The main reason why the Internet has been able to reach today's pomp and circumstance is the power of free. The reason why Google has been able to rise rapidly is because it has adapted to the power of free. Software freemail, led by Google, has become mainstream on the Internet. Google quickly won the hearts and minds of consumers by making it free. The attention of consumers who have become a big fan of Google allows Google to win huge profits from third-party advertising.
Therefore, the "Google model" of obtaining monopoly for free and profiting through third parties with monopoly is a harmonious and win-win model, which is the best monopoly path choice in the 2.0 era.
Microsoft is trying to pass the "black screen plan", if the Windows XP user does not pass the WGA verification, the user boots into the back table background will become pure black, the user can reset the background, but every 60 minutes will be black screen again. When a user logs in, a login break dialog box appears that says "You may be a victim of software piracy."
Microsoft's move, unsurprisingly, has once again attracted public criticism of its monopolistic behavior. Because of its strong position, Microsoft has always been able to laugh at consumer criticism, so this time the gray face is not nothing to him. But in fact, the power or potential power of the consumer still scares Microsoft. Microsoft is not afraid to take a more radical tough step against consumers.
At the time of the controversy, Zhang Yaqin, Microsoft's global vice president and acting CEO of Greater China, quickly came out and told the media: "There is a misreading of Microsoft's genuine value-added plan. We will not file a lawsuit" and "users can be free from the black screen of the computer by uninstalling the components in question".
If you knew that, why did you do it in the first place?
In fact, if the "black screen plan" can really succeed, it is Microsoft's disaster!
Similarly, in the survey of the above-mentioned Sohu IT channel, nearly 40% of users said that they would "resolutely not compromise when they saw the "black screen" warning, and another 38% of netizens said that they would find various channels to use free genuine software or continue to use pirated software.
Consumers will quickly migrate to other operating systems, because there are completely free LINUX systems on the Internet to choose from, while high-end users can choose more dazzling Apple computers. As for office software, there are free software with independent intellectual property rights such as Kingsoft, Yongzhong and Hongqi 2000 in China.
The reason why consumers choose to use Windows is not because of its best performance, nor because it is irreplaceable, but only because of a long-term habit of use. As soon as Microsoft wants to blackmail consumers to obtain huge profits, consumers will immediately change the court.
Google has long since torn off the veil of non-aggression and warmth, and has unabashedly launched attacks on many of Microsoft's strong areas.
In September 2008, Google launched its own free browser Chrome, openly challenging Microsoft and Windows bundled sales and dominate the market of Internet Explorer; in August 2008, the IT industry rumored that Google has secretly cooperated with Kingsoft to develop OFFice components, on the basis of Google Online Office software and Kingsoft WPS software, to create a free online version of Google Kingsoft Office software, which will also be a fatal blow to Microsoft's profitable Taurus Office office software Google's "cloud computing" strategy is far ahead, and it is also on time to hit Microsoft's death hole....... Fire on all sides, all kinds of initiatives, can you say that Google, which has a huge appetite, has no interest in operating systems?
Microsoft, which has its old rival Kingsoft, has launched a class offensive. Kingsoft wps founder Qiu Bojun suggested that users download the completely free personal version of WPS Office at this time the active users have exceeded 2 million, WPS users are increasing at a rapid rate of 10,000 people per day.
Ni Guangnan, a researcher at the Institute of Computing of the Chinese Academy of Sciences and an academician of Chinese engineering, wrote a special article calling on users who use pirated Microsoft Office software to switch to free and genuine domestic office software. If Microsoft ignores this, such a call is likely to become a real-life rallying cry.
All of this, in the face of the challenge of free and consumer choice, is enough to see the inadequacy of Microsoft's monopoly model. If Microsoft is still limited to its previous glory and rests on its own, it will definitely be spurned by the 2.0 era.