Per reporter: Chen Ronghao Per editor: Chen Mengyu, He Xiaotao, Yi Qijiang
On February 9, a letter stamped with the official seal of the Housing and Construction Bureau of the Daya Bay Economic and Technological Development Zone in Huizhou, entitled "Several Measures to Promote the Healthy Development of Housing Consumption in the Daya Bay Area", was circulated online.
According to the content of the online documents, the official will implement a housing subsidy for talents working in Daya Bay in Huizhou, with subsidies ranging from 100 yuan to 250 yuan / square meter; all kinds of enterprises or groups are also encouraged to cooperate with real estate development enterprises to carry out group buying activities. The group purchase price is not less than 80% of the record price of commercial housing stipulated by the city. For buyers who buy new commercial buildings and newly built office buildings in Daya Bay for the first time, the district finance department will give financial subsidies according to the proportion of 30% of the deed tax paid by them.

However, the reporter did not find the document on the official website, huizhou Daya Bay Economic and Technological Development Zone Housing and Planning and Construction Bureau real estate section staff told the "Daily Economic News" reporter, "the document is currently for internal consultation, not the final document, and my unit has not been published to the public, it is not clear who disclosed the internal document news to the market, has assisted the public security department to investigate." ”
The staff also revealed that it is still in the stage of soliciting opinions, whether it can be officially introduced is still uncertain, and it is also necessary to collect the opinions and improvements of various departments, such as how to implement the funds, etc. If it is officially introduced, there is still a process to go.
The reporter noted that since Huizhou was interviewed by the Housing and Construction Bureau in August last year, Huiyang District and Daya Bay Area have become the first two areas in Huizhou to start the purchase restriction of new houses.
According to the data of the third-party intermediary platform, the average price of houses in Huizhou is currently 12794 yuan / square meter, and there are currently 295 real estate for sale. Among the districts in Huizhou, the average price of new houses in daya Bay Area, which is close to the sea and close to Shenzhen, is 16137 yuan / square meter, ranking first in Huizhou.
In the past 2021, the number of new house transactions, wholesale sales area, and transaction area in Huizhou have generally declined.
Huizhou Zhongyuan Real Estate data show that in 2021, Huizhou new housing residential wholesale sales of 127637 sets, down 19% year-on-year; wholesale area of 13.193 million square meters, down 18% month-on-month; new housing transactions of 96,384 units, down 39.9% month-on-month; transaction area of 10.150 million square meters (Linshen 7.376 million square meters, non-Linshen 2.774 million square meters), down 39.8% year-on-year.
The problem of destocking, which has attracted much market attention, is also particularly obvious in Huizhou. Since January last year, Huizhou's deindustrialization cycle has climbed all the way.
Up to now, the inventory of newly built residential buildings in Huizhou is about 17.62 million square meters, of which Daya Bay has the largest volume, reaching 3.51 million square meters, and the deindustrialization cycle is more than 3 years.
The long deindustrialization cycle superimposed on the "HuiBa Tiao" in the second half of last year, and the soil auction market in Huizhou has also begun to gradually cool down. Since the second half of last year, Huizhou has frequently exposed the news of land termination and land auction, and the soil auction market was once cold.
According to public information, in 2021, huizhou commercial and residential land was successfully transferred in only 62 cases, with a total amount of about 21.1 billion yuan and a total transaction area of about 1.71 million square meters. The data showed a significant decline compared with 2020, with 156 transactions in Huizhou in 2020, with a total transaction volume of about 47.748 billion yuan and a transaction construction area of more than 17.07 million square meters.
On the whole, the pressure of inventory destocking is relatively large, and the soil auction is not as expected, which may be one of the important reasons why Huizhou is considering the introduction of housing subsidy policies.
Some real estate analysts said in the media discussion group, "Huizhou has not denied the document this time, and the document will most likely be issued, but it is only a matter of time sooner or later." ”
Reporter | Chen Ronghao
Editor| Chen Mengyu He Xiaotao Wang Jiaqi Yi Qijiang
Proofread | duan lian
| the original article of the daily economic news nbdnews |
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