Recently, the epidemic has been serious again, and the information that I have brushed up is that I am unemployed and the company cannot continue.
Looking at it is really quite heartfelt, originally thought that last year was difficult, did not expect this year to be more difficult.
But I also saw a very comforting sentence:
There will always be extreme situations in life, and if you can survive this level, many things will be difficult for you in the future.
So far, I myself have not been greatly affected (except for the difficulty of buying vegetables), mainly because I liked the diversified business style in the early days and have been constantly developing new things.
For example, I made a lot of money through investment in the early days, but I was also developing self-media at the same time.
The media began to make a lot of money, but they are still deeply cultivating and digging new space, so even when the crisis occurs, it is not so difficult to face.
It's also important to note that I take cash flow very seriously, I used to make 90% of my money, and so far I have basically not spent it on material things and enjoyment.
At most, it is only spent on investing in myself, improving the efficiency of my tools, etc., so I have enough cash flow to support myself.
1/ Where did all the money I spent go?
A large part of it is all in the broad-based index.
One of the amazing things about the world of investing is that you just buy a wide base and keep it, and after 10 years it's about 10% annualized.
The reason behind this is that you have hitched a ride on the dividends of economic development, you don't have to pay too much effort, you can get this return, that is, just just put it.
So why can't many people do this in return?
Because they are not satisfied, they are blind, they are not realistic, they are too arrogant, they are too ignorant, they are too greedy...
They want to get a return that is far more than this return, and naturally in the end not only did not exceed it, but fell below this value, and even began to lose money.
In fact, the world of entrepreneurship is the same, there are many people who are successful in starting a business, not necessarily how good he is, but simply enjoys the dividends brought by the rapid development of a certain industry, he just hitchhikes.
But what is his greatest skill, in fact, he is self-aware, will not blindly toss, resulting in loss of money, so the money he earns is also close to the average of the money earned by this industry.
Of course, there must be a small number of people who can not only hitch a ride, but he does have more powerful abilities, then he has a far more than average return, but the difficulty is huge.
For example, if I choose self-media, I am to a large extent just an ordinary person who hitched a ride.
Do it slowly and patiently, do not blindly do not pursue super high returns, continuous learning, perhaps the future development of the industry from rapid growth to steady growth, then I am just making less money.
In terms of investment, I am only pursuing beta, it is difficult for me to do Alpha, beta is the average growth of the industry, alpha is that you can exceed the average growth of the industry (or the opposite), which is extremely difficult.
This is also the reason why I don't recommend pure part-time work (except for large factories), because part-time work does not earn beta, and the boss only pays you a fixed salary.
The profits that the boss gets in this industry can only share a small part of you at most, which is extremely limited.
Of course, this is also reasonable, because you don't have to take risks, you won't be afraid to give, no return, or even loss.
2/ In addition to part-time work, I suggest that you must do these two things
At present, from my limited personal perspective, if you are already working, the remaining time is running out.
Then I suggest that you must also take some time to do these two things, this may be the only possibility for ordinary people to overtake in curves, and it is also a survival circle in addition to the main business income:
First, investment, choose wide-base investment, enjoy the returns brought by the country's economic development, adhere to more than ten years and decades, the return will be very exaggerated under the influence of compound interest.
Don't buy a stock blind toss, you simply can't have the energy to study, even if you have energy, you don't necessarily have intelligence, and none of the people who do investment work are not academic bullies, or have super learning ability.
The second is entrepreneurship, choose to do self-media entrepreneurship, because he does not need to invest in the early stage, and the biggest advantage of self-media is that you can combine the content of your work into self-media to share, which is also helpful for your work itself.
My recently created Self-Media Startup Planet is also for this purpose, providing traffic support and one-on-one consulting for self-media guidance.
Of course, you may think that I said this because I did it myself, but in fact it is the opposite, because I just did these two things and got a huge return, that's why I said this.
This reward is not only monetary, but also wealth, increasing influence, broadening circles, meeting friends, exporting learning, and so on...
As I said in yesterday's video, I do public accounts and video numbers not only to make money, but also to exercise expression and output to consolidate what I have learned, so I will never lose.
Two days ago, I also changed the name of the planet "self-media advancement" to "self-media entrepreneurship", because the advanced self-media, I think it is in the entrepreneurship, it is better to call it entrepreneurship.
If you regard self-media as a side business, there is actually no problem, but his essence is still similar to part-time work, that is, contributing content to the platform.
You need to keep producing content, and then take on advertising to make money, in fact, you are also selling your labor, you are also very tired, you have been very tired.
I hope that everyone will try "self-media entrepreneurship", the early stage is very hard, the back is more and more relaxed, remembering why I originally chose to do the public account, and indulged in doing the public account.
One of the biggest reasons is that I registered the public account to enter this platform, and when I saw the perfect functions and gameplay inside, I found that he was too close to starting a business.
The official account is like a virtual store you open, you have to name your store, what products you want to put in the menu bar, and you have to think about how to attract people to buy your products.
3/ So why do I pursue "entrepreneurship"?
The main reason is to read the four quadrants mentioned in "Rich Dads poor Dads", and we have to slowly change from the quadrants of "employees" and "freelance" to the quadrants of "investors" and "entrepreneurs".
One of the most important things about the quadrant of the latter is that not only do you make more money, you also have more free time, while the former is that the more you earn, the busier you get, or even too busy to spend time, so it's not worth it.
However, I actually found that modern society provides an ultra-low-cost self-media entrepreneurship to the public, then of course I have to seize this rare opportunity, after all, the former entrepreneurship, the front is to invest tens of thousands of hundreds of thousands to start a business, this cost is too big.
Most people have a bad family background, the economic base determines the superstructure, and the economic foundation is too weak, so naturally it is impossible to have the opportunity to change their destiny in a lifetime.
As soon as I graduated, I chose full-time self-media, and I told my family that maybe this was the only entrepreneurial opportunity in my life, and if I chose to work, maybe I might not have the courage to jump out and start a business.
It is recommended that you must treat the self-media as an entrepreneurial, even if it is not successful, in fact, it does not matter, because in the process of starting a business, it has forced you to think about the play of many businesses.
You can read a lot of marketing books, such as "Influence", "Thinking Fast and Slow", "Grotesque Psychology" in the various routines:
Principle of reciprocity: you first let everyone buy a 1 yuan course, let everyone feel that they are taking advantage of it, and then convert it later;
Create a sense of scarcity: this is the last 100 people, no longer get on the bus and it will be gone;
Endowment effect: you can refund at any time to dispel everyone's concerns, but it is difficult for ordinary people to get it;
Anchoring effect: The merchant opens a huge high price for you, and you will feel that the original 10,000 yuan of things has become 2,000 yuan sold, and you have made a bargain.
See? It's all one of my strategies for selling planets, and you know that, you know whether you're really influenced by my marketing or if you really feel the need to join the planet.
So why do I dare to tell you publicly? Naturally, I think my planet is still quite good, so I am not afraid of being known to you about my routine.
If your product is good, under these routine bonuses, you can benefit more people from good products, then isn't the routine a good tool?
On the other hand, if a garbage product superimposes this routine, it is really cutting leeks.
There are also various routine methods, which are worth learning, you don't have to routine others after you learn, but at least you won't be routined by others.
Also, the reason why it is a business, so you have to think about what products you sell? Are you going to sell courses? Selling planetary communities? Or organize an event? Or do you use various other methods to make money, these are all questions that can be thought about before you do self-media.
Because you have entrepreneurial experience, you have marketing experience, you are naturally more likely to achieve rational consumption, avoid making irrational decisions because of the weaknesses of human nature.
Another reason why I chose to do self-media is that I thought that I must take the road of entrepreneurship in the future, that is, the current low-cost entrepreneurial road is my opportunity to exercise.
I can use the lowest cost method to try and make mistakes, and use the lowest cost opportunity to learn more about entrepreneurship.
So the people I'm probably more suitable for on this startup planet are:
You plan to start a business in the future, and then you use the lowest cost self-media entrepreneurship today to try first.
If you can't even do self-media entrepreneurship, then you will at least avoid the greater cost of failing to pay money to start a business.
Or because of the current experience of self-media entrepreneurship, you will do other businesses in the future, which will naturally increase your probability of success and reduce the number of detours.
I am a cat, a post-95 freelance, the main business investment writing, side business cat. If you like me, pay attention to @A cat loves to learn and take you to grow together! Welcome to like, comment, retweet, all kinds of interaction.