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Yankun Group: Based on service, do fine and thorough industrial park

author:Jiangsu Economic News

Recently, the 2022 Jiangsu Industrial Internet Zone County Line (Zhangjiagang Station) and Zhangjiagang Intelligent Manufacturing Innovation and Development Forum with the theme of "Industrial Interconnection, Intelligent Transformation and Digital Transformation" were held in Zhangjiagang City, Jiangsu Province. At the event site, jiangsu enterprise informatization association awarded the title of "strategic cooperative enterprise service provider" to Yaokun Enterprise Service, which became the epitome of the continuous acceleration of the pace of innovative services of Yaokun Group to help regional industrial upgrading. In recent years, Yankun Group has closely followed the requirements of national strategic development, based on industrial genes, made every effort to build a model of high-end intelligent manufacturing park, and explored the Yaokun model of industrial park development and operation with service as the core, providing new momentum for the innovative development of regional manufacturing industry. Up to now, Yaokun Group has been stationed in 7 key cities such as Beijing, Tianjin, Suzhou and Wuxi, with a total of more than 42,000 service enterprises, and the number of enterprises serving In 2021 alone reached 16,254, including 22 specialized new enterprises, 1,170 high-tech enterprises, 1,360 regulated enterprises, 3,752 technology-based small and medium-sized enterprises, and 4,340 patent services.

Yankun Group: Based on service, do fine and thorough industrial park

The first solution is to the question of where industrial resources come from

"No industry, no park, no service, no park." Speaking of the core of the operation of the park, Wang Fei, CEO of Yankun Group, constantly emphasized this sentence. He introduced, "Today, Yankun Group is not only linking 4,000 enterprises in the park, but also providing accurate services for more than 40,000 technological innovation and advanced manufacturing enterprises outside the park. Wang Fei said frankly that Yankun Group continues to pay attention to the development model of external introduction and internal education, in addition to cultivating enterprises in the park, it also continues to provide good services for high-quality small and medium-sized enterprises, forming a chain closed-loop model of "model park construction - high-quality enterprise introduction - enterprise service empowerment - brand image establishment - advanced industrial agglomeration".

The reporter learned that as the first batch of enterprises in the country to serve the industry as the concept, Yaokun Group not only serves enterprises through industrial parks, but also takes the enterprise growth service - Yaokun Enterprise Service as one of the strategic plates of the group, thus linking nearly 50,000 high-quality small and medium-sized enterprises, and laying out more than 20 investment outlets in Beijing, Shanghai, Shenzhen and other places, establishing its own huge industrial resource base, becoming a strong guarantee for regional industrial parks to attract investment. Take the alumni economic platform under the Yaokun Group as an example, which gathers alumni at home and abroad to serve the alumni enterprises developed in Laining.

Yankun Group: Based on service, do fine and thorough industrial park

Accurately grasp the positioning of the industry and products

Characteristic industrial parks have always been an important carrier for promoting the efficient development of small and medium-sized enterprises, and have played an irreplaceable and important role in improving the thickness and depth of the industrial chain, helping local high-quality small and medium-sized enterprises to develop rapidly, and building a good industrial ecology. Based on 21 years of industrial genes, Yankun Group, which is well versed in this way, takes the "five good parks" standard system of "good industry, good enterprise, good product, good service and good image" and develops and builds characteristic industrial parks around the 16 advanced manufacturing clusters and "7 + X" strategic emerging industries identified by Jiangsu Province, becoming China's leading industrial park development operator with advanced manufacturing industry as the core.

"Different from the development of ordinary industrial parks, we take the service of high-quality small and medium-sized enterprises as the core, and accurately position the industry and products on this basis." Wang Fei introduced that Yaokun Group obtains angel customers through professional service links, grasps customer needs more accurately on the basis of in-depth service to customers, starts from the actual needs and upstream and downstream of enterprises, conducts in-depth industrial research on local industries and enterprises, collects the needs of target enterprises through target customer interviews, park visits, friendly business surveys, government data and paid consulting, etc., excavates the production pain points of enterprises, and determines a more accurate industry and product positioning for the park.

Wang Fei to Tianjin Future Hui Industrial Base project as an example, before the project was launched, Yaokun Enterprise Service first entered Beijing and Tianjin, through providing full-cycle growth services for regional small and medium-sized enterprises, after three years of accumulating more than 500 angel customers, on this basis, fully study the industrial layout of Beijing-Tianjin-Hebei, grasp the trend of "accelerating the in-depth integration of production, education and research", and determine "precision manufacturing + electronic information" as the key cultivation and development of the park, and the current proportion of enterprises introducing related industries in the park accounts for more than 80%.

Yankun Group: Based on service, do fine and thorough industrial park

Identify high-quality admission to the park for enterprise pain points

At present, Yankun Group is making every effort to build Fenghuang Yaokun Intelligent Manufacturing Innovation Park in Fenghuang Town, Zhangjiagang. For this new project, Wang Fei is full of confidence. He said frankly: "The project started to attract investment, and more than 30 high-quality enterprises have been identified. Zhangjiagang City, as one of the "Top Ten Counties in the Development of the National Industrial Internet", is striding forward on the road from "big" to "strong". As an important economic sector of Zhangjiagang City, in order to spawn a new economic growth point, Fenghuang Town continues to attack the industrial Internet and the field of "intelligent transformation and digital rotation", so the project will gather a large number of electronic information and precision manufacturing enterprises. In order to ensure the steady operation of the project, the park also carefully screened the enterprises with the intention of settling in at the beginning of construction.

In Wang Fei's view, the grasp of the threshold for enterprises entering the park by the characteristic industrial parks directly determines the quality of industrial development and the level of economic benefits of the park. Different from the general industrial park investment promotion, The selection requirements of Yankun Group are more stringent, first of all, through scientific and technological services to determine the advanced nature, agglomeration and future growth of the industry in which the enterprise enters the park; establish an enterprise scoring mechanism, from more than 50 sub-items in 11 dimensions, conduct all-round research and judgment of the enterprise, including scientific research strength, equipment investment, industrial track, enterprise growth, revenue taxation, etc. Comprehensively consider the strength of the enterprise, and the score is not enough or a certain enterprise with a very low score is prohibited from entering the park; and formulate projects, groups, The government's three-step review mechanism, which adopts anonymous inspections, on-site visits, etc., and obtains the written permission of relevant government departments before entering the park, which greatly guarantees the quality of enterprises entering the park. Taking the Nanjing Lishui Future Sink Project as an example, through a scientific and strict enterprise screening mechanism, the park has introduced 260 high-quality enterprises such as quasi-listed, gazelle, regulation, and high-tech, with a cumulative tax of more than 60 million yuan.

Empower businesses to grow and operate sustainably

From an unknown small business to the launch of a new round of financing and the breakthrough of 15 million output value, every step of the growth of Qunjie IoT Technology Company, Yaokun Group has seen in its eyes and helped it grow gradually at key nodes. In the list of enterprises served by Yankun Group, there are many companies like Qunjie IoT...

In order to better serve enterprises and help enterprises grow, Yankun Group builds an enterprise service ecosystem around the development needs of high-growth enterprises, provides 4 major items and 108 small items of service content, with the declaration service (science and technology, young eagle, specialized special new, etc.) as the core, and matches intellectual property services, financial services, talent services, tax services, site selection services, to help enterprises grow rapidly, fully empower the high-quality development of enterprises, and its establishment of Yaokun enterprise service has accumulated more than 42,000 service enterprises.

In addition, in addition to the market-oriented service team, the enterprise service team has set up a special service group for each park, the enterprise contract is a service, the planning of customized services, cultivation programs, and the accelerator for the rapid development of enterprises, and currently provides more than 100 enterprises with "specialized and specialized" cultivation work for the Project of Yankun Industrial Park.

Facing the future, with the continuous penetration of manufacturing and related industrial park policies, Yankun Group will not only provide more comprehensive and thoughtful services for enterprises in the park, but also help regional industrial upgrading through innovative services, and become a new force to promote the high-quality development of the manufacturing industry.

Jiangsu Economic Daily reporter Zhang Hanhong

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