Mobile game "Love Live! Gakuen Idol Season: Stars Shine" was launched on all platforms today

Source: World Wide Web

On May 28, the mobile game "Love Live!" was jointly developed by Bushiroad Co., Ltd. (head office: Nakano-ku, Tokyo, legal representative: Yoshihito Hashimoto), KLab Co., Ltd. (head office: Minato- Ku, Tokyo, legal representative: Hidekashi Morita), and SUNRISE (head office: Suginami-ku, Tokyo, Japan, legal representative: Makoto Asanuma). Gakuen Idol Season: Stars Shine Simplified Chinese Version officially launched on the App Store and major Android app stores. As another heavyweight IP product of Sheng Qu Games that digs deep into the market segment and lays out in the idol game category, Love Live! Gakuen Idol Season: Stars Shine" is expected to set off another Love Live boom.

Heavyweight Planning IP New Works focuses on differentiated game experiences

For two-dimensional enthusiasts around the world, "Love Live!" Definitely one of the most influential cross-dimensional IPs. Created in 2010 by Japanese animation company SUNRISE, record label Lantis, and Kadokawa Shoten's monthly ACG magazine Electric Shock G's magazine, the idol project has launched many high-impact works in music, animation, manga, games, novels, radio and other fields. Includes the TV anime "Love Live!" produced by SUNRISE and premiered in 2013. School idol project series, and "LoveLive!" co-developed by Bushiroad and KLab in 2013. The first mobile game "Love Live! The Gakuen Idol Festival is a classic that is highly acclaimed by fans and fans of the second dimension.

By focusing on "Love Live!" in different areas IP continues to launch high-quality derivative works, and constantly deepens fans' cognition and emotions about IP, which is "Love Live!" The main reason why it can be the most successful idol project. With "Love Live! "The continuous development of this project, based on the emergence of the project, the combination has also been added from the beginning of the "μ's", and the "Aqours", "Rainbow Gakuen Gakuen Idol Fraternity Club" and other unique gakuen idol groups.

"Love Live!" is created with the concept of "the strongest and best idol game" The latest in a series of mobile games, the game brings together 27 gakuen idols from the three university idol groups of "μ's", "Aqours", and "Rainbow Gakuen Idol fraternity". Players will play as friends of Uehara Bumon, a second-year student at Hongsaki Gakuen, to progress and grow with the Gakuen idols and help them step by step onto the highest stage of the Gakuen Idol Festival.

Compared to its predecessor, Love Live! Gakuen Idol Season: Stars Shine reduces the difficulty of players getting started, and restores the wonderful performances of Gakuen idols with 3D Live concerts, paying more attention to bringing users a differentiated game experience. It can be seen that this game integrates a large number of RPG elements on the basis of the following song playing method, and players need to match different types of gakuen idols according to the attributes of the concert, and flexibly switch strategies to successfully complete the concert and get higher score evaluation. At the same time, in the process of the game, players can also improve the attributes and performance capabilities of gakuen idols through special training, co-stay and other gameplay, and unlock a series of side plots, new performance costumes and interactive voices, which will bring players and fans a refreshing game experience.

Attach importance to content quality Sheng Qu Games gathers high-quality games to enhance market competitiveness

In recent years, with the disappearance of the domestic market demographic dividend, product dividend and traffic dividend, users have higher requirements for the content and quality of products. At the same time as the era of content is king, the market segment also shows greater development potential.

Musical action games and idol games are not niche categories in the Japanese game market, not only the competition is very fierce, the overall iteration speed is also very fast, in order to become the head product, quality and innovation are indispensable. 《Love Live! Gakuen Idol Season: Stars Shine as a product that Bushiroad, Klab and SUNRISE took three years to create, and entered the Free List of the Japanese App Store and the second best-seller list on september 26, 2019. Thanks to the excellent quality of the product itself, the work has repeatedly entered the top of the Japanese AppStore best-seller list. Being able to withstand the test of the Japanese market shows that "Love Live! Gakuen Idol Season: Stars Shine not only continues the success of "Love Live! Gakuen Idol Festival", but also has been recognized by users for its product innovations, and has further enhanced "LoveLive!" The influence of this IP.

Sheng Qu Games chose to "Love Live! Gakuen Idol Season: Stars Shine" was introduced to China, not only to meet the needs of domestic fans and players, but also has a close relationship with the company's product layout and boutique strategy. Under today's market wave of content-speaking, in order to bring more high-quality games to users, Sheng qu games on the one hand choose to build a research and transportation center, enhance their own research and development capabilities, and accelerate the speed of product research and development; on the other hand, through agency or investment, to obtain more high-quality games under the subdivision category.

Since August 2020, the official launch of "Love Live! Gakuen Idol Season: Stars Shine Since the simplified version of the reservation, the number of player reservations has maintained a rapid growth rate. In the previous rounds of testing, this game has not only been widely praised by fans, but also maintained a high score of 9.3 points on TapTap, which has a large core player group. As the reputation of the game continues to radiate from core users to pan-users, the number of reservations for the game before launch has already exceeded one million, which shows the expectations of domestic fans and players for this product.

Sheng Qu Games believes that with the previous operation of "Love Live! The experience accumulated by Gakuen Idol Festival and the in-depth understanding of domestic fan users are sure to make this game perform better in the Chinese market. And with Love Live! With the addition of the "elite soldiers" of gakuen idol season: "The stars shine", the competitiveness of Sheng Qu Games in the idol game category will be further enhanced.