Recently, the latest sales data released by SAIC Roewe shows that in March, SAIC Roewe new energy vehicles as a whole achieved a month-on-month increase of 20%, of which the Roewe i6 MAX EV pure electric version increased by 227% month-on-month, and the Clavi CLEAR increased by 14% month-on-month; fuel vehicles still maintained a stable trend, Roewe RX5 series models achieved a month-on-month increase of 18%, Roewe RX5 PLUS achieved a single model growth of 46% month-on-month, an increase of 75% year-on-year, and was widely recognized by users. This is a rare and valuable situation at a time when the epidemic has led to a reduction in travel.
SAIC Roewe is steady in seeking progress in March sales "new" and "burning"
Even under the influence of this round of the epidemic, SAIC Roewe, which has continued its steady progress trend this year, still has a remarkable sales data in March.
Specifically, the pure electric version of the Roewe i6 MAX EV achieved a 227% increase from the previous month, becoming the leading model of SAIC Roewe's month-on-month growth this month. It is understood that the Roewe i6 MAX EV pure electric version is equipped with the second generation of 8-layer Hair-Pin (issuing card) permanent magnet synchronous motor, 61.1kWh ternary lithium battery to provide continuous power, NEDC cruising range of up to 502 kilometers, won the praise of many car owners. It is worth mentioning that the model can achieve high-speed charging from 30% to 80% DC in 30 minutes, effectively reducing the charging waiting time of the owner.
Roewe RX5 series models, as the key models of SAIC Roewe's layout SUV market, with its leading intelligent technology and cool national tide design, occupy a favorable market position, won the love of countless young users, and achieved a month-on-month increase of 18% in March. Among them, Roewe RX5 PLUS, with strong power and excellent control, achieved a 46% increase from the previous month and a year-on-year increase of 75%, which has been widely recognized by the market.
Since the beginning of this year, SAIC Roewe has shown a steady sales growth trend, traditional power fuel vehicles and new energy vehicles complement each other, go hand in hand, stemming from the technical strength of SAIC Roewe, on the other hand, it is also related to the "No Price Increase in April" activity of new energy models launched by SAIC Roewe, in the current situation of rising raw material prices and new energy vehicle brands raising prices, SAIC Roewe postponed a month-long price increase, which undoubtedly stimulated the new energy vehicle consumer market. In addition, SAIC Roewe, which is in the front line of epidemic prevention and control and fully abides by "Shanghai", has also laid a more solid word-of-mouth foundation for the steady growth of brand sales in its brand social responsibility.
Fully abide by the "Shanghai" SAIC Roewe brand social responsibility to help the city fight the epidemic
During the epidemic closure and management period, considering that a large number of medical personnel faced with high-intensity nucleic acid testing, data processing and other work, not only nervous, physical strength is often overdrawn, in order to reduce the burden on medical staff, SAIC Roewe and its brother enterprises Enjoy Road Travel jointly to provide convenient travel services for medical workers fighting in the frontline, solve the travel problem of medical staff, so that medical staff have no travel worries and devote themselves to anti-epidemic work. In addition, for experts with rich anti-epidemic experience, SAIC Roewe launched a VIP car guarantee plan, arranged exclusive fleet escort travel, timely responded to demand to reduce waiting time, ensured the safety and convenience of expert travel, and took more time for Shanghai to win the epidemic prevention and control defense war.
Seeing great love in the subtleties, the "vegetable basket" that is more just needed than the travel problem is really related to every Shanghai citizen. In Shanghai in March, in the face of the problem of "difficulty in buying vegetables", SAIC Roewe joined hands with Anyue e Life to open the "Weiai Suda" city-wide food delivery group purchase column on the SAIC Roewe APP, providing online group purchase services for Shanghai citizens who stay at home, assuming the role of "guarantor" of people's livelihood, strongly supplementing the urban transportation capacity, and effectively alleviating the urgent need for Shanghai citizens to live in home isolation.
As a local automobile brand, SAIC Roewe will continue to respond to the call of the municipal government, while properly arranging its own production and operation work, actively practicing corporate social responsibility to participate in the epidemic prevention and control defense war in Shanghai, helping the city to return to normal rhythm as soon as possible, and at the same time promoting brand sales to a new level