The youth fantasy idol drama "Don't Be So Proud", co-produced by Youku Tudou and Mango Entertainment, will be broadcast exclusively on Youku on September 19. As a very stylish web drama, once the film of "Don't Be So Proud" was exposed, it attracted a lot of attention, calling it "a bit interesting" and particularly expected. And this network drama that makes the audience interested and quite looking forward to it is from the hands of two newcomers, director Shen Qinyuan and producer Liu Xinchun are both post-85s, and the combination of the two can be said to be a gold medal partner. Producer Liu Xinchun said that "Don't Be So Proud" is a "suspended idol drama" and believes that it will definitely bring a refreshing feeling to everyone.
"Don't Be So Proud" subverts the traditional producer Liu Xinchun to impress Chai Zhiping
Abandoning the inherent web drama model, "Don't Be So Proud" decided to break with tradition and take a different path. As the producer of this web drama, Liu Xinchun's definition of "Don't Be So Proud" is "suspended idol drama": this is a two-dimensional, brain-opening drama, a fantasy world suspended in the mind, which will come true in the series.
It is precisely because of this different from the traditional, fresh creative ideas, "Don't be so proud" attracted Taiwan's gold medal producer Chai Zhiping to participate in it, Liu Xinchun said that Chai Zhiping's participation has made this drama have the core of an idol drama, and just having a kernel is not enough, now there are so many web dramas, how to be unique, to create a unique web drama. To this end, Liu Xinchun invited a director with a rather personal style - Shen Qinyuan. For the understanding of idol dramas, the two can be described as a one-shot agreement, not only in line with the preferences of the current post-00s and post-90s, but also to maintain the foundation of high-quality idol dramas, starting from every scene, every line, and every detail, and strive to achieve excellence.
The post-85 production team's protruding Liu Xinchun Shen Qinyuan gold medal partner
Liu Xinchun is a graduate of Chinese opera production management in 1987, who served as the deputy director of talent agency of Tianyu Media, and later went to the University of Queensland in Australia to continue his master's degree in communication. It can be said that he has absorbed two completely different cultures, not only has a rich and solid foundation in theory, but also has sufficient experience in practice.
Although Shen Qinyuan was born in 1989, but the directing experience is very rich, the style of the work is deeply influenced by the Japanese drama Japanese manga, quite comedic, light and delicate, and he himself is also very charismatic, known as a very "comic sense" person, it is because of the super personal style that Director Shen Qinyuan quickly became concerned. In 2011, he became a signed director with Youku for his debut film "The Simple Story of Liang Liangliang and Xie Xiaoxing". Subsequently, a series of short films and advertisements such as "Kangqiao Midnight Radio", "Ending X", "The Man Who Moved the Sun" and so on were filmed, and in 2015, the online movie "Hard Disk Girl" exceeded 13 million hits in 15 days.
Both are post-85s, have a high acceptance of new things, are very bold in creation, and dare to try new ideas. Liu Xinchun admits that being able to quickly grasp the fashion trends of young people is the advantage of this young production team. The team has experienced the glorious era of idol dramas, and they also hope that "Don't Be So Proud" will leave a classic youth memory for everyone.