Baozun, a leading brand e-commerce partner and technology research and development solutions company, covers the construction of channels such as shopping malls, shopping platforms and smart stores, and is a partner of Samsung, Nike, ZARA and other enterprises.
- Create a "self-growth" space to adapt to the flexible management of the organization;
- Focus on the Z generation office model to bring a more convenient experience;
- Create more opportunities for inspiration exchange and drive ideas to land.
01
Based on the corporate mission, create a dynamic atmosphere
Based on Baozun's mission of "taking technological innovation and customer demand as the engine", the overall space is based on the clear frost white representing "the future, co-prosperity and mystery", and integrates the VI vision of the cooperative brand, highlighting the corporate culture of Baozun focusing on customer service.
Internally, the simple visual image customization makes each space block have no strength, weakness, and no priority, and build a harmonious and harmonious team atmosphere.
Of course, in order to highlight the active atmosphere of the younger generation, Sheng'ao also uses local bright colors and green plant furnishings to increase the sense of spatial layering.
02
Modular customization to create efficient linkage
The office space has an open layout with modular office furniture as the medium, so that each block can operate in groups or be independent, helping Baozun to establish a more flexible organizational structure.
Screens can be flexibly loaded and unloaded, and locker bodies of different sizes... Thanks to the customization of modules, the space atmosphere is orderly, providing a convenient office experience for Baozun talents.
The training room also creates modular spaces of different sizes thanks to sliding sliding sliding doors. Saint Ao took advantage of the situation and equipped the Mandic series with versatile combinations, helping Baozun to "fold" out new spaces at any time and operate efficiently.
03
Diversified scenarios, closely related to the characteristics of the industry
Different from traditional industries, the e-commerce ecosystem is faster-paced, in order to help talents calmly cope with changes, Sheng'ao has created a variety of office scenarios, such as agile office areas, to meet remote communication, private work, etc.
The aisle leading from the secretariat to the president's space provides a "buffer zone" for the visitors to be entered through the linkage of the moving line, and also creates more opportunities for each other to meet and communicate.
According to the discussion topic and object, different modes of negotiation meeting space are configured. For example, a written whiteboard can record the inspiration at any time, and the façade video wall and smart charging module create a smart meeting experience.
Given that the daily work of e-commerce is faced with cumbersome data, leisure time is precious. Breaking with the traditional layout of the restaurant like "copy and paste", Saint Ao creates a sense of ceremony with a staggered furnishing and promotes social communication among employees.
In order not to break the harmony of the space, Saint Ao weakens the sense of column discord by customizing the high bar and provides convenience for those who want to dine alone.
The open restaurant has also created a box space of different sizes to meet the diverse needs of corporate visitor reception, dinner exchange and so on.