8K ultra-high-definition TV and content from scratch, from novelty to ordinary in just a few years, witnessed the development of Guangzhou's digital economy. According to the information released by the Guangzhou Municipal Bureau of Industry and Information Technology, it is estimated that by 2023, the output value of the whole industry chain of ultra-high-definition video and new displays in Guangzhou will exceed 250 billion yuan, driving the scale of the ultra-high-definition video and digital content industry to exceed 400 billion yuan. Guangzhou Daily Xinhuacheng reporter learned that in the upcoming Spring Festival of the Year of the Tiger, when neighbors go shopping on Beijing Road, they can enjoy a batch of high-definition naked-eye 3D videos, including Zhao Cai Hu will be "haunted" on the 8K big screen.
▲ Last year, the 2021 World Ultra HD Video (4K/8K) Industry Development Conference was held in Guangzhou.
Guangzhou issued an action plan for the development of the ultra-high-definition video industry
On January 12, the State Council officially released the 14th Five-Year Plan for the Development of the Digital Economy. According to the plan, by 2025, the mainland's digital economy will move towards a period of comprehensive expansion, and the added value of the core industries of the digital economy will account for 10% of GDP. According to industry analysts, assuming that the total GDP in 2025 is 130 trillion yuan, it means that the added value of the core industries of the digital economy will reach 13 trillion yuan. In 2020, this data is only about 7.8 trillion yuan.
Guangzhou is vigorously developing the digital economy and will become the first provincial capital city and national central city in the country to introduce digital economy legislation, providing legal guarantees for the construction of a digital economy leading city with global influence and a world-class smart city. Today, the Internet, big data, cloud computing, artificial intelligence, blockchain and other technologies are also accelerating innovation in Guangzhou; ultra-high-definition video and new display industries, semiconductors and integrated circuits, software and information innovation, 5G and satellite communications and other digital economy core industries are constantly releasing Guangzhou's vigorous vitality.
Guangzhou Municipal Bureau of Industry and Information Technology issued the "Guangzhou Ultra HD Video Industry Development Action Plan (2021-2023)", by 2023, Guangzhou World Display Capital construction has achieved remarkable results, new display products, 4K/8K recording and broadcasting equipment and new audio-visual products R & D and manufacturing capabilities are leading the world, ultra-high-definition video industry applications and service levels are at the forefront of the country, becoming the core area of the domestic first-class ultra-high-definition video industry development, "5G + ultra-high definition" innovative application demonstration area, Ultra-high-definition video industry content production base, the world's leading ultra-high-definition and new audio-visual products research and development and manufacturing base.
▲ The first large-scale broadcast truck in China with domestic 5G + ultra-high-definition equipment as the core was unveiled at the 2021 World Ultra-high-definition Video (4K/8K) Industry Development Conference
The 5G+8K+VR integrated ecological platform has been put on the agenda, and will gather and develop in Guangzhou, and provide more ultra-high-definition video viewing for neighbors. The 2022 technology strategy released by Guangzhou-based 4K Garden shows that it focuses on the two cores of content and technology, and comprehensively lays out the 5G+8K content ecology and 8K+VR technology ecology. At the technical level, a series of new technology research and development and application around 5G+8K+VR will be released soon, linking different terminals such as large and small screens and VR, especially for 8K VR to achieve a comprehensive upgrade of the production process to the terminal experience, boosting the innovative breakthroughs in the 5G+ ultra-high definition, VR and display industries, and making every effort to push the application of 8K technology to the public vision.
Zhao Cai Hu will "haunt" Beijing Road during the Spring Festival of 2022
At the end of 2021, with the explosion of the metaverse concept, the combination of ultra-high definition and VR gives a more realistic and immersive visual experience, which has attracted much attention from the industry. At the same time, the lack of high-quality video content integrating ultra-high-definition + VR technology is limited by terminal performance, production level, process efficiency and program design concept, which has become an urgent problem to be solved in the industry.
"Spring Festival in 2021. We have customized a number of ideas such as the New Year naked eye 3D and spaceships, virtual people for the Beijing Road Big Screen, and in the Spring Festival of 2022, there will be ideas such as Zhao Cai Hu and other ideas broadcast on the Beijing Road Big Screen. According to the staff of 4K Garden, it will work with partners to establish a large-scale 5G+8K+VR integrated ecological platform, re-customize the overall process and solution from front-end production to back-end presentation, including self-developing professional 8K 3D VR shooting equipment, display terminals and 8K VR efficient content production processes, closely combine 8K production standards with VR production technology, strengthen professional 3D stereoscopic VR production technology, and comprehensively upgrade users' immersive visual experience when wearing new VR glasses.
In terms of VR content and planning, we will give full play to the advantages of content creation and large-scale production, quickly realize the accumulation of VR high-quality and batch content in 2022, and continuously break through the bottleneck of VR content creation in the industry. According to the staff, through vr technology + content dual line drive, to promote the ultra-high-definition + VR industry high-quality upgrading. At present, it has completed the comprehensive 8K upgrade of the production process and production process, in terms of content creation, focusing on creating high-quality high-quality IP, and has successively launched a number of large-scale documentaries and on-site production works of full-process 8K+ panoramic sound production; by leading 8K technology innovation, ultra-high definition and naked-eye 3D technology have been integrated and applied and commercialized, and have successfully created a number of classic cases in Guangzhou, Shanghai, Hangzhou, Chongqing and other places, successfully breaking the circle.
▲4K Garden debuted at the 2021 World Ultra HD Video (4K/8K) Industry Development Conference
According to the "Guangzhou Ultra-HD Video Industry Development Action Plan (2021-2023)", by 2023, the output value of the entire industry chain of ultra-high-definition video and new displays in Guangzhou will exceed 250 billion yuan, driving the scale of the ultra-high-definition video and digital content industry to exceed 400 billion yuan.
Text/Guangzhou Daily, Xinhuacheng Reporter: Liu Xing Correspondent: Zhao Wei
Photo/ Guangzhou Daily, Xinhuacheng Reporter: Chen Youzi
Guangzhou Daily New Flower City Editor: Long Chengliu