Text: Understand the original Che Emperor Gao Shuaipeng
On May 20, the new model of the Geely Binrui series - Binrui COOL was officially launched, and the new car launched three models of Fengchi Version, Electric Switch Edition and Thunder Edition, with a price range of 94,800 to 109,800 yuan. Please refer to the table below for details of the prices:
2022 Binrui COOL 1.5T DCT Wind Chi Edition
The front face is dressed in a new blackened design style
If Binrui focuses on the compact family car segment, then Binrui COOL obviously does the opposite. It can also be felt from the addition of "COOL" in the model name that this car will mainly come for young consumers. First of all, in terms of appearance, its front face is dressed in a new black design style, the front insurance shape is more aggressive, and more imitation air intake shapes are added.
Chase the light white
Vitality lemon
Hunting Flame Red
Fierce green
At the same time, in terms of body color matching, in addition to the addition of some black highlight treatments to the overall body details, Binrui COOL can also mention 5 new paint colors, including fierce green, chasing white, racing gray, hunting flame red and vitality lemon. At the same time, the car is equipped with a look kit that Geely calls the "Fierce Man Suit", which is divided into "Cool Gear" and "Racing Gear". Among them, "Tide Cool Equipment" is standard on the top Thunder Edition model, and the Electric Switch Edition is optional; the "Racing Equipment" is all optional, but it is only available for the Electric Switch Edition and the Thunder Edition.
Front grille F sport logo
Optional rear spoiler
There are two exhausts on both sides
Specifically, the "cool equipment" in the "Fierce Suit" includes the front grille F sports logo, the interior "95" logo, the lightning orange kit, the sharp black paint, the blackened wind chasing rim, performance calipers, suede-like duplex interior (storm gray/fierce green), orange sports seat belt, dazzling black canopy and metal pedals (throttle/brake).
Optional horse brand sports tires
In addition, the "Racing Gear" in the "Fierce Suit" focuses more on creating a sporty atmosphere, including tail spoilers, horse brand sports tires, track sound waves and interior 72-color streamer mood lights.
The overall interior of Binrui COOL is completely redesigned compared to Thatulin
Small electronic shift lever with F logo
Compared with Binrui, the overall interior of Binrui COOL has been completely redesigned, including dual screens (LCD instrument panel 10.25 inches, central control screen 12.3 inches), a new three-spoke steering wheel, small electronic shift lever and new integrated front seats.
Suede-like double-panel interior
Orange sport seat belt
In terms of configuration differences, compared with the entry-level Wind Chi version, the power distribution switch version of Binrui COOL adds front side airbags, 540-degree panoramic images, 10.25-inch full LCD instruments, main driver electric adjustment, rear center armrest/cup holder, LED daytime running lights, one-button lift of all vehicle windows, electric folding of exterior mirrors/locking automatic folding, etc.
540-degree panoramic imagery
Rear center armrest/cup holder
In addition, compared with the middle distribution switch version, the top thunder version adds front/rear head airbags, lane departure warning, lane keeping assistance, road traffic sign recognition, active braking, full speed adaptive cruise, leather/fur double seats, front seat heating, adaptive far and near light, on-board air purifier, etc.
It is equipped with a 1.5T four-cylinder engine
In terms of power, Binrui COOL is equipped with a 1.5T four-cylinder engine with a maximum power of 133 kW and a peak torque of 290 Nm, which is 29 kW and 55 Nm higher than the 1.4T engine installed by Bin rui. The drivetrain has also been adjusted from the 5-speed manual and CVT continuously variable transmissions on The Binrui to a 7-speed wet dual-clutch transmission. Geely said that Binrui COOL accelerates from 0 to 100 km/h in 7.1 seconds and has a top speed of 210 km/h. (Binrui COOL model parameters from Geely)
Market Environment:
2022 Trumpchi Shadow Leopard R-Style Track Edition
2021 MG 6 Pro 1.5T Automatic Trophy Smart Drive Ultimate Edition
2022 Changan UNI-V 1.5T Sport Edition
With the younger car buyers, sports and personality have become a major focus of domestic car companies in the car market. Therefore, we have also seen a number of sports-built compact car products such as GAC Trumpchi Shadow Leopard (priced at 98,300 to 136,800 yuan), MG 6 (priced at 103,800 to 139,800 yuan), Andan UNI-V (priced at 108,900 to 131,900 yuan). Of course, the above models will also become potential competitors of Geely Binrui COOL.
In terms of sales, Binrui sold 2707 vehicles in April, ranking 34th in the domestic compact car sales list. As a compact sedan positioned under Geely Xingrui, the emergence of Binrui COOL undoubtedly provides a new choice for young consumers who do not have a small budget and pursue a sporty style. How its market will perform in the future, let's wait and see.
Previously, we have conducted a road test drive on Binrui COOL, welcome to click to view: new car |" Zero hundred "7.1 seconds, sports suite blessing, can Geely Binrui COOL impress the post-95 generation?