With the progress of the times, our way of life has also undergone earth-shaking changes. In the past, no matter what we wanted to buy, we liked to go to the physical store to choose, but now it is replaced by online shopping.
In our daily life, the most inseparable thing everyone can't do is probably the mobile phone! Everyone attaches great importance to the quality of mobile phones, and only if the performance is good enough can we meet the various needs of our lives.
Nowadays, when many people buy mobile phones, they like to buy them online instead of going to a special business hall. Even if the price is similar online and in the business hall, everyone prefers online shopping. After all, when purchasing online, you can also see relevant physical pictures and parameters. Many people think that buying a mobile phone online is much cheaper than a brick-and-mortar store, and there is no difference in quality between the two.
However, the owner of the mobile phone store actually broke the news that when buying a mobile phone, there is a big gap between the way of online shopping and going to the physical store to buy, and if you don't pay much attention, it is likely that you will make yourself suffer losses!
When we choose a mobile phone, it is like choosing clothes, which is easy to be dazzled. After all, there are more and more mobile phone brands now, and each of them has its own advantages, some of which are particularly powerful in taking photos, some that play games are particularly smooth, some are beautiful in appearance, and some have powerful performance. In the face of a variety of mobile phone products, people are unable to start, feel particularly entangled, do not know which mobile phone product to buy is the most appropriate.
Generally speaking, when everyone buys a mobile phone, they will choose some more well-known mainstream mobile phone brands, such as Huawei, OPPO, Xiaomi and so on, which are now developing better. These mainstream mobile phone brands can almost meet the needs of most of our users. Of course, there are also many niche brands, featuring some niche features, which have also attracted the favor of a group of users.
When major brand manufacturers launch a new mobile phone, they will vigorously promote its unique features. Generally speaking, these features of theirs are at a level that other mobile phones cannot achieve. For example, some mobile phone manufacturers claim that their products are charged very fast, only need to charge for five minutes, you can talk for two hours.
All in all, different mobile phones will bring different experiences to our users, in the final analysis, it is to meet different user groups.
Now our domestic mobile phone brands are constantly rising, but in the past, our domestic consumers are attracted by some foreign brands. They have a lot of gold in our country and have accumulated a large number of loyal users.
Fortunately, the domestic level of science and technology has been continuously improved, which has bred a number of domestic mobile phone brands. They have sprung up like mushrooms and continue to grow. Some mobile phone brands stand out, not only becoming the mainstream in China, but also expanding their business to various countries around the world, and accumulating a group of loyal users abroad.
We have an old saying in China that cheap is not good, the more expensive is definitely the better, so many users will inevitably fall into such a misunderstanding when buying mobile phones, thinking that everything is more expensive the better, if the mobile phone is sold cheaply, it must be that the performance is not strong enough.
It is not difficult to find that in our domestic smartphone market, Apple and Samsung occupy a lot of market share, and many users first think of these two foreign brands when they consider buying smart phones. In fact, the prices of these foreign mobile phone brands are extremely expensive, which may be several times more expensive than some of our domestic mainstream mobile phone brands.
When some users buy mobile phones, they do not start from their own needs and the actual situation, but look at what mobile phones are expensive to buy. They often feel that only those expensive mobile phones can be worthy of them.
However, they blindly follow the trend and want to keep up with the trend of the times, but they do not consider their own consumption level. Some users will even spend ahead of time in order to buy mobile phones, only hoping to use mobile phones to show their identity.
In fact, when you buy a mobile phone, you will not only struggle with which one to buy, but also struggle with whether to buy online or in a physical store, both of which actually have their own advantages and disadvantages.
First, we must not blindly think that online shopping is cheaper than buying in physical stores
Many people think that online shopping is cheaper, which is indeed based on evidence, after all, physical stores need utilities, rent, decoration, etc., and these costs must be paid by consumers in the end. E-commerce skips a lot of costs, which is easier and more convenient than physical stores, so the sales price can be slightly lower. In addition, when buying products on the e-commerce platform, the price is clearly marked, and there is no opaque space for bargaining.
Generally speaking, many e-commerce companies will also launch many activities to attract users at ultra-low prices. As a consumer, you only need to easily move your fingers to compare the price of various mobile phones, without having to shuttle back and forth in the physical store, which is very convenient.
For mobile phones, if you directly take the same product online and offline to compare prices, it is actually very one-sided, because the two will not have a particularly large gap in price. Consumers should consider other factors when comparing online and offline mobile phone products.
In fact, many of our domestic mobile phone brands have been reasonably controlled in terms of price and channels, and it is precisely because of this that whether it is bought online or offline, the price will not fluctuate too much, and consumers will not feel which party is much cheaper.
Each mobile phone brand has its own channel price system, and their selling prices are in a reasonable range. Many netizens also said that when they buy in physical stores, they will not only discount, but also give a bunch of gifts. So on the whole, it is even cheaper than buying online.
Second, in terms of product warranty policy, physical stores and online e-commerce are the same
If you buy a mobile phone in a physical store, it will be more convenient to want to carry out the warranty later. Generally, we have a warranty period after purchasing mobile phones, most of which are about one year. Many users have a doubt in their minds, if you shop online, will you encounter different warranty policies?
For this, in fact, we can put our hearts into our stomachs, which is unlikely to occur. We shop online and occasionally return a return. For example, when we receive a look at the goods, we find that we are not satisfied, at this time we have to understand the return policy.
For some products, the merchant's return policy is that as long as it is within 14 days, it can be returned. Some merchants are different, they only provide 7-day return service. In addition, while meeting the conditions for returns, e-commerce channels also require the quality of products to be tested, and there must be a corresponding test order before they allow users to apply for returns.
For many users, this is a waste of time, and it is very troublesome, and they have to open a quality inspection order. Therefore, if you want to buy a mobile phone online, you must first understand the corresponding return policy, so as not to cause yourself some unnecessary trouble.
Third, there may be some differences between online and offline models
Whether online or offline, in order to protect their interests and maintain their own brands, manufacturers cannot have conflicting relationships in sales channels. If online products hit the sales of physical stores, then some related model sales will definitely be affected.
For models with higher cost performance, generally speaking, they will not sell in physical stores, but will only open online sales channels, so everyone can only buy online shopping.
When choosing a mobile phone, we must consider from many factors, not only simply compare the price, so that we can choose our favorite mobile phone to meet their own needs.
The owner of the mobile phone store said that many consumers now have a misunderstanding when buying mobile phones, that is, they like to look for the relevant parameters of the mobile phone on the Internet, and rely on these parameters to judge the quality of the mobile phone. In fact, this is not very rational, because the mobile phone is a product, you need to take it in your hand and weigh the feelings, to know whether it is good or bad, suitable for yourself.
When you buy a mobile phone, remember not to blindly follow the trend, be sure to pay more attention to the above three points!