Due to the huge increase in oil prices, many netizens' paragraphs have emerged in an endless stream. Among them, "distinguished new energy car owners sorry, before I spoke too loudly, where is the oil, clearly my tears", this sentence made the editor remember deeply. Indeed, the continued rise in oil prices in the short term may stimulate some consumers who hold the currency and wait and see to turn to the new energy market. On March 10, Changan UNI-K iDD was launched, and the domestic plug-in new energy model had a new member. At the same time, Changan Automobile's sales in February were released, how did each model perform? Let's take a look.
According to the data, the cumulative sales of Changan Automobile Group exceeded 400,000 units from January to February, the sales of independent passenger cars were 200,000 units, and the sales of independent brands were 300,000 units. In this way, the overall performance is relatively stable.
In terms of models, the CS75 series sold 47,205 units in the first two months, while the Changan CS55 series sold 35,499 units. In fact, February is the traditional sales off-season, coupled with the Spring Festival holiday, the number of consumers who need to buy a car has decreased. On the other hand, although the shortage of chips has been alleviated, it has not been fundamentally solved. However, with the launch of the second-generation CS75 PLUS, sales may increase.
In addition to the Blue Whale family, the family car yidong series has also been greatly affected, with sales of 32,069 units in January and February. It is worth noting that Yidong PLUS won the first place in the amount of independent insurance in the 2021 compact car, and even some insiders believe that the competition between "Diyiqin" may become the focus of the A-class car market.
In addition, in order to open up the young market, the UNI sequence can be said to have received special "care" from Changan, with cumulative sales of 22,078 vehicles. As a member of this series, UNI-K carries Changan's great expectations. In order to further improve its competitiveness, Changan put the latest Blue Whale iDD hybrid system on it for the first time, and officially launched on March 10. So the arrival of the new car, can it help Changan's sales to go further? We'll see.
As a member of its own brands, compared with BYD, Chery and SAIC-GM-Wuling, Changan New Energy's presence is not high, with sales of 24,721 units in January and February. Looking closely at Changan New Energy, its models are Ben E-Star, Changan CS55EV, Yidong EV, etc., but the one that really sells well is Ben E-Star. It is reported that Changan has launched a layout in the field of new energy, will successively launch 5 new cars, and set a target of 700,000 vehicles in 2025, which may be the new development direction of Changan.
Changan Auchan and Changan Kaicheng have cumulative sales of 47,167 units and 53,494 units this year, respectively. It is reported that the "talking" cockpit - Auchan Z6 is about to be listed, and its smart happy cockpit was also released on March 10.
In terms of joint venture brands, Changan Mazda sold 29,847 units. Since the merger of the two joint ventures, Changan Mazda has added a number of models on sale, and sales have increased. In order to highlight its advantages in the market, Changan Mazda brought the new MAZDA CX-5, and the pre-sale has been fully opened.
Another joint venture brand, Changan Ford, sold 36,787 units in the first two months. Among them, the new generation of Mondeo attracts attention, and the appearance has been significantly innovated, which is very in line with the aesthetics of young people. Especially in terms of technology, in the current B-segment car market, Mondeo's competitiveness is still very strong. Similarly, Changan's overseas market sales were 35,853 units.
As mentioned above, the increase in oil prices has caused trouble to the travel of many consumers. Among them, Changan has previously captured the demand of the market and launched the Blue Whale iDD hybrid system, which is another efficient drive system after BYD's DM-i super hybrid technology, and the model equipped with this technology is UNI-K iDD. According to the book data, the maximum power of the engine is 122 kW, the peak torque is 255 N·m; the maximum power of the motor is 85 kW; the maximum torque is 330 N·m. It is reported that the comprehensive fuel consumption of blue whale iDD can be reduced to 5L/100 kilometers, and the cruising range can reach 130 kilometers.
Auto network review: improving the model matrix and enhancing product strength is still the foothold
Fluctuating sales volumes are the norm, and the CS75 and CS55 series have also stabilized with strength. Judging from the sales volume of UNI sequences, it will be found that Changan's strategy of rejuvenation has been slightly effective. In addition, Changan has a clear plan for new energy products, and UNI-K iDD has also been listed and is gradually improving the model matrix. So, what do you think about Changan's market performance in February? Welcome to leave a comment.