· This is the 4462nd original debut article with a word count of 4k+ ·
· Jiang Feng | Article Follow Qin Shuo Circle of Friends ID: qspyq2015 ·
The era we are experiencing is probably unprecedented in a thousand years, not in a hundred years. At this time, everyone needs a strong spiritual force to support.
Churchill said: "You can see how far into the past, you can see how far into the future." "When you're stuck in the present moment and can't find a way, everything seems to be answered in the long river of history."
I think of Fan Li, who lived in the Spring and Autumn Period was a turbulent era, with wars raging, the masses competing for hegemony, the traditional order being subverted, and the forces of the new generation gradually rising.
He was born in the cold door, believed that knowledge can change fate, believed that I was born to be useful, he engaged in politics, business, conformed to the way of heaven, to meet the hearts of the people, three ups and three downs, in and out of moderation, from the wizards of the military family to the oriental merchant saints, are at ease.
Get ready for the wind to blow
Ready to go, how good this word is, everyone's life must always have a part of the time to prepare, physical reserves, spiritual reserves. Willing to be lonely and enduring loneliness is like the new green in the soil under the stones in that long winter, it lies dormant, dives deeply, and only waits for winter to spring to come, and can grow upwards unscrupulously.
Mencius said, "Although there is wisdom, it is better to take advantage of the situation; although there is a foundation, it is better to wait for the time." "Think of these strategists in ancient China, Zhuge Liang who was gu Maolu by Liu Beisan, Jiang Taigong who waited for the wishers by the river to be hooked, and the heroes of the times, they all know the wisdom of waiting, and they understand the importance of timing.
How long can a person endure and wait?
Fan Li was born into a poor peasant family, his parents died early, and he lived with his brother and sister-in-law, but he read poetry and books from an early age, was proficient in the six arts, and had great ambitions. Before his debut, he was half crazy and half stupid in the eyes of ordinary people, others laughed at him for being too crazy, and he laughed at others who couldn't see through it. His cognition was too much higher than others in that era, and it was naturally difficult to communicate with ordinary people, and if he couldn't talk about it, then don't be embarrassed to talk. He was waiting, waiting for the confidant, waiting for the nobles.
Life is like this, some people will always appear when you are unexpected, and Fan Li's confidants and noble humanities will suddenly appear one day. The two hit it off immediately, and Wen Chuan took Fan Li to Vietnam to prepare to assist in the practice and achieve a great cause, but Fan Li was just out of the woods, talented but had no successful cases, and it was not easy to convince the public. In order to prove his worth in Vietnam, he willingly went to the grassroots research work for five years.
Writer Kaplan said: "To ask questions about the future, the best foothold is actually the earth, to travel as slowly as possible." ”
Fan Li was familiar with the geography and people's conditions, understood the industrial structure, and even familiar with the people's beliefs and cultures on the land of Vietnam, laying a solid foundation for his future work, which was the five years he took root.
Wu Yue started a war, the Yue King was defeated, he followed Gou Jian into Wu wei slave for three years, in order to complete the great plan for the restoration of the Country of Vietnam, to assist Gou Jian to taste the courage, he waved his hand is the twenty-year plan of "ten years of life and gathering, ten years of lessons".
After 20 years of sharpening a sword, the extraordinary endurance of kings and subjects has achieved the rejuvenation of a country.
Fan Li spent most of his life waiting, he said: "The time is not coming, you can't be strong; things don't change, you can't force it." ”
Good at cultivating, good at waiting really need great wisdom, waiting for people, waiting for things, waiting for the opportunity, like the K line that has been consolidating in the bottom area, finally ushered in the good, and then soared.
The counselor is not good, doing it right is the credit of the Lord, and if he does it wrong, he must be the man who can't escape. In real life, most of us are not willing to wait, we believe that the time is not waiting, not to mention such an uncertain long time, it is difficult for us to grasp the best time, when to advance, when to retreat, we must have a set of strategic layout and methodology that can withstand scrutiny and testing.
There are traces of anyone's success. Fan Li was a practitioner of Taoist thought, and the teacher Ji Ran was a high disciple under Lao Tzu, who not only skillfully combined Lao Tzu's Taoist thought with politics, economy, military, heavenly taoism, and personnel, but also revealed the essence of economic development and business operations, and was a great economist of that era.
The teacher's "Seven Strategies of Jiran", it is said that Fan Li only used five strategies to take revenge on the powerful State of Wu, which became a famous example in history of defeating the strong with the weak. Therefore, Fan Li's success is inseparable from this teacher.
As stated in the Book of Extinction, "the signs of printing the heavens" and "rising with the heavens", Fan Li comprehensively observed the signals and signs revealed by the heavens, location, people, and other aspects, so that his actions conformed to the evolutionary law of natural laws, and through the methodology of "the winner and the heavens, the fixed and the people, and the thrifty and the earth", it became the magic weapon for him to walk in the political and business circles.
- "Winners and Days"
"The winner and the heavens" is to be able to maintain when prosperous and full, and this must conform to the "Heavenly Dao", follow the Heavenly Dao is to follow the trend, keep pace with the times, and always believe that the potential is stronger than people.
- "The Settlers and the People"
"Those who are determined to fall and people" mean that when they are in danger and will fall, they can be stable, and this must conform to "humanity" and follow the law of personnel. When the external environment changes cannot be influenced, it is necessary to conform to humanity and calm people's minds.
- "The Man and the Earth"
"Those who abstain from things and the earth" means that when dealing with all kinds of world affairs, we must be able to be reasonable and have some "moderation", and this must conform to the "authentic" and follow the law of "all things" contained by the "earth".
The saints are never anxious, they are nourished by nature, and they conform to the laws of the development of heaven, time, place, man, and all things, as the basis and standard for judgment and choice. In the face of complex forms, all kinds of difficulties, and long suffering, Fan Li must be determined in his heart, he always adheres to long-term ism, delayed satisfaction, and this persistence comes from the confidence in his own judgment logic, from the self-confidence rooted in the earth and the people's hearts.
When the time came, he knew that the sword had been hidden for a long time, and it was time to get out of the way.
Achievement, fame, retirement, the way of heaven
Fan Li had lived in the Yue Kingdom for nearly 30 years since he entered the State of Yue in early 502 BC to 473 BC, when he had helped Gou Xingyue destroy Wu Dagong. In 30 years, a big thing was accomplished. A child from a poor background, to this point is to reach the peak of life, if it is you, what will you do? Fan Li chose to leave the peak there, abandoning his fame and wealth, and turning around to merge into the rivers and seas.
Many years ago as a financial journalist, let me contact a lot of successful people in my young years, they are in the financial world, the business world, the public and the media for successful people's pursuit, snooping has never stopped, but many years have passed, I found that the highlight is easy, the continuous highlight of the people no longer exist.
The rich list is also a few years of Hedong, a few years of Hexi, wealth follows the law of heaven, earth, people circulation, their rise, must be in line with the trend of the times, in the national policy, industrial dividends, industry circulation to become the darling of the times, and this world has no potential energy is continuously concentrated in one place, there are too many variables around it, aside from the heavens and earth that we can not change, "people" itself is the biggest variable.
The French thinker Pascal famously said, "Man is a reed who thinks." "Man's flesh is incomparably fragile, and man is still much more noble than anything else in the universe, because man has a soul that can think.
The fragility of the flesh itself exposes people to disasters, wars, and diseases, and in front of them people are as light as feathers, and even if the family is rich, it is not worth life, old age, illness and death. People think, so the human heart is fickle, in different situations, the relationship between people and the world around them will change, mentality and cognition will change, people can control desire, it can serve you; by it, you will fall into the bottomless abyss of anxiety and loss.
Success and failure are sometimes only one step apart, and the rules of the game in the world of wealth creation are so realistic and cruel that in limited resources, it is not only necessary to exhaust all your strength to get more. The uncertainty of human nature is more full of unknowns and changes than all the objective reality that may be expected. In the midst of many invariances and changes, good luck flows among different people, no one can keep the highlight all the time, and the myth of grassroots counterattack often occurs.
It's just too hard to get away with it. Endured a long period of suffering, from the bottom step by step, day after day, year after year to experience physical and mental torture, and finally reached the peak of life, how willing to walk down the altar, how willing to give up the name, always feel that a mountain is still higher than a mountain, so I found that another peak can not be climbed, but opened a new trough.
And Fan Li did it, he knew how to stop at the right time, a period of historical mission was completed, and the so-called success today was completely cleared with the attitude of "hiding the merit and fame", so crisp and so free...
Zero reboot Desperate to survive
The Book of Yue Zhi says: "Fan Zi has sued the Yue King and is determined to enter the sea." This is also the map of heaven and earth. ”
He has become a model for China to resign and go to the sea to do business, why should he do business? Fan Li felt that since he could make a country rich and strong, how could he not make a country rich for the people? So he began to test the fa by example, and began his legendary business journey from rich to rich, from rich country to rich people, from rich country to rich world.
Leaving Vietnam, where to move? Fan Li looked at the world and chose the state of Qi, which was commercially developed. At that time, the business environment of the State of Qi was also very attractive, and Guan Zhong proposed: "Please order the merchant Jia Li Ke House of the princes." One multiplier has food, three multipliers have a sword, and five multipliers have a military support. ”
Duke Huan of Qi issued decrees to provide free accommodation for merchants in various princely states. For merchants who came to the Country of Qi with a carriage to do business, food was also provided free of charge; for merchants who came to the Country of Qi with three carriages to do business, in addition to providing shelter and food, they also provided free fodder for horses; for merchants who came to the Country of Qi with five carriages to do business, there were also preferential conditions for providing servants to serve them.
In terms of commercial taxation, Guan Zhong proposed that "the levy of Chiguan City, fifty and one". These preferential policies for attracting investment and investment in the State of Qi have attracted a large number of merchants to carry a large amount of wealth and flock to them continuously.
Fan Li went to the State of Qi and changed his name to Yizipi.hkedeul. He did not say that he would immediately do earth-shattering things when he stepped down from a high position, and did not think of creating miracles immediately, but combined with local geographical characteristics and did things according to local conditions. The first business was simple, the family cultivated land by the sea, brought seawater to boil salt, hoarded salt and sold salt, and obtained the first bucket of gold after moving to the Qi country.
It was the gold that would shine everywhere, and the State of Qi began to invite him to become an official, directly Xiang Guo. After doing it for three years, Fan Li felt dangerous again. He asked the King of Qi to resign, and at the same time, he scattered the family property and moved away.
Fan Li moved to a place called Tao Shan, alias Zhu Gong, who was already in his 60s at this time and had not stopped struggling. When he arrived at a new place and began to familiarize himself with the environment again, he set himself a small goal of three years, one year to return the capital, two years to surplus, and three years to get rich. Small goals were achieved, and he began to look for new business opportunities. It has successively engaged in ecological agriculture, vehicle and ship manufacturing, ceramic processing industry, animal husbandry, aquaculture industry, jewelry industry, tourism, etc., and created the earliest multi-field and cross-industry collectivization business model in China's history.
Unlike small businessmen in pursuing profits, Fan Li, because he traveled around the world, his vision pattern was naturally far-sighted, and he had Taoist thought as the theoretical foundation, so he summed up the twelve cycle cycle theory in business practice, became the richest man who used the cycle law to do business, put forward the cycle law business economics such as "chasing profits with the times" and "drought is capital boat, water is capital car", freely switching between doers and theorists, perfectly playing with the "Kangbo cycle" of his life, and contributing valuable commercial wealth to future generations.
Sima Qian commented on Fan Li in the "Records of History": "Therefore, Fan Li migrated three times and became famous in the world, not just to go away, but to become famous." In fact, Fan Li's three moves were all on the way to escape, while surviving in desperate places, while exerting residual heat and doing things to make money. Every time we go to a new environment, we can always use the unimaginable spirit of hard work and entrepreneurship and extraordinary foresight and wisdom of ordinary people to judge the hour and size up the situation, choose people and appoint people, be willing to promote the younger generations, relieve the poor, and also drive the people everywhere to achieve common prosperity. Every time he peaked, he felt the danger coming, and then he scattered his wealth, always preparing for the rain, always leaving room for himself and a way back.
This wise old man, who has been running forward, never lies flat, the first half of his life in politics, the second half of his business, is a diligent serial entrepreneur, really have to believe in the phrase "revolutionaries are always young", he is always like a young man who has just started like passion, always maintain energy and good state.
Good state, really too important, this is the key to every time you can make a comeback, otherwise the time comes, people's will is consumed, no matter how good the opportunity is with you.
There is a very popular American reality show on the Internet "Rich Valley Bottom To Turn Over", choose some rich people to start a business in a strange place, hide their last name, start with $100 and a truck, complete the task in 90 days, see who can make more money, if Fan Li participates in this game, he must be the biggest winner, he did it as early as two thousand years ago.
He was despised, suppressed, threatened, hunted down — he fell to the bottom and always bottomed out; he could scatter his family wealth and regain it. At any moment, he is always not in a hurry, every time it seems to start again, but in fact, every step of life will not be in vain, those tribulations will become stepping stones on the road to growth, become a brick on the way to cumulative success, everything we are experiencing may never come again, and it is precisely because of these experiences that we have experienced the will and reflected on the deficiencies. Retreat and stop, why not inspire better progress?
"Why is it that a hundred steels are made into a soft finger", Fan Li used such tenacity to use the simple truth to the extreme, and he applied the "Tao" to the practice of politics and business, perfectly forming a closed loop and walking leisurely in it. Not compared with others, every time is a transcendence of the last time, and repeatedly creates miracles in life.
Lin Yutang said in "My Country and My People": "Every Chinese when he succeeds and develops and is proud, he is a Confucian, and when he fails, he is a Taoist." Taoist naturalism is to take analgesics, so soothe the traumatized Chinese souls. ”
The more complex and uncertain the times, the more we need inner steadfastness and stability, and I hope that we can all find our own "way", soothe our hearts, and illuminate the way forward!
- Author: Financial writer, founder of Wandefu Culture, partner of Hejun Consulting.
- Reference: Daoshang Fan Li, Li Haibo (Chemical Industry Press).
" Picture | Visual China"
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