and low. The final result of the first season was not satisfactory, and there was no splash in the follow-up group.
The problems of the first season have not been solved, and the second season has begun to air quickly in less than half a year. Copying the model of the first season, but without the staffing of the first season, the reputation and influence of "Sister Lang" have retreated, coupled with the success of the "brother who cut through thorns" a few months later, how can "Sister Lang" play has become a question. The third season of the return in May this year was renamed "Ride the Wind and Waves", and Wu Mengzhi returned to the position of general director again. Whether "Lang Jie" can transform from a phenomenon-level topic to a stable model of sustainable output depends on the adjustment and effect of this season.
Before the first stage began broadcasting, the major public accounts did their homework and reviewed the past experiences of their sisters, but the first person out of the circle was Wang Xinling, or many people were surprised, after all, even if the single memory kill, the more well-known seems to be Twins. It is the "Wang Xinling Boy" who sent Wang Xinling out of the circle, just like the "Liu Qihong Girl" who made Liu Qihong's middle-aged popularity, but unlike the joy of the latter, there are many criticisms and thoughts around the bold words of "Wang Xinling Boy" and the lofty goal of "SweetHeart Grandma".
Why is it all nostalgia that comes out of the circle? It's really worth thinking about. But to say that "Wang Xinling Boy" is to set off a wave of restoration under the cloak of nostalgia, is an expansion of patriarchal discourse, and gives people a feeling of unnecessary. As the counterpart of "Liu Qihong Girl", of course, "Wang Xinling Boy" can be interpreted from a gender perspective, but it seems that it does not make much sense to start a criticism from this, after all, the popularity of "Wang Xinling" is outside of Wang Xinling. Today, talking about cultural phenomena without the traffic pusher and cultural environment is like sitting on a speedboat and carving a sword, yes, but not necessarily.
Why not Twins?
The selection of "Wang Xinling" is both unexpected and reasonable. Twins, who can also bring memories to kill, did not sing the classic song together on the first stage, and even if they did, there would be no "Twins Boys". The same is love you, Twins sings youth, Wang Xinling sings sweet, youth will always end, but sweetness can always be there. Listen to Twins, you think of "loved", listen to Wang Xinling you think of "beer belly also has spring". The same is nostalgia, some are suitable for emotional tears, and some can dance for another five hundred years, which is indeed different.
In a sense, Wang Xinling's singing and dancing and Xu Mengtao's funny actually bring the same happiness, a kind of happiness that treats the body as a pure object, the problem is not whether it is reasonable or not to understand, the problem is whether it can be felt. "Liu Qihong Girl", "Wang Xinling Boy", or "Lonely And Courageous Child", are all traffic curators in the vertical screen era, and they are selected exhibits.
Why is this replicable and unfoldable happiness the "most needed" at this moment? Has our social-emotional structure changed? These questions may be more worthy of questioning. In the face of mass culture, of course, we should calmly examine, but before handing in the papers, we may wish to learn a little Adorno's "lesson", never feel that we can leverage mass culture to the end, and never feel that mass culture has a standard answer.
People ask, who is the next "Wang Xinling"? But the creation of "Wang Xinling" may not be the original intention of "Sister Lang". Although the progress of the show revolves around the performance, in addition to the beautiful performance stage brought by "Sister Lang", what is more important is the dormitory life of the sisters. Or rather, dormitory life is the sister stage in the true sense. This is also an important reason why variety shows are repeatedly complained about but can always attract the audience, which is one of the few spaces where stars can reduce themselves to "people". The sisters came here, met frankly after removing makeup, and talked for a long time in surprise, which was a novel experience for them and the audience, can this really be the case between female stars?
In the first season of the show, under the pressure of the elimination format and the voting link, the bullet screen theme changed from the initial "stunning" under the "snort CP", and finally to the "pull step", the further the game, the more unfriendly the bullet screen. Of course, this is not to say that the bullet screen can only be exaggerated and cannot be criticized, but that once it enters the traffic context, it will not be different because the object is a "sister", just so-called: the traffic is good reincarnation, and the "rice circle" spares whom. This is also the embarrassment faced from the first season, as long as there is a game, there is a vote, and eventually it will be controversial, and the result is mostly to win the traffic and lose the show.
Where is the attraction?
As a pioneer of sisterly variety shows, where is the attraction of "Sister Lang"? There are many opinions on various analyses, and when we look at it, we cannot say that it has nothing to do with each other, but can only say that each has its own opinions. To analyze the charm of "Lang Jie", it is obvious that you can't just look at the hot search, but also have to go back to the people who really follow the fan. In fact, there are no more than two directions, one is the performance expectation of each performance, and the other is the interaction expectation from the group members to the sisters after the group. The two directions originally supported each other and complemented each other, but in fact, the selection of the public performance has been criticized since the second season, and this season directly released the "official spit" of the sisters - the lyrics are too difficult to remember, the tone is too strange, and it is difficult to understand. Musical taste directly affects the stage effect and stage appeal.
On the other hand, what is more attractive than the winning sister group is actually the group that successfully established the group in the early stage, they not only completed the show, but also became friends, and the attraction of daily interaction with each other may be more attractive to the fans than the show itself. The most representative is the "Big Bowl Lasagna" group in the first performance of the first season, which is still regarded as a benchmark, and the end of "Lang Jie" is "This is not as good as the big bowl lasagna group". The ultimate goal of the group is to produce CP, which is probably the real contribution of "Lang Jie", adding new possibilities to the internal entertainment CP universe.
By this season, the program route may have gradually become clear, no need to vote battle, stable CP is the traffic password. Program updates, fans rejoice, each bumpy, should be bumpy, happy and harmonious. For fans, these excellent sisters are not at a loss in any way, there is no business indicator, and there is no crisis of unbinding and purification in the follow-up.
The name of this season's show has removed "sister" and renamed it "Riding the Wind and Waves", which may mean that outside the sister, the pattern is open.