Founded in 1975, Radio France is a French government-owned public radio station that manages public radio stations in Mainland France, several music groups, and a record label.
At the beginning of the new year 2022, Radio France has partnered with Paris-based brand design agency Yuma to launch a new brand to unify its radio and radio programmes. Radio France's previous logo was launched in 2017 with only a simple one-line text called RadioFrance.
As the rebranding progressed, the station re-enabled the graphic symbols that had been removed long ago.
The symbolic symbol, known as "Opening" or "Luke," has been radically renewed, emerging in a simplified, refined form while retaining the most basic shape of 20 years ago. It symbolizes the open window of the radio station, representing the different worlds seen from the French radio and television station.
Radio France hopes to support the growth of its digital services by rebranding and hosting new advertising campaigns. With over 1.5 million free podcasts, Radio France is a door open to all the world, all knowledge, all passions and all emotions.