A few days ago, the topic of "banning combustion" triggered a heated discussion among netizens, and many people in the comments held opposing opinions, believing that fuel vehicles are more convenient. However, there are not a few people who express support, because the sales of new energy vehicles are getting higher and higher. The most direct example is the small car market in January, where BYD Dolphin sold 100,000 pure electric models with sales of 10,602 units, and also replaced Honda Fit as the new small car sales crown. Of course, the change of the sales crown of the small car segment does not seem to be directly related to the topic of "banning combustion", but I believe that the emergence of BYD dolphins is enough to make the oil-burning "Fit" feel afraid.
Why? In fact, you can find that the reason why today's Honda Fit can still be active in everyone's vision, and the sales volume has always been at the forefront of the small car segment, largely because of the word feelings, but under the trend of new energy, how long can the feelings be maintained? In January, the BYD dolphin snatched the crown from its hands, which was a warning to it.
Looking at the BYD Dolphin in turn, this car was born only half a year ago, which is less than mentioned compared with the time when Honda Fit was born. However, it is in this half year that it has successfully transformed from a new model to a small car sales crown and a 100,000-level pure electric model sales crown, which is a face for Fit, but for the market, it has released a 100,000-level market, and the future will open the information dominated by new energy vehicles. Thinking about it carefully, is it difficult to believe that in the next 3 or 5 years, the living space of models such as Fit, Volkswagen Polo, and Zhixuan will be squeezed by electric vehicles such as BYD Dolphin?
In my opinion, this is the case. From the perspective of big data, in fact, since around 2015, the wave of consumption upgrades has marginalized the small car segment, and the sales volume of this segment has also shown a downward trend year by year, and the once best-selling cars such as Sail have faded out of people's vision. Today, with the support of policies, there are more and more electric cars/SUVs in the 100,000-level market, in addition to BYD Dolphin, there are also Euler Good Cat, Zero Run T03 and other models, which continue to put pressure on the small car market. Therefore, in the future, their living space will be squeezed, which is inevitable.
In the 30 days of January, BYD Dolphin sold 10,602 units to win the sales championship, which is not only a further interpretation of this phenomenon, but also another outbreak of domestic new energy.
Before by THE BYD Dolphin, BYD's DM-i model was actually popular enough. But Dolphin is not a DM-i product, but the first model under BYD's e platform 3.0 technology. But compared with Euler good cat, black cat and other products, dolphin is a relatively late car, so dolphin can stand out in the fierce competition, not only because BYD has a strong reputation in the domestic new energy market, but more importantly, its product power is prominent enough.
I believe that users who are willing to buy electric vehicles, the biggest concern is still in the winter battery life, but at present, car companies still do not have a good solution to the problem of battery life that needs to be solved. What is slightly better is that it is equipped with a deeply synthesized eight-in-one electric powertrain, which has obvious advantages in power density and overall efficiency compared with the three-in-one electric powertrain commonly used in the industry.
Among them, BYD Dolphin is currently the only thermal management system equipped with heat pump and PTC dual system of the same level. This system is mainly combined with the battery pack refrigerant direct cooling and direct heating technology, which can achieve accurate control of the battery pack temperature, so as to take into account the energy consumption and heating speed, and finally achieve better winter battery life. In the actual measurement results of the 2021 new energy winter mileage of Zhichedi, BYD Dolphin ranked at the forefront of many test models with a mileage achievement rate of 55.6%, and proved its strength in a low temperature environment.
At the same time, the battery used by BYD Dolphin is also a well-known "blade battery" in the industry. In principle, the blade battery breaks the design idea of the battery cell-module-battery pack of the traditional battery pack, solves the short board of the energy density of the lithium iron phosphate battery, and also avoids the low safety factor of the ternary lithium battery. More critically, the blade battery is both the dolphin's energy donor and the structural part of the body, which is also a technology that cannot be achieved with traditional cylindrical batteries or soft pack batteries at the same level.
All in all, whether you believe it or not, the future of new energy is definitely the trend of the times, and the new energy vehicles represented by BYD Dolphin will gradually encroach on the living space of fuel vehicles. The 100,000-level segment field where BYD dolphins are located is just a microcosm of this trend. Of course, in today's 100,000-level market, models like BYD Dolphin that can stand out and seize the opportunity must have an advantage in this trend shift. It is just that in the future, whether it can replace the "Fit" and become the leader of this market for a long time still needs time to prove.