The Distant Savior, a book review that has written this book before. At that time, I dug a hole for myself, saying that I was going to write a separate article for each character in the novel, but I didn't write it for various reasons (excuses).
The reason why I recommend this book is because the characters in this book can reflect the human characteristics of all kinds of people in the real society, and can learn how to treat different people and deal with various problems encountered.
The premise of seeing the essence through phenomena is to understand the essence. After understanding the essence, you can clearly see the essence and the law through the phenomenon.
Today, let's talk about the key figure Ding Yuanying.
Ding Yuanying is a typical person who starts with the end, but in the eyes of ordinary people, it has become a perverse act.
Ding Yuanying straightened out the places where the original logic did not understand, but in the eyes of others, he did not play cards according to common sense.
See how Ding Yuanying copes with small things:
1. Ding Yuanying was frozen for 3 years because of his withdrawal from private funds, and the existing money was more than 170,000, which was originally prepared for his living expenses in the next few years.
Han Chufeng's wife borrowed 200,000 yuan from him because of her family's affairs, and he calculated that he borrowed 150,000 yuan, and the remaining 20,000 yuan would support his life for the next three years.
Why was Ding Yuanying so proudly willing to lend 150,000 yuan to Han's wife?
There is actually a detail here, the whole process of borrowing money does not actually mention the word "loan", but give. Han Chufeng's wife was not ready to pay it back at all, but Ding Yuanying was still willing to give.
Because in Ding Yuanying's view, 30 million was frozen, he did not frown, 150,000 is what is gained.
The richer a person's spiritual world is, the lower his material requirements are. You can make money but don't be greedy for money, as long as you have food to eat.
He calculated that he could survive the remaining 20,000 or more provinces, and since his friend's wife had difficulties, he would help it, so he did not hesitate to promise to give 150,000.
2, Ding Yuanying came to the ancient city with only 20,000 yuan, and lived by eating instant noodles and selling records.
8 months later, Rui Xiaodan, who was entrusted by a friend to take care of Ding Yuanying, suddenly remembered that he had not called Ding Yuanying to greet him, so he called Ding Yuanying, and Ding Yuanying's first words were "Is there anything wrong?"
This answer is very interesting, because in Ding Yuanying's consciousness, there is no concept of finding someone to help, but what I can do for you.
This often means whether the person is giving or taking.
People who pay for thinking always think about whether they can help others, and people who ask for thinking always think about whether they can get something from others.
3, there are some small things.
Once Ding Yuanying was eating breakfast at an early stall, and when he was ready to leave, the lady boss stopped him and said that he had not paid yet, but in fact, he had paid when he first came, but he thought about it and did not say a word and paid again.
When sitting on a stone bench in the square to watch Rui Xiaodan dance, a woman sat next to her and deliberately squeezed Ding Yuanying's position, and Ding Yuanying stood next to her without looking at her, still smiling and watching Rui Xiaodan dance.
Why doesn't Ding Yuanying explain and don't argue?
Because there is no point in these small things to fight around, what can be gained if you win, and if you don't think about it, you will save a lot of trouble and tongue, and if the result is meaningless, why fight.
It is Ding Yuanying's way of thinking led by effects that makes him very humble and careless when facing these small things.
Let's talk about Ding Yuanying's help to get Wang Miao Village out of poverty.
Helping Wang Miao Village get rid of poverty, he was moved by a gift that Ding Yuanying promised to give rui Xiaodan.
This so-called plan to kill the rich and help the poor fully demonstrates Ding Yuanying's logical and meticulous business thinking and insight into human nature, and the perverse behavior in the eyes of outsiders is actually Ding Yuanying's way of doing things from the end.
Before it even started, we had already rolled out every node and the variables that might occur through the results, and we were ready to deal with it.
1. Make money by making audio, and make full use of borrowing thinking.
In the thinking of Ye Xiaoming, Feng Shijie, Liu Bing, and others, that is, selling a single is a single, and they are still in the thinking of selling goods for profit.
However, Ding Yuanying's approach is not mainly based on selling audio for profit, but by hyping and benchmarking the most well-known brand competitor Lesheng Company, forcing competitors to cooperate with him, so that Grace jumped from a small brand to a big brand.
2. In terms of equity distribution, It fully shows Ding Yuanying's deep understanding of human nature.
Ding Yuanying was fully prepared to prevent accidents in the initial equity distribution.
On the issue of equity distribution, Ye Xiaoming, Feng Shijie, and Liu Bing are the variables reserved by Ding Yuanying.
Out of a deep understanding of human nature, Ding Yuanying understood that the combined equity of these three people must not exceed 50%, and he absolutely could not participate in the shares.
So I found Ouyang Xue, who was reliable in doing things, to invest 51% of the shares, so that Ouyang Xue had absolute control and would not have major problems at key moments.
This was fully reflected in the later lawsuit filed by Le Sheng Company against Grace Company.
Ye Xiaoming, Feng Shijie and Liu Bing chose to withdraw their shares because they were afraid of losses, but because Ouyang Xue was the majority shareholder, Gramsea did not face the end of falling apart.
The limitations of vision and pattern doomed the frog at the bottom of the well to eventually fall back to the bottom of the well, and Ding Yuanying saw possible variables at the beginning.
3. For the poverty alleviation strategy of the villagers in Wangmiao Village, the legal risks were taken into account from the beginning.
In this part of product production, there are two options:
One is to let farmers become employees of the company and work for the company. The other is to let farmers register individual industrial and commercial households, and then sign a single contract with farmers.
The former can not improve the enthusiasm of farmers in the long run, and there are also legal risks that various employment conditions do not meet the standards.
The latter not only avoids risks but also improves the enthusiasm of farmers through the separation of the property rights of the company and farmers.
So Ding Yuanying chose the latter.
This decision played a huge role in the court of the later lawsuit between Le Sheng Company and Grace.
Ding Yuanying initially considered the possible risks in this regard and solved the problem from the source.
4、丁元英是如何借用乐圣公司扶贫王庙村的？
Ding Yuanying's ultimate goal is to "melt a little edge from Le sheng's bowl", which is to allow the villagers of Wangmiao Village to continuously produce audio for Le Sheng.
But Lesheng, the boss of the HIFI audio industry, could not be willing to cooperate with these farmers.
How can we make Lesheng Company willing to cooperate?
Lesheng Company claimed that it only had a spear and no shield, Ding Yuanying borrowed the spear of Lesheng Company, and made sufficient publicity in berlin, London and Paris, and then sold out at the exhibition through low-price strategy, which angered Lesheng Company and fought with it.
Ding Yuanying's perfect layout in the production links of farmers led to the defeat of Lesheng Company.
The loss of Lesheng Company attracted a lot of publicity from the media, making consumers think that the price of Lesheng was too bad and lost trust in the brand of Lesheng.
At the same time, Grussi's fame attracted The Earl Company to buy it for 6.5 million yuan, and the media publicity led to the collapse of the sales system of Le Sheng Company.
At this time, Lesheng Company, as the boss of the HIFI audio industry, only has the last way left, that is, to cooperate with Ge Lushi, that is, to allow the villagers of Wangmiao Village to continuously produce audio for Lesheng Company.
由此丁元英完成了一场沙富济贫的扶贫计划。
Ding Yuanying pushes back the conditions that need to be achieved at each step from the results, the problems that may arise, how to solve the problems from the source, and then the positive layout.
Each step of the layout seems to be unreasonable, but in fact, every step is considered very well, but in the eyes of ordinary people, it is not understood at all, and it is considered that he is acting backwards.
In fact, it is precisely those frogs at the bottom of the well who take one step at a time to see one step at a time, and Ding Yuanying has smoothed out the places that do not understand the logic at the beginning, and truly achieved the beginning of the end.
This book is really worth pondering, each character has its own cultural attributes and human characteristics, in view of the limited length and writing, today I will write here first, I hope you like ~