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The beginning of the year is heavy! "National Tough Guy" will endorse a national brand

author:Information small motor

Recently, Xiaobian learned from insiders in the industry that Dayao Drink, known as the "National Drink", will cooperate with male actors surnamed W to become the spokesperson of the Dayao Beverage brand.

  According to the description, the spokesperson chosen by Dayao this time is not some fresh meat, but a powerful actor who has been at the top of the domestic in recent years. According to the person familiar with the matter, the future spokesperson of Dayao has been working in and out of the industry for many years, and is known as a benchmark figure in the Chinese film industry, with the titles of "national tough guy" and "screen hero".

  Seeing these small clues, Xiaobian has already guessed seven seven eight eight, did you guess it?

  As we all know, the selection of spokespersons by well-known brands has always been a university question, and what is honed is the brand's judgment on customer thinking and the direction of marketing development after that, so is the first spokesperson chosen by Dayao in line with their brand positioning?

  As a veteran domestic beverage, although dayao has a deep historical accumulation, it has also been hit by the "two pleasures" and has had historical troughs, but it can still stand out and grow tenaciously. After the wind and rain, the big kiln is no longer low-key, began to continue to exert force, in 2021, the high-profile announcement of the cooperation with Hua and Hua to create a new brand positioning of "big soda, drink big kiln", officially opened the road to the transformation and upgrading of the big kiln brand.

The beginning of the year is heavy! "National Tough Guy" will endorse a national brand

  It is reported that Dayao and this mysterious spokesperson can be said to be sympathetic to each other, his unremitting attitude towards his acting career and Dayao's deep cultivation in the domestic soft drink industry, it can be said that there is an essential spiritual fit, both of which are because of persistence, continuous cultivation, continuous development, after growing again and again, and finally to the ultimate brilliant, shining new life.

  At the beginning of 2022, Dayao is about to launch a brand spokesperson, which is undoubtedly another major brand action after "big soda, drink big kiln", which can be seen in the confidence and determination of day kiln in the soft drink market. It is believed that the powerful combination of "national tough guys" and "national drinks" will surely bring the most brilliant sparks.

  It is said that soon the kiln will officially announce this mysterious spokesperson, let's wait and see!

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