According to past experience, because there is a Spring Festival holiday, February generally belongs to the off-season of the car market, and there will not be much increase in sales, coupled with the impact of the epidemic in the past two years, sales in February are often the bottom of the year. However, this year may be different, because just into March, a number of car companies can't wait to release February sales data.
Hongqi: The overall sales volume from January to February exceeded 63,800 units, an increase of 40% year-on-year
Hongqi is always the first brand to announce sales every month, and on February 28, Hongqi brand announced the overall sales volume from January to February, with a cumulative increase of 63,800 vehicles, an increase of 40% year-on-year!
While achieving a good start to the New Year, it also laid a solid foundation for achieving the annual sales target of 400,000 vehicles. As a support for sales, in 2022, the Hongqi brand will also launch a number of new cars, including Hongqi LS7, Hongqi H6 and a new MPV model.
I have to say that in recent years, Red Flag has always created surprises. In particular, in 2021, the cumulative sales volume of Hongqi in the whole year officially stepped over the mark of 300,000 vehicles, an increase of more than 50% year-on-year. Under the background of the slowdown in the growth of China's automobile market and the increasingly tight stock competition, the counter-trend growth of the Hongqi brand is really eye-catching.
Zero-run vehicles: 3,435 units delivered in February, up 447% year-on-year
On the first day of March, zero-run cars also announced February sales, although they were affected by the Spring Festival holiday and the tight supply chain of chips and batteries. However, zero-run Deliveries in February still reached 3,435 units, up 447% year-on-year. As of the end of February, zero-running cars have delivered a total of 11,520 units in 2022, and the monthly delivery volume has achieved a growth rate of more than 200% for 11 consecutive months year-on-year.
At present, the sales of zero-run are mainly from the zero-run T03 and zero-run C11, which are positioned although they are mini cars and medium-sized SUVs, but they all have a common feature, that is, high value. In particular, the zero-run C11, whether it is the model size or the technology configuration, points directly to the Model Y, but the price is only half, which can be said to raise the cost-effective banner of the high-end intelligent pure tram.
In terms of new cars, on February 25, Zero Run Auto announced the highlights of the brand's new flagship model Zero Run C01 for the first time. Zero-run C01 is an electric medium-sized sedan on the C platform of zero-run cars, and it is also the first mass-produced model equipped with CTC battery technology, with 3-second zero-hundred acceleration, 5-meter-long vehicle length, and 700km long endurance. As the flagship model of the zero-run car brand, it will further improve the zero-run automobile product matrix, which is expected to help zero-run achieve new breakthroughs in brand and sales.
Dongfeng Fengshen: "Best February" in History
According to the sales data released by Dongfeng Fengshen, sales reached 11,500 vehicles in February, an increase of 201% year-on-year, creating a record "best February". Coupled with the opening of January, from January to February, the cumulative sales of Dongfeng Fengshen have reached 30,061 vehicles, an increase of 194% year-on-year.
Dongfeng Fengshen's excellent results are the most inseparable is the Yixuan family, under the blessing of Mach power technology and Dongfeng's new DSMA advanced modular architecture technology, the Yixuan family has entered the monthly sales "10,000 car club"
On February 20, the family added another member of the "Tiger General" - Dark Night Yixuan MAX Sharp Edition was officially launched, and the new red and black color scheme gave Generation Z players a more personalized choice.
Dongfeng Nissan Venucia: The sales of the whole vehicle series exceeded 10,000 consecutively
On March 1, Dongfeng Nissan Venucia also sent a good report, and in February, Venucia's sales of all vehicles exceeded 10,000 consecutively, and terminal retail sales increased by 133.6% year-on-year.
From 2021 onwards, for Dongfeng Nissan Venucia, it has embarked on the road of image improvement and double harvest of sales. In 2021, The retail sales of Dongfeng Nissan Venucia terminals were 87,816 units, an increase of 11.6% year-on-year. Among them, Venucia Big V has become a star model.
Nezha Automobile: 7,117 units delivered in February
Although February is the off-season for sales, Nezha Automobile is still stable, achieving delivery of 7117 vehicles in February, an increase of 255% year-on-year, ranking first in the camp of new car-making forces. From January to February 2022, the cumulative delivery volume of Nezha Automobile increased by 332% year-on-year.
For Nezha Automobile, the highlight of 2022 will be Nezha S. As the first model of shanhai platform, Nezha S has completed winter calibration test and operation stability test. At present, Nezha S has been like an arrow off the string, mass production is ready to go, and the listing has entered the countdown.
Xiaopeng Automobile: 6,225 units delivered in February
According to the latest sales data released by Xiaopeng Motors, a total of 6,225 vehicles were delivered in February, an increase of 180% year-on-year. In terms of single-model delivery, Xiaopeng P7 delivered 3537 units, an increase of 151% year-on-year; Xiaopeng P5 delivered 2059 units; The Xiaopeng G3 series delivered 629 units.
It is worth noting that during the Spring Festival holiday from the end of January to February, Xiaopeng Automobile carried out a technical transformation of the Zhaoqing base, and now it has fully resumed production in mid-February as planned. Higher production efficiency will further facilitate the accelerated delivery of a large number of orders in hand.
GAC Aeon: 8,526 units sold in February, up 163% y/y
On March 1, GAC Aeon officially announced that it would sell 8,526 vehicles in February, an increase of 163% year-on-year. Although sales were less than in January, the main reason was due to the Spring Festival holiday and the expansion of factory capacity.
As of February 14, the capacity expansion of the second phase of GAC Aean Intelligent Ecological Factory has been completed. It is reported that after the expansion, the factory will adopt digital independent decision-making, the use of source data classification and distributed edge servers, production efficiency increased by 45%, customization capabilities increased by 35%, and 100% digital dispatch to guide production. In addition, Aeon said that it has begun the construction of a second plant, which is expected to be completed by the end of this year.
Extreme Krypton: 12,453 vehicles delivered in total
According to the news released by Extreme Kr Automobile, 2916 vehicles were delivered in February, and the cumulative delivery volume of ZEEKR 001 has reached 12453 units.
Krypton not only created the record for the fastest delivery of the first model of the high-end smart pure electric brand. A new round of car purchase rights was announced recently: all car buyers from March 1 to April 30 can enjoy the rights and interests of the whole series of general rights, deposit expansion, limited time and low interest rates, and lifetime free protection.
NIO: 6,131 units delivered in February, up 9.9% year-on-year
In February 2022, NIO delivered 6,131 new vehicles, up 9.9% year-on-year. NIO ES6 remains the main sales force, delivering 3,309 units in February, in addition to 1,084 and 1,738 ES8 and EC6 deliveries, respectively.
It is worth noting that as the first product of the WEILAI NT2.0 platform, the medium and large sedan ET7 will begin to be delivered on March 28, and it is believed that the sales data of Weilai Automobile will be improved to a certain extent after that.
Ideal Car: 8,414 units delivered, up 265.8% y/y
Ideal Cars delivered 8,414 units in February 2022, an increase of 265.83% year-on-year. Although it is a little regrettable to end the trend of selling more than 10,000 vehicles per month since November last year, it is still the highest delivery volume among the new car-making forces.
However, since February 1, Ideal Auto has cancelled the lifetime warranty rights of the first owner of the three electric and extended range systems, and the adjusted warranty time is 8 years or 120,000 kilometers. The adjustment of the warranty policy may have an impact on future sales, but Ideal is also expected to usher in its second car, the Ideal X01, this year.
Red dot observation:
Despite the impact of the Spring Festival holiday and the epidemic, from the perspective of car companies that have released sales data, the domestic auto market as a whole is good in February.
However, after all, February is still the off-season for automobile consumption, so is it "dangerous" to have not yet released sales data? We will also continue to pay attention.