ASUS announced that its group consolidated revenue (NT$, the same below) in January was 43.155 billion yuan, an annual increase of 17.5%, a monthly decrease of 16.2%, and the brand revenue was 39.88 billion yuan, an annual increase of 18.39%, and a monthly decrease of 20.4%, successfully achieving the positive growth target set by the official.
However, due to the shortage of components derived from the epidemic, the shortage of containers and the gradual saturation of the port and education markets, and whether the commercial replacement tide driven by the office restart can connect with past demand, these have made the overall PC market in 2022, and even the industry believes that the home economy effect is withdrawn, so that the shipment of laptops will gradually decline. In the face of 2022, ASUS has set a positive growth target and expects to continue to hit a peak, and from the perspective of January revenue performance, the official said that it successfully achieved the target. As an indicator PC manufacturer, ASUS is a brand that is extremely concerned by the outside world, and this year needs to be continuously observed.
In addition to the rising demand from consumers such as laptops, boards, e-sports-related products and other businesses due to the epidemic and cryptocurrencies, ASUS will accelerate its transformation in 2021, including joining hands with NTU to establish the "ASUS Taida Joint R&D Center", which is deeply rooted in the research and development strength of smart manufacturing and smart healthcare, and also encourages employees to transform their ideas into practical applications within the company to gather the huge innovation energy within the group. In terms of corporate social responsibility, ASUS has also integrated climate action into its operational strategy, announcing that it will use 100% renewable energy at its headquarters in Taiwan by 2030 and that it will be completed globally by 2035.
Source: Financial News
Cover image source: Paixin.com
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