The prize money of the 2022 Qatar World Cup is as high as 2.8 billion yuan! Where do the prizes come from and how are they distributed?
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In football, there is nothing more exciting than the World Cup. Held every four years, the World Cup symbolizes the highest honor in football. The Number of Viewers of the World Cup is also particularly high, and according to statistics, the World Cup has a global television audience of more than 3.5 billion.
A World Cup touches the hearts of countless fans, and its effect is a sensation around the world. In addition to the charm of football itself, the generous prize money of the World Cup is also one of the reasons for its attention. So what are the sources in the World Cup prize pool? How much money has been in the prize pool of the World Cup?
1. Sources of Prize Money for the World Cup Prize Pool
The World Cup is the biggest event in football, and the winning teams that compete can receive huge prize money from it. These bonuses come from a variety of sources, including sponsorship by advertisers, Broadcast Fees for World Cup events, World Cup ticket costs, etc. The response of the World Cup is enormous, so there are many sponsors who sponsor it, through this way to spread their own brand and expand the influence of their brand.
Generally speaking, the sponsorship form of the World Cup is divided into 3 categories, namely sponsorship by FIFA's top partners, FIFA World Cup sponsorship and local sponsorship. According to FIFA's sponsorship strategy, the number of top sponsoring partners is 6-8. Now FIFA's top partners, such as Adidas, Coca-Cola, Wanda, Qatar Airways, Hyundai Kia, Gazprom and Visa, have joined Qatar Energy in this World Cup. There are eight World Cup sponsors: AB InBev, Castrol, Continental, McDonald's, MTN Telecom, SATYAM, Seara (a global food supplier in Brazil) and Laiying Energy.
In addition, there are national sponsors, which was decided by the location of the current World Cup. In addition, the ratings of the World Cup are quite high, so FIFA will broadcast the World Cup football matches to collect broadcast fees to fill the prize pool. But for some of the more avid football fans, only watching on TV is obviously not addictive, so fans with a certain economic foundation will fly to the World Cup venue to watch live, which incurs ticket costs.
For example, the Qatar World Cup has tickets for sale, and according to different packages, the pricing is also different, both a package worth 15,000 Qatari riyals, equivalent to 28,000 yuan, and a single game ticket for sale, the minimum is 40 Catarrarial, about 70 yuan. In summary, it is basically the source of the World Cup prize pool.
2. Prize pool of previous World Cups
From the first World Cup in Uruguay in 1930 to the 2022 World Cup in Qatar this year, a total of 22 World Cups have been held. Over time, the economy has grown rapidly, and the prize money in the World Cup prize pool has changed. In the latest World Cup in Qatar, the prize pool was US$440 million, equivalent to RMB 2.8 billion.
Pushing upwards, in the 2018 World Cup in Russia, which was held in 12 stadiums in 11 Russian cities, the prize pool was $400 million, equivalent to about 2.6 billion yuan. In 2014, the Prize Pool for the 2014 World Cup in Brazil, held in 12 stadiums in 12 cities across Brazil, was $420 million, or about RMB2.7 billion.
In 2010, the Prize Pool for the 2010 World Cup in South Africa was also $420 million, or $2.7 billion, in 10 stadiums in nine South African cities. In 2006, the World Cup in Germany, held in 12 stadiums, had a prize pool of 194.2 million euros, equivalent to 1.4 billion yuan.
In 2002, the Korea-Japan World Cup was held in 10 stadiums in 10 cities in South Korea and 10 stadiums in 10 cities in Japan, with a prize pool of US$158 million, equivalent to about RMB1 billion. Going back further, in 1998, the World Cup in France was held in 10 stadiums in 10 cities in France, with a prize pool of 103 million US dollars, equivalent to 650 million yuan.
In 1994, the U.S. World Cup was held in nine stadiums in nine cities in the United States, and the prize pool was 71 million US dollars, equivalent to 451.78 million yuan. In 1990, the World Cup in Italy was held in Italy, and the prize pool was 54 million US dollars, equivalent to 343.6 million yuan. In 1986, the Mexico World Cup was held in Mexico, and the prize pool was 26 million US dollars, equivalent to 165.44 million yuan.
In 1982, the Spanish World Cup was held in Spain, and the prize pool was 20 million US dollars, equivalent to 127.26 million yuan. Prior to this, the World Cup in Argentina was held in 1978 and the World Cup in Germany (West Germany) in 1974, also in Germany (West Germany). In 1970, the Mexico World Cup was also held in Mexico. In 1966, the World Cup was held in England. In 1962, the World Cup in Chile was held in Chile. In 1958, the World Cup in Sweden was held in Sweden.
In 1950, the World Cup in Brazil was also held in Brazil. In the middle, due to World War II, the World Cup was not held. So, further up, for 1938, the World Cup was also held in France. In 1934, the Italian World Cup was also held in Italy. Finally, there was the first Uruguay World Cup, held in Uruguay in 1930.
From the first World Cup in Uruguay in 1930 to the eleventh World Cup in Argentina in 1978, the prize pool for these eleven World Cups was under $20 million, but as the number of games increased, the prize money in the prize pool gradually increased.
3. Qatar World Cup prize money distribution
This year, the 22nd Qatar World Cup will be held, and the prize money of 2.8 billion yuan cannot help but sigh, the amount of money invested in this football event, and how these prize money will be distributed, has also received great attention.
It is reported that in the 2022 Qatar World Cup prize pool, the 440 million US dollars or 2.8 billion yuan, of which the champion team can receive a prize of 42 million US dollars, equivalent to 267.25 million yuan; the runner-up team can win 30 million US dollars, equivalent to 190.83 million yuan; the third team can receive a prize of 27 million US dollars, equivalent to 171.8 million yuan; the dianjun can receive a prize of 25 million US dollars, equivalent to 159.07 million yuan.
After the ranking, 5-8 places, a total of 68 million US dollars, equivalent to 432.69 million yuan, each team can get 17 million US dollars, that is, 108.17 million yuan. Teams ranked 9-16 can receive a total of US$104 million, or RMB660 million, and each team receives US$13 million, or 82.72 million yuan.
Teams ranked 17-32 can receive a total of US$144 million, equivalent to about RMB910 million, and each team can receive US$9 million, or RMB 57.26 million. In addition, each promoting team will receive a preparation fee of US$1.5 million, or $9.54 million, before entering the competition. It can be seen that the prize money of this World Cup is very generous.
IV. Conclusion
Football is an extremely popular sport. It is adversarial, large number of participants, both interesting and challenging, and has been called the "world's first movement". The Football World Cup is the world's highest standard, the most gold content, the highest honor of the football game, it is the most dreamed of the world's countries in the field of football the sacred glory, but also the ultimate dream of all football players in various countries, known as the "Cup of Life".
In addition to being related to football itself, the hosting of a World Cup can prove the culture, economy and status of a country, and can pull the economy for a long time and promote the economic development of the host area. In addition, the teams in the World Cup are representing the country, symbolizing the honor of the country, to a certain extent, football and politics are connected, football diplomacy also plays a very big role, therefore, the World Cup is of great significance.
On the pitch, the players sweated and tried their best to score goals. Under the pitch, in the audience, the cheers of the fans rose and fell, cheering for the players. The purpose of the World Cup is to carry forward and carry forward the "spirit of football". In the World Cup, the legend has been staged, there are many miracles, there are many cheers, there are many tears, there are a lot of applause, which is the charm of the World Cup, which is why its prize pool will be so rich.
Please predict who will be the winner of this year's Qatar World Cup?