But all the hot models in the market, it can be said that they have their own remarkable advantages, otherwise everyone will not compete to buy, although many hot models are not perfect, but in many ways are more in line with consumer expectations or purchase psychology, so it is expected to become a consumer in the eyes of the consumer, such as Camry, Haval H6, XR-V, BYD Song PLUS series, etc.
In the eyes of everyone, the "national god car" Haval H6, with its advantages of being resistant to handling and making people worry-free, has become the sales champion for many consecutive years. The reason why Dongfeng Honda XR-V will become the leader in the small SUV segment is also due to high fuel economy and worry-free. Camry's ability to stand out in the white-hot market competition is related to its advantages such as comfortable driving in addition to its high appearance.
Of course, BYD's Song PLUS series can achieve territorial expansion in the encirclement of competitors, and become a shuffle of the original pattern of the market segment, which is also inseparable from the advantages of appearance, cost performance, and fuel economy. Although the chip shortage and the epidemic have affected the competition in the automobile market, the competition in the automobile market has become more intense, but the situation of Henger Hengqiang is also becoming more and more prominent, although the market competition is fair, but it relies on strength and sincerity.
According to public sales, in January 2022, Honda XR-V sold 17,614 units per month; BYD Song PLUS series sold more than 20,000 units a month; Camry sold more than 24,000 units a month; Yingshipai sold more than 10,000 units a month; Ideal ONE sold more than 12,000 units a month; Geely Binyue sold about 17,000 units a month; even if the sales volume of Changan UNI-T, which has a general sales volume, reached 6,913 units in a single month. There are many models that have performed well in the market.
In stark contrast to the hot-selling models, there are also some models that have been given high hopes, and the market performance in the first month of 2022 is too weak, not only does not let people see the signs of its rise, but even has the danger of being abandoned by the market at any time, such as Skoda's Speed Pai, Baojun's RS-3, Beijing Hyundai's ix25 and Chery New Energy's Big Ant, etc., are more representative models.
First of all, the Skoda Speed, the car market positioning is a mid-level sedan, with a length of 4869mm, as well as a wheelbase of 2841mm, equipped with 1.4T and 2.0T two sets of power combinations to choose from, although the configuration is not too thick but also more practical, January 2022 sales of only 269 units, not to mention compared with the Camry, Accord and Tianlai and other competitors, even if the sales are not high Regal and Yingshipai, Skoda Speedpay is not qualified to compete with it.
The market positioning is the Baojun RS-3 and Hyundai ix25 of the small SUV, with monthly sales of 2 units and 1 unit in the first month of 2022, respectively. You know, these two models have been given high hopes of the product! In particular, the hyundai ix25, which once had a market performance comparable to That of Binzhi and XR-V, was really hard to describe in the first month of the year. In contrast, the market performance of Geely Binyue and Honda XR-V, whether it is Baojun RS-3 or Hyundai ix25, if you don't work hard, you will really be abandoned by the market.
As a model of Chery New Energy's key layout, the sales volume of Chery Big Ant in January 2022 is only 40 units, and such sales are not to say that compared with BYD Tang and Song PLUS series, even compared with the ideal ONE and Weilai ES6 in the new car-making forces, it is also the object of friction on the ground. To be honest, the weak sales volume of Chery Big Ant has a certain impact on Chery's brand image to some extent.
The courier brother has something to say: there is such a saying in the market, there is no harm without comparison. Seeing the market performance of Camry, Accord, XR-V and Song PLUS series, Skoda Speed, Hyundai ix25, Baojun RS-3 and Chery Big Ant know how lonely their market performance is, if you don't want to become the object of ridicule by competitors, only to come up with more sincerity than competitors, increase market competition, maybe usher in a turnaround, you say?
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