If you always have those deceased relatives in your heart and bow in the direction of your hometown, it is still a feasible way of worship.
Recently, there have been many cloud sacrifice sweeping APP on the Internet, but some media reporters randomly tried several cloud sacrifice sweeping APP and found that the information of the worship object can be filled in and published at will, and there is no supervision and audit measure in the software, and there is a hidden danger of infringing on the personal privacy of others.
During the Qingming Festival, it is our long-standing tradition to send lovesickness and sacrifice to the ancestors, and in order to facilitate people's sacrifices, the Qingming Festival has become a legal holiday. However, in recent years, online sacrifice sweeping, including spending money to find someone to sweep the grave, has become increasingly popular, especially under the influence of the epidemic, because it is impossible to return to the hometown to worship and sweep, more and more people choose "cloud" sacrifice sweeping, remotely pinning their thoughts.
Under the strong market demand, not only the offline sacrifice sweeping industry is becoming increasingly hot, some Internet companies have also launched a variety of network sacrifice sweeping APP, users only need to log in, upload the information of deceased relatives, they can be online sacrifice sweep, effectively meet the needs of everyone to worship the ancestors.
However, at the same time as the network festival sweeping is gradually becoming popular, all kinds of chaos are also emerging in an endless stream. For example, privacy issues, as mentioned in the report, the platform does not have a strict review mechanism for the information uploaded by users. This means that, on the one hand, relevant information can be made up at will, and there may be acts that infringe on the privacy of others; on the other hand, the information uploaded by individuals may not be protected and there is a risk of leakage.
Another example is the problem of inducing consumption. On some online sacrifice sweeping platforms, all kinds of virtual sacrifices need to be paid, the price is not cheap, as the report mentioned, "a set of memorial packages the most expensive need to pay 3541.23 yuan." And in order to stimulate user consumption, the platform has also set up a game similar to playing the list - the more tributes used, the higher the ranking of the "memorial hall".
Picture according to Lychee News
The online festival sweeping platform opens its doors to do business, can it provide virtual paid sacrifices? Of course. The operation of the platform, including the maintenance of the user information database, requires corresponding costs, and it is natural to charge fees. Moreover, these platforms do not force users to spend money, whether to spend money to buy virtual sacrifices, the decision is still in the hands of users.
But the problem is that there is no standard of sky-high prices, and the network sacrifice sweep is made into a list-style marketing, which somewhat makes the sacrifice behavior a little more flavorful. What's more, this business model of the platform is based on the premise that the audit mechanism is not perfect and there are huge hidden dangers in privacy protection. On the one hand, there are information security loopholes, and on the other hand, it is constantly inducing consumption, and it is inevitable that it is a little ugly to eat.
In fact, like the "sacrifice" required for network sacrifice sweeping, itself is a virtual item, the free space for pricing is larger, and if the platform wants to let users spend money willingly, it should be more open and transparent, so that the price is in a reasonable range, rather than holding the idea of slaughtering one, arbitrarily setting the price code, stimulating users to compare consumption, and making the behavior of sustenance and mourning stained with copper odor.
In the final analysis, these chaos that appeared in the network festival sweep is the result of the rapid development of new things and the relative lag of industry supervision. For the gradual increase in the number of ritual sweeping platforms, we should increase supervision and law enforcement to ensure that consumption is open and transparent. In addition, we must urge relevant platforms to improve privacy protection, and set up airtight firewalls for some private information uploaded by users, such as identities, faces, etc.
In fact, some people who cannot return to their hometowns to sacrifice should also see that the sense of ceremony in the Qingming worship is important, but more important is the inner emotion. The mourning of the ancestors is difficult to measure by a simple consumption ranking. If you always have those deceased relatives in your heart and bow in the direction of your hometown, it is still a feasible way of worship.
Moreover, in order to facilitate everyone's "fingertips to send mourning", now many regional government affairs platforms have opened up online sacrifice sweeping channels. For those who have the demand for online sacrifice sweeping, instead of spending money on commercial apps created by some Internet companies, it is better to choose these more standardized official channels.
Red Star News special commentator Xiong Zhi
Edited by Wang Yaotao
Red Star Review Submission Email: [email protected]
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