The republic of China's emotional drama "Heirloom" was officially announced.
This is also the third drama series produced by Huan Entertainment this year after "Shang Food" and "Treasure Food".
Heirloom
In terms of the starring lineup, this film brings together Qin Lan, Han Geng, Wu Jinyan, Nie Yuan, Liu Jun and other famous actors who are familiar and loved by the audience, as well as Zhang Lan and Zhang Yijie, two new generations who are entertaining and popular.
In terms of plot, whether it is the "Three Sisters House Fight" in the early stage or the "home and country feelings" that rise to the big pattern in the middle and late stages, they are all strong conflict film and television elements that can most stimulate the audience's emotions in domestic dramas.
It is not difficult to glimpse that this long-to-be-broadcast "Heirloom" carries quite high expectations for entertainment.
"Heirloom" Three sisters of the Meng family
01
After the "ancient restriction order", the share of stars on costume dramas was further reduced.
Lacking the advantages of the star platform, the peak of the topic produced a burst of Yu Zheng drama, and in today's endless online drama competition, it has gradually lost the status of domestic costume drama explosion.
The big explosion of "Yanxi Raiders" now seems to benefit from the freshness of the visual effects brought by the original "Morandi color", and the precise positioning of the "cool drama heroine".
Open Morandi's "Raiders of the Year"
However, the follow-up performance of "The Legend of Hao Lan" and "Yulou Chun", which was highly anticipated by iQiyi and Youku respectively, was less than expected. The premiere of "The Housewife", but because of the unexpected "cat incident", the focus of public opinion completely deviated from the episode.
This year's "Shang Food", which was originally expected to be on the star, was finally set for Mango TV network broadcasting, and Wu Jianyan Xu Kai CP also failed to copy the myth of "Yanxi Raiders".
Several consecutive dramas of Huan Entertainment have not brought the explosive models expected by the platform, and the cooperation platform has also shifted from the four first-line film and television platforms of Aiyou Tengmang to seeking cooperation with the B station.
Douban score of only 2.8 "Housewife"
Food is a major promotional point of "Shang Food"
Entertainment, after the Morandi wind and the cool drama heroine, it is urgent to find the next traffic password.
02
The drama is not popular, and the small flowers under The entertainment industry, which is still in the initial stage of popularity, naturally cannot go further in their careers.
Last year's summer marketing momentum of "Yulou Spring", in the end failed to successfully win the popularity of their own artists Bailu and Wang Yizhe.
"Yulou Spring" Wang Yizhe, Bailu
The ascension of the white deer lies more in the huge addition of the external dramas "Zhou Sheng As Old" and "One Life". And three years have passed since the last entertainment artist Wu Jianyan and Xu Kai exploded in the real sense of the market.
Whether it is Zhang Lan and Zhang Yijie, who are brilliant in this "Heirloom", or Zhao Qing, a post-00s flower who has appeared in "A Paper Sending Wind and Moon", their current popularity and fan accumulation largely depend on the popularity of the entertainment self-made drama itself.
"Heirloom" Zhang Yijie
Zhang Lan, who is heavily involved in the drama in "Heirloom"
epilogue
From last year's "Being the Housewife" to the "Heirloom" that has finally been finalized now, it can be seen that the foothold of Huan Entertainment in the material of self-made costume dramas has gradually shifted from the "Palace Fight" of the former "Palace" series to the "Home Country".
This is an innovation of Huan Entertainment, and the final performance of "Heirloom" in terms of broadcast volume and word of mouth is bound to serve as a reference for the production of Huan Entertainment's future film and television projects.
Wu Jianyan, Qin Lan
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