Recently, the results of the 2021 China Excellent Government Affairs Platform Recommendation and Comprehensive Influence Selection were announced, and the "Yantai of China" Facebook account was awarded the 2021 Overseas Social Media Platform Excellence Award.
The assessment was carried out by the China Informatization Research and Promotion Network, the United Nations Wisdom Mobile Big Data Alliance, Taihao International Think Tank and other central authoritative institutions. This year's evaluation is comprehensively analyzed and studied through software evaluation, unit self-recommendation, expert review and comprehensive evaluation.
"China Yantai" overseas social media accounts are jointly created by the Publicity Department of Yantai Municipal Party Committee and China Daily Network, and the page settings are more than ten sets of theme tags of "Focus on Yantai", "Yantai Development", "Yantai Brand", "Humanistic Yantai", "Colorful Tobacco Merchants", "Damei Yantai", "Taste Yantai", "Leyou Yantai", "Yantai Story" and "Invest in Yantai" to ensure that the development dynamics, wonderful pictures and videos of Yantai are delivered to overseas fans in a timely manner.
Up to now, China Yantai account has accumulated more than 201,600 fans, the cumulative page reading volume has reached 32.7583 million, and the number of likes, forwards, comments and other interactions from overseas audiences has exceeded 1.8067 million. Among them, in 2021, the cumulative number of pages in Yantai exceeded 13.5635 million, and the number of interactions such as likes, forwards and comments from overseas audiences exceeded 523,700.
【Original Video: Follow foreign fans to explore the fruity coastal city of Yantai】
The total number of reads was 3.0738 million, and the number of likes and comments from overseas audiences was 5611.
A number of posts on topics such as beautiful food, ecological construction, and urban economic development published on the Yantai Facebook page have been widely forwarded by big V accounts such as Investing in China, Discovering Beautiful China, Chinese Culture, and Beautiful Shandong, covering more than 300 million overseas audiences.
[Video: Yantai Apple Global Tour: Exported to more than 60 countries in more than 100 years] The total number of readers is 860,000+, and the number of interactions is 15,110
Many of the most popular posts planned on the page reached 400,000 + single uploads, such as "Video: Follow foreign media reporters to explore the fruity wonderland coastal city - Yantai (3.07 million + coverage)", "GIF GIF - Yantai Apple Global Tour: After more than 100 years of export to more than 60 countries (860,000 + coverage)", "2021, just in Yantai, together for the New Year (535,000 + coverage)", "Video: Global intelligent manufacturing leaders gather at the World Industrial Design Conference (496,000 + coverage)" , "New Year's Atmosphere Group!" The strong New Year flavor begins with 'Yantai this mouth' (485,000 + coverage)", "Towards our well-off life| Yantai Yijia Village: more than 30 people have built the village's road to get rich (458,000 + coverage)", "Damei Yantai | Yantai Cherry Blossom Avenue 'National Treasure' Rare Green Cherry Blossom Bloom (430,000 + Coverage)", etc., which have become an important window for spreading Yantai's voice to the outside world and linking overseas fans.
"2021 Yantai New Year Flower Market New Year Taste (850,000 + Coverage)"
"2021, just in Yantai, together for the New Year (535,000 + coverage)"
"New Year's Atmosphere Group! The strong New Year flavor begins with 'Yantai this bite' (485,000+ coverage)"
"Damei Yantai | Yantai Cherry Blossom Avenue 'National Treasure' Rare Green Cherry Blossom Bloom (430,000 + Coverage)"
Yantai Facebook account to achieve wonderful interaction with foreign netizens
01
Tokyo-based Japanese netizen Meteor Fallin praised the 2021 Chinese enterprise science and technology innovation cooperation exchange meeting held in Yantai: "This is undoubtedly a huge boost to the economy and lifestyle. ”
02
Netizen Antony Kalpaxidis private message Yantai Facebook page asked the Yantai Watch Research Institute contact information.
"Hello, good evening, can you help with the following questions: I am looking for the contact information of Yantai Watch Research Institute Co., Ltd. about a question about the BKJII clock system, BKJII type marine master-slave clock."
The page replies with detailed information, attached to the official website link of Yantai Polaris State Holdings Co., Ltd., contact telephone number and email address.
03
The French Cultural Exchange Agency "Association Anges Jumelages" private message Yantai Facebook page, asking whether to join the sister city culture online project together. The other party said that he has paid attention to the Yantai Facebook page for a long time and would be happy to see the daily post updates in Yantai. The agency was eager to further cooperate with the relevant cultural institutions in Yantai and asked if there were any other contact methods. (Translation: Our organization is currently building a project with partner groups of sister cities from different countries, so we would like to know if you are interested; It's about connecting young people aged 16-30 from different sister cities or towns to collaborate on all sorts of interesting online projects. We will work with community centers and other organizations in sister cities to establish a plan, which is currently only in its first phase. We are happy to send a draft project and look forward to your comments. In addition to the Facebook page, are there any other contact methods? We wish you a wonderful day and look forward to hearing from you as soon as possible).
04
The "Spring Blossoms I'm Waiting for You in Yantai" post released by the Yantai page was promoted by the English Facebook page of China Daily, and netizens marveled at the beauty of Yantai, saying that "China is a wonderland with endless beauty", "I want to travel here", "It's so beautiful":
05
Yantai English Facebook page released Pictures of Yantai Beauty, many netizens commented that Yantai is "a beautiful place", "have the opportunity to travel to Yantai" page patiently reply to every message, and welcome netizens to yantai to play.
Editor-in-Charge: Lei Wang