As we all know, the influence of the Hong Kong music scene is now much worse than before, the entire recording industry is also very depressed, in addition to those who have long become famous and can go north to earn gold, most local singers (especially the younger generation) have difficulty relying solely on singing to survive, and even lose money to release albums.
In 2007, an embarrassing thing happened in the Hong Kong music scene, that is, only Zhang Jingxuan, Sun Yaowei and a few other people had a single album reaching the gold record level (25,000 copies), and platinum records (50,000 copies) were never in short supply. In view of this, the International Federation of the Phonographic Industry (IFPIHK) has decided to significantly lower the threshold, announcing that the gold record standard will be lowered to 15,000 copies and the platinum record standard to 30,000 copies from 2008.
Unfortunately, this has been lowered the threshold is also less and less singers can get, in recent years, but also sold 10,000 copies to burn high incense, Hong Kong's new generation of singers Tan Jiayi, Dai Zuyi earlier in the TVB program revealed, now for most singers, a year can sell thousands of copies are considered powerful, and even this number also needs to be injected. "Many singers need to buy a part of it for themselves and the company after releasing their albums, and give it to friends, family, supporters and industry insiders. Therefore, we are now making music records, not only have no income, but also have to paste money. Tan Jiayi said.
As for those singers who claim to reach the gold record level, they may lose more, and some Hong Kong industry insiders said that they bought 10,000 or 20,000 copies out of their own pockets. In fact, today's singers have the opportunity for companies to spend money to release albums and buy albums out of their own pockets, which is already a kind of happiness, and more people can't even get this treatment.
Releasing an album means losing money, the company of course has to be careful, what if an unknown singer wants to send it? You must first apply, promise that all fees are your own responsibility, and only after approval can you proceed. "You have to discuss with the company, can you pay for it yourself and do what you want to do?" If the company approves, you're smiling! Be aware that in most cases it is against it. Dai Zuyi said.
Most Hong Kong singers really have a hard time making a living by being singers, 55-year-old Hu Weikang part-time food delivery, 41-year-old Peng Huai'an part-time waiter, 36-year-old Chen Leji part-time network anchor, such examples abound; TVB singers are in a better situation, have a stable exposure rate, have the opportunity to sing drama songs, have the opportunity to participate in drama variety shows, not to say that they are rich and expensive, at least drought and flood protection.
Among the Hong Kong singer groups under the age of 40, the most popular and profitable is Deng Ziqi, but she has developed in the mainland, singing more Chinese songs, while insisting on Cantonese song creation, but it is becoming more and more niche, they are struggling on the bumpy road, and now they have to face the impact of the idol group MIRAR's "Song Sea Tactics", which is really regrettable.