With the continuous improvement of people's living standards, many people also pay more and more attention to physical health, in order to bring convenience to people's lives, health management APP development came into being. The rapid development of the Internet has largely promoted the transformation and upgrading of the offline industry, and in recent years, the Internet + has been favored by the capital market, and the health management APP is the product of the Internet + medical treatment, which brings great convenience to people's lives.
During the epidemic, people are isolated at home, and medical and health apps have played a huge role. The development of medical and health APP can not only provide users with convenient network consultation services, but also solve the current shortage of medical resources. Therefore, there are more and more medical apps.
How should health apps attract users' attention?
1, hit the user's pain points: what is the user's pain points? There is no doubt that the opposite of health is the pain point of never being, and these pain points are solved through APP, so as to effectively attract the attention of users.
2, to solve the needs of users: for users to use a software, then it must be against the needs it can provide, so as a health APP, it is natural to provide health-related help.
3, a good experience of use: functional services are the key to attracting, and the use experience is the key to long-term retention of customers, and constantly providing the service experience that can be provided is both the basis for customer acquisition and the key to increasing viscosity.
So what does a health app do?
1. Health knowledge
Regularly release some medical health knowledge and medical information, interpret various personal health knowledge, and make a comprehensive introduction to common diseases, help people understand healthy eating and living habits, and be able to prevent and detect diseases early.
2. Online consultation with health experts
If users have relevant questions that need to be answered by health experts, professional answers will generally be more credible. The functional module of the online consultation allows users to consult with experts on the online platform regardless of health-related problems. Users only need to operate on the mobile terminal to ask questions to experts online, so that users can prescribe the right medicine and make the right preventive measures.
3. Health plan recommendation
Everyone wants a healthy body, so it is necessary to develop a reasonable health plan and adjust it according to the actual situation. The implementation of a healthy program is also important for having a good body, and the platform helps to achieve intelligent management. The platform will have a variety of solutions according to the different health conditions of different groups of people, which can improve the overall experience of users.
4. Health file function
A complete health file often includes physical fitness programs, dietary programs, data monitoring, capacity improvement, physical assessment, physical examination programs, and so on. Users can choose a suitable health improvement program based on their own health files and personal situations; not only that, with the development of IoT, more medical devices and fitness equipment can monitor physical conditions in real time, synchronously generate the user's electronic health data, and then combine with health programs to get better effects on improving physical health.
5. Pharmaceutical mall
It is not that people can only take medicine when they are sick, but some medicines that are beneficial to the body can also be eaten. Users can make purchases directly through the online store. The APP also supports users to complete the purchase of drugs online, so that users do not need to worry about purchasing drugs.
Under the development of the mobile Internet, the combination of the traditional health management model and online resources has become an inevitable trend, which provides convenience for the people to carry out scientific health management, and at the same time gives the health management APP sufficient living space. In the past few years, we have also seen a lot of health management APP gradually appear in our lives, they cover the health management industry in many fields such as physical examination, appointment registration, health guidance, psychological counseling, and the establishment of health files, which have brought a lot of convenience to medical work and old nature, are very popular with people, and have good prospects.